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25 Slideshare Marketing Tips For B2B

An essential guide to using Slideshare effectively for your presentations. Increase exposure and maximize return on investment. Easy to follow check list on our blog: http://www.spiderhousepr.com/blog/25-slideshare-marketing-tips-maximise-roi/

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TWENTY-FIVE
                                     25


              MARKETING TIPS
Wednesday, 20 April 2011
This presentation is brought to you by...

                               Spiderhousepr
                                United Kingdom
                            info@spiderhousepr.com
                           www.spiderhousepr.com

            Specialists in social media marketing and
          UK local business search engine optimisation.
                     Consultations available.

 www.spiderhousepr.com
Wednesday, 20 April 2011
.1. USERNAME
               Choose a name that represents your
                          business well
               eg. your business / brand name or a
                       keyword rich name.

                            .2. PROFILE
              Complete in full - use a branded image,
               include keywords and your domain
 www.spiderhousepr.com
Wednesday, 20 April 2011
.3. PRESENTATION
          Include your business name, web address
            and contact details within the first few
                slides - or subtly throughout.


                           .4. THE END
              Your final slide should contain contact
                              details.
 www.spiderhousepr.com
Wednesday, 20 April 2011
.5. KEEP IT SHORT
               There is more chance of your viewer
               watching to the end and visiting your
                     website for more details


                           .6. VISUAL
        Try not to make your presentations full of
                     plain text only
                    (ie make it more interesting than this one!)
 www.spiderhousepr.com
Wednesday, 20 April 2011
.7. LEAVE SPACE
           Slideshare add navigation to the left and
           right of your presentation - leave space
                       around the edge


       .8. CALL TO ACTION
        Entice viewers to take action at the end of
        your presentation - ask them to visit your
                website of call. Bribe them!
 www.spiderhousepr.com
Wednesday, 20 April 2011

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25 Slideshare Marketing Tips For B2B

  • 1. TWENTY-FIVE 25 MARKETING TIPS Wednesday, 20 April 2011
  • 2. This presentation is brought to you by... Spiderhousepr United Kingdom info@spiderhousepr.com www.spiderhousepr.com Specialists in social media marketing and UK local business search engine optimisation. Consultations available. www.spiderhousepr.com Wednesday, 20 April 2011
  • 3. .1. USERNAME Choose a name that represents your business well eg. your business / brand name or a keyword rich name. .2. PROFILE Complete in full - use a branded image, include keywords and your domain www.spiderhousepr.com Wednesday, 20 April 2011
  • 4. .3. PRESENTATION Include your business name, web address and contact details within the first few slides - or subtly throughout. .4. THE END Your final slide should contain contact details. www.spiderhousepr.com Wednesday, 20 April 2011
  • 5. .5. KEEP IT SHORT There is more chance of your viewer watching to the end and visiting your website for more details .6. VISUAL Try not to make your presentations full of plain text only (ie make it more interesting than this one!) www.spiderhousepr.com Wednesday, 20 April 2011
  • 6. .7. LEAVE SPACE Slideshare add navigation to the left and right of your presentation - leave space around the edge .8. CALL TO ACTION Entice viewers to take action at the end of your presentation - ask them to visit your website of call. Bribe them! www.spiderhousepr.com Wednesday, 20 April 2011
  • 7. .9. PRO ACCOUNT Consider a pro account with custom branding capability and lead capture built in .10. SHARE Use your other social networks & blog to link to your slideshare presentation www.spiderhousepr.com Wednesday, 20 April 2011
  • 8. .11. TITLE Make it captivating and keyword rich .12. DESCRIPTION Compelling and keyword rich - local businesses include your address and telephone number! www.spiderhousepr.com Wednesday, 20 April 2011
  • 9. .13. TAGS Add your relevant keywords! .14. LINKEDIN Utilise the Linkedin Slideshare app .15. PDF Uploading as a pdf will ensure no compatibility problems & easy downloading www.spiderhousepr.com Wednesday, 20 April 2011
  • 10. .16. COMPETITION If embedding on your website click “customize” (its a small link which appears when you click on “Embed”) and choose “Without related content”. (unless you are happy to display related content - possibly competitors - alongside your presentation!). www.spiderhousepr.com Wednesday, 20 April 2011
  • 11. For the full blog post containing all 25 tips please visit our blog: www.spiderhousepr.com/blog www.spiderhousepr.com Wednesday, 20 April 2011
  • 12. Spiderhousepr 46 University Street Belfast BT7 1HB Northern Ireland United Kingdom info@spiderhousepr.com www.spiderhousepr.com Specialists in social media marketing and UK local business search engine optimisation. Consultations available. www.spiderhousepr.com Wednesday, 20 April 2011