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Augmented reality (ar) for linked in 2

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Augmented reality (ar) for linked in 2

  1. 1. Augmented Reality (AR) <br />it’s going to be unreal<br />Presented by:<br />Emer B. Natalio<br />
  2. 2. Augmented Reality (AR) ….what is it by definition…<br />Augmented /ȯg-men-təd/ adj.<br />As a verb, (augment) “to make greater, more numerous, larger, or more intense” (Source: webster.com)<br />Reality /rē-a-lə-tē/ noun<br />a. “a real event, entity, or state of affairs”<br /> b. “something that is neither derivative<br /> nor dependent but exists necessarily”(Source: webster.com) <br />
  3. 3. Augmented Reality (AR) …how does it work….?<br />Let’s take a look…Open Video Demo (By clicking on the hard-to-read link below)<br />http://www.ad-dispatch.com/projects/overview/category/augemented-reality/<br />
  4. 4. (AR) Applied to Wal-Mart’s Health Initiatives<br />Healthcare<br />Monitoring compliance<br />Education<br />Retrieved on 5/18/2010 from http://studierstube.icg.tu-graz.ac.at/handheld_ar/pill_recognition.php<br />
  5. 5. Augmented Reality - Ease of Implementation <br />Standards:<br /><ul><li>W3C
  6. 6. Open ARML
  7. 7. AR Consortium</li></ul>Vendors:<br />Layar<br />Metaio<br />Wikitude<br />
  8. 8. Augmented Reality – Business<br />Tissot increases in-store sales by 85% <br />Hypercompetition – Competitors Costco and Target may cause technology to become a “cost of doing business” (Pearlson & Saunders)<br />
  9. 9. (AR) Conclusion <br />Unfolding <br />Next Generation of the Internet<br />My Reality <br />What’s Your Reality? <br />
  10. 10. Augmented Reality (AR) <br />it’s going to be unreal<br />Presented by:<br />Emer B. Natalio<br />

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