Q2 Marketing Plan

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Q2 Marketing Plan

  1. 2. <ul><li>Shift focus of high ROI activities </li></ul><ul><li>Aggressive Growth </li></ul><ul><li>Passive Income Streams </li></ul>
  2. 3. <ul><li>Focus on more frequent guest posts </li></ul><ul><ul><li>Guest post 2-4 times a week </li></ul></ul><ul><ul><li>Identify 3-4 new blogs that I haven’t written for and submit guest posts </li></ul></ul><ul><ul><li>Continue guest posts on blogs with highest ROI </li></ul></ul>
  3. 4. <ul><li>Focus on quality, but less frequent posts </li></ul><ul><ul><li>Scale back frequency of posts at Skool of Life to 1 or 2 a week </li></ul></ul><ul><ul><li>Open up Skool of Life to more guest Authors </li></ul></ul><ul><ul><li>Aim to highlight new bloggers with smaller audiences </li></ul></ul>
  4. 5. <ul><li>Aim for 1000+ Readers </li></ul><ul><ul><li>Use blog comments strategically </li></ul></ul><ul><ul><li>Focus by commenting on blogs with a size of the audience I want to have </li></ul></ul><ul><ul><li>Batch comments for smaller blogs into one day a week </li></ul></ul>
  5. 6. <ul><li>Write a free ebook </li></ul><ul><ul><li>Aim to increase email subscribers by 500 </li></ul></ul><ul><ul><li>Possibly partner with another blogger on the free ebook to double up on the promotional efforts </li></ul></ul>
  6. 7. <ul><li>Write a paid ebook </li></ul><ul><li>Identify affiliate programs with passive income stream potential </li></ul><ul><li>Run Adsense for 1 month for data sample </li></ul><ul><li>Become an active affiliate of all products I use </li></ul><ul><ul><li>Write Review posts </li></ul></ul><ul><ul><li>Place sponsor banners </li></ul></ul>
  7. 8. <ul><li>Continue Conducting 3+ interviews per week </li></ul><ul><li>Release another version of Blogger Gems E-book </li></ul><ul><li>Offline Promotion </li></ul><ul><ul><li>Give a speech at Mindshare LA </li></ul></ul><ul><ul><li>Maybe Sponsor a networking event depending on cost </li></ul></ul>

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