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How to be Social AND Socially Responsible as a Brand

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Here's the deck from a talk I did at Social Media Day Miami 2013 with Alexandra Figueredo, Founder of the Mission Based Branding Institute (http://MissionBasedBranding.com)

We talked about what is means to be social and socially responsible as a brand. We gave case studies of large brands that are socially responsible like TOMS, Honest Company and Warby Parker.

Published in: Business, Economy & Finance

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