Untangling social media presented at 10Carden 9 aug12


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  • Welcome. What am I going to cover:Social media and some of the tools out thereOverview of what the tools look like<break>How twitter worksOnline to real lifeCandice talks about lunch up guelph
  • Social media is a cocktail party.Social networks are not new, but online social networks are a new possibility. its a friendly place, but everyone is invitedMultiple streams of information interaction, Relationship building real-timeA cycle of knowledge exchangeSearching, sharing spontaneous things can happen, Possibilities
  • Practically:It can allow organizations to get feedback quickly. Create conversation about a product or videoMulti-modal way to post thingsBuilt in audience in existing social networksSharing between networks allows you to put your things in one spot, and share with multiple people.
  • Big three social networks in English in North America are:Facebook, 901 million users (26 times Canada population)Twitter, 555 million users (16 times population of Canada)LinkedIn, 150 million users (4.3 times the population of Canada)As of May 2, 2012 http://www.go-gulf.com/blog/social-networking-userCanada’s population in 2011 was 34.5 Million (http://www.statcan.gc.ca/pub/12-581-x/2012000/pop-eng.htm)
  • Terms and tools When and how to use
  • Terms and tools When and how to use
  • Terms and tools When and how to use
  • It’s not just teenagers and young people, but different people in different places
  • Social media is about sharing
  • Twitter Terms: tweet, re-tweet, follow, @, #, hastag.Tools: Tweetdeck; twitter.com; instagram.comdirect message, Definitions: http://support.twitter.com/articles/166337-the-twitter-glossaryFurther reading: http://podjam.tv/2011/11/15/9-strange-things-about-tweets-retweets-and-dms-every-twitter-user-must-know/http://blogs.lse.ac.uk/impactofsocialsciences/files/2011/11/Published-Twitter_Guide_Sept_2011.pdf
  • Social media is about listening. Listen before starting a conversation
  • Do not tweet anything you would be embarrassed for your employer, mother or the queen to read.
  • Look for messages in multiple places
  • http://www.snapguelph.comCheck out our lecture on Aug 16th.
  • http://www.diyode.com/events/
  • Bridging online to real life over a real-life activity: eating Meeting someone “for coffee”, often isn’t about the beverage, its about interacting.
  • How to bridge online and local communities through LunchUpGuelph, a local Twitter community event. Introduce Candice
  • candice talks
  • Untangling social media presented at 10Carden 9 aug12

    1. 1. Untangling social media with Shawna Reibling and Candice LePage
    2. 2. @ICESGuelph
    3. 3. Source: http://www.go-gulf.com/blog/social-networking-user
    4. 4. Source: http://www.go-gulf.com/blog/social-networking-user
    5. 5. Your social media questions
    6. 6. BREAK
    7. 7. Twitter in Plain English from commoncraft.comhttp://www.youtube.com/watch?v=ddO9idmax0o
    8. 8. A Tweet Hash tag @ symbolA Re-tweet Linking photos
    9. 9. A conversation
    10. 10. How to create a Twitter Account Exercise: Create a Twitter Account
    11. 11. • Message on Twitter• Message on SNAP community website • Message on our website
    12. 12. Linking your online with real lifeSrc: Joming Lau