SPHomeRun.comApple Distributors vs. Apple Retail    – Ongoing Rivalry  Courtesy of the  Small Business Computer Consulting...
Sponsored by ComputerDistributorGuide.comSPHomeRun.com   Trying to Balance   Direct and   Indirect Sales
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  is a Longstanding  Challenge for  Many IT Vendors,
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Apple Distributors May See This as More of a Problem Than Others
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Apple Runs Retail Stores to Sell Directly to the Public
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Some of its Distribution Partners See This Retail Increase
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  as Being at Their  Expense
Sponsored by ComputerDistributorGuide.comSPHomeRun.com        Problems Over        Trade Practices          in Portugal
Sponsored by ComputerDistributorGuide.comSPHomeRun.com The Recent Disputes Concerning Apple Sales Tactics
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  Came From a  Distributor  in Portugal
Sponsored by ComputerDistributorGuide.comSPHomeRun.comThe ChargesLeveled at theVendor are of UnfairTrade Practices
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Including Price Fixing with a Unilateral Decision to Slash Reseller...
Sponsored by ComputerDistributorGuide.comSPHomeRun.com   to 4% From the   Preceding 12%
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Taboada & Barros, Claims that Apple Took Over the Distribution Chan...
Sponsored by ComputerDistributorGuide.comSPHomeRun.com and Restricted Product Supply to Interlog,
Sponsored by ComputerDistributorGuide.comSPHomeRun.com A Large Apple Distributor Controlled by Taboada and Barros,
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  Ultimately  Causing Interlog  to Go Under
Sponsored by ComputerDistributorGuide.comSPHomeRun.com       Copies of Apple       Store Success
Sponsored by ComputerDistributorGuide.comSPHomeRun.comApple ChannelPartnersHave a Numberof ConditionsThey Must Meet,
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Including Minimum Levels of Apple Sales Revenue
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Apple Distributors Would Like to Use the Sales Methods That Have Wo...
Sponsored by ComputerDistributorGuide.comSPHomeRun.com In August, the Internal Sales Manual for Apple Stores was Leaked on...
Sponsored by ComputerDistributorGuide.comSPHomeRun.com Showing Apple’s Recommended Sales Techniques That Included
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  “Connecting with  the Customer’s  Feelings”
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  So Perhaps, if You  Can’t Beat Them,  Then Join Them?
Sponsored by ComputerDistributorGuide.comSPHomeRun.com   Do You Think a   Balanced Direct /   Indirect Sales   Model
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  is Possible for  Apple and its  Distributors?
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  Are the Same  Sales Techniques  Applicable for  Both?
Sponsored by ComputerDistributorGuide.comSPHomeRun.com  Let Us Know  What You Think  in the Comments  Section
SPHomeRun.comRecommended Reading:                                Top 6 Computer                                Distributor...
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Apple Distributors vs. Apple Retail – Ongoing Rivalry (Slides)

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http://ComputerDistributorGuide.com SUMMARY SLIDES: Apple distributors may seem to be in conflict with Apple Stores, but perhaps the solution is to stop fighting and start copying. Copyright (C) SP Home Run Inc. SP Home Run is a registered trademark of SP Home Run Inc. All worldwide rights reserved.

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Apple Distributors vs. Apple Retail – Ongoing Rivalry (Slides)

  1. 1. SPHomeRun.comApple Distributors vs. Apple Retail – Ongoing Rivalry Courtesy of the Small Business Computer Consulting Blog http://blog.sphomerun.com Creative Commons Image Source: Flickr Nick Saltmarsh
  2. 2. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Trying to Balance Direct and Indirect Sales
  3. 3. Sponsored by ComputerDistributorGuide.comSPHomeRun.com is a Longstanding Challenge for Many IT Vendors,
  4. 4. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Apple Distributors May See This as More of a Problem Than Others
  5. 5. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Apple Runs Retail Stores to Sell Directly to the Public
  6. 6. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Some of its Distribution Partners See This Retail Increase
  7. 7. Sponsored by ComputerDistributorGuide.comSPHomeRun.com as Being at Their Expense
  8. 8. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Problems Over Trade Practices in Portugal
  9. 9. Sponsored by ComputerDistributorGuide.comSPHomeRun.com The Recent Disputes Concerning Apple Sales Tactics
  10. 10. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Came From a Distributor in Portugal
  11. 11. Sponsored by ComputerDistributorGuide.comSPHomeRun.comThe ChargesLeveled at theVendor are of UnfairTrade Practices
  12. 12. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Including Price Fixing with a Unilateral Decision to Slash Reseller Margin
  13. 13. Sponsored by ComputerDistributorGuide.comSPHomeRun.com to 4% From the Preceding 12%
  14. 14. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Taboada & Barros, Claims that Apple Took Over the Distribution Channels
  15. 15. Sponsored by ComputerDistributorGuide.comSPHomeRun.com and Restricted Product Supply to Interlog,
  16. 16. Sponsored by ComputerDistributorGuide.comSPHomeRun.com A Large Apple Distributor Controlled by Taboada and Barros,
  17. 17. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Ultimately Causing Interlog to Go Under
  18. 18. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Copies of Apple Store Success
  19. 19. Sponsored by ComputerDistributorGuide.comSPHomeRun.comApple ChannelPartnersHave a Numberof ConditionsThey Must Meet,
  20. 20. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Including Minimum Levels of Apple Sales Revenue
  21. 21. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Apple Distributors Would Like to Use the Sales Methods That Have Worked Well for the Vendor
  22. 22. Sponsored by ComputerDistributorGuide.comSPHomeRun.com In August, the Internal Sales Manual for Apple Stores was Leaked onto the Internet,
  23. 23. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Showing Apple’s Recommended Sales Techniques That Included
  24. 24. Sponsored by ComputerDistributorGuide.comSPHomeRun.com “Connecting with the Customer’s Feelings”
  25. 25. Sponsored by ComputerDistributorGuide.comSPHomeRun.com So Perhaps, if You Can’t Beat Them, Then Join Them?
  26. 26. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Do You Think a Balanced Direct / Indirect Sales Model
  27. 27. Sponsored by ComputerDistributorGuide.comSPHomeRun.com is Possible for Apple and its Distributors?
  28. 28. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Are the Same Sales Techniques Applicable for Both?
  29. 29. Sponsored by ComputerDistributorGuide.comSPHomeRun.com Let Us Know What You Think in the Comments Section
  30. 30. SPHomeRun.comRecommended Reading: Top 6 Computer Distributors that Help Small Business VARs, Network Integrators, MSPs, and PC Repair Businesses Cost-Effectively Deliver High-Margin, End-to-End Solutions Download this Free Special Report Now at ComputerDistributorGuide.comCopyright © SP Home Run Inc. All worldwide rights reserved.SP Home Run is a registered trademark of SP Home Run Inc.Creative Commons Image Source: Flickr Nick Saltmarsh

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