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Ten Tips to Better Powerpoint

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Just a sample of how to approach slide design. The real key is to be certain that the speaker and his/her presentation are congruent. At the end of the day, the presentation should never replace the presenter.

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Ten Tips to Better Powerpoint

  1. 1. First, the pain…<br />
  2. 2. 95%<br />of presentations, regardless of industry, are pretty darned bad.<br />These are the good ones. <br />
  3. 3. There is nobody to blame (not really). <br />Most of us are simply victims of bad presentations.<br />
  4. 4. After all, they are everywhere…<br />
  5. 5. Most presentations fail because of a lack of awareness about how people learn,and an over-reliance on slides to be an effective stand in for the speaker. <br />This usually results in an unemotional delivery, lack of audience engagement and, worst of all, minimalretention.<br />
  6. 6. We just don’t know any better.<br />
  7. 7. Make no mistake: there is a better way<br />
  8. 8. Make no mistake:<br />we are visual creatures<br />Consider hieroglyphics, ancient cave art, and the finger painting of a four year old: we are hard wired to communicate visually.<br />
  9. 9. In fact, 83%of retention occurs visually<br />
  10. 10. Make no mistake:<br />Presenting is about the transfer of emotion<br />“Communication is about getting others to adopt your point of view. To help them understand why you’re excited (or sad, or optimistic, or whatever else you are).”<br />Seth Godin<br />
  11. 11. Make no mistake:<br />your audience wants to be fully engaged<br />Our brain has two sides. Your audience wants to use both when listening to you. They will thank you for it.<br />
  12. 12. Make no mistake:<br />the use of bullets is not visual storytelling<br />FACT: we are cognitively incapable (as much as you want to believe otherwise) of reading and listening at the same time. Most people, when forced to choose, tune out the speaker.<br />This is bad.<br />
  13. 13. Geoff’s quick-and-dirty checklist to put you on the path togood PowerPoint<br />
  14. 14. #1<br />One slide.<br />One idea.<br />Then move on.<br />
  15. 15. #2<br />Keep It Simple, S_ _ _ _ <br />One font<br />A few colors<br />Plain background<br />
  16. 16. #3<br />Less is more.<br />Respect white space.<br />(learn to examine really good print and web marketing ads.)<br />
  17. 17. #4<br />Go back to 3rd grade… <br />and re-learn the color wheel<br />
  18. 18. #5<br />Never create in PowerPoint.<br />PowerPoint is a finishing tool<br />
  19. 19. #6<br />These will kill you and your audience.<br />Are you creating slides, or sliduments?<br />If you need to make a handout to accompany your presentation – then make one!<br />
  20. 20. #7<br />Tell your story.<br />
  21. 21. #8<br />Regarding animation:<br />Use restraint. Lot’s of it.<br />The eye is drawn to moving objects, and away from you!<br />
  22. 22. #9<br />Purchase a slide advancer. Tomorrow.<br />When you use it,do not point it at the screen.<br />
  23. 23. #10<br />Read up.<br />Have a critical eye.<br />Dedicate time. Practice.<br />
  24. 24. … and speaking of practice:<br />Encourage feedback<br />Videotape yourself<br />“All the great speakers were bad speakers first.”Ralph Waldo Emerson<br />
  25. 25. Final Thought:<br />“They may forget what you said, but they will never forget how you made them feel.”<br />Carl W. Buechner, Author and Presbyterian Minister<br />
  26. 26. When you use it,do not point it at the screen.<br />

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