SEO Joe Spencer


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SEO Consultant Joe Spencer

An international e-business professional with fourteen years of intensive experience specializing in online marketing, search engine optimization, usability, integration projects, web development, user-interface development and web design.

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SEO Joe Spencer

  1. 1. Joe Spencer SEO Consultant Summary An international e-business professional with sixteen years of intensive experience specializing in online marketing, search engine optimization, usability, integration projects, web development, user-interface development and web design. Find out more at Experience Founder and Executive Director at ArTicks Gallery January 2011 - Present (3 years 4 months) ArTicks Gallery offers unique art consulting services specialized in underground contemporary art. SEO Consultant at Spencer e-Strategies September 2008 - Present (5 years 8 months) 8 recommendations available upon request Senior Online Marketing Manager - SEO at be2 October 2008 - July 2009 (10 months) 5 recommendations available upon request SEO Project Manager at AG February 2009 - June 2009 (5 months) SEO / SEM Manager at AG July 2008 - September 2008 (3 months) 4 recommendations available upon request Consultant at Joe's Media B.V. June 2006 - September 2008 (2 years 4 months) Development of e-commerce websites and management of e-marketing campaigns for SMEs and independent artists. Strategic Operational Manager at GmbH March 2007 - June 2008 (1 year 4 months) Leading strategic e-commerce and e-marketing initiatives critical to the on-going growth within the online travel industry. Initiatives include creating new strategic partnerships, globalization & localization of website, expanding hotel inventory by 1000%, evaluation of new products, redefining online marketing channel strategy, creating content localization work flow and reorganization of internal business processes to increase efficiency and scalability to support the 1000% growth in business. 1 recommendation available upon request Page1
  2. 2. Global Web Manager at TomTom International BV June 2005 - May 2006 (1 year) Recruitment, team-building and management of the Web Marketing Team responsible for executing and evaluating all TomTom web communications, based on budget and in alignment with TomTom’s IPO tactical marketing plan. Created new business processes for handling the demand of website maintenance and new web projects supporting Global MARCOM, Sales Department, PR Team, Investor Relations and Customer Support Department activities. 2 recommendations available upon request European Web Manager at Philips Consumer Electronics B.V. October 2001 - June 2005 (3 years 9 months) Recruitment and management of a six-member Central Web Management Team consisting of Content Managers, Web Masters, Web Designers, Web Developers, Flash Designers/Developers and Interns) Responsible for managing 28 localized B2C and B2B consumer electronics product catalog websites, over 2000 Microsites and 8 e-Learning solutions, for 28 European countries. 2 recommendations available upon request Manager of Web Development at Xtalis N.V. January 2001 - October 2001 (10 months) Recruitment and management of a four-member Web Development Department consisting of Web Developers and Web Designers that maintained six localized European websites. The Xtalis website was used for promoting the service of offering Small and Medium Sized Businesses (SME's) an affordable customized website solution which could be online within 48 hours. 2 recommendations available upon request Web Designer at TALX Corporation (formly The Frick Company) April 2000 - January 2001 (10 months) Core area of responsibility was to design the Frick Company website which was used for promoting their unemployment cost management, internet and intranet human resource applications services and employee tax management services. Concept designed and developed GUIs for online human resource management applications. Graphic Designer at Group360 Communications (formerly Color Associates Creative Group) May 1997 - April 2000 (3 years) Responsibilities include mainly of photographic retouching and color correcting in RGB color space. These images are used for large format display graphics for trade shows. Also worked on several large e-commerce web sites and portals. 2 recommendations available upon request Freelance Adobe Software Instructor at The Waylon Company May 1998 - May 1998 (1 month) This was a two day project to teach the updated versions of Adobe Illustrator 7.0, Adobe Photoshop 4.0 and QuarkXPress 4.0 to the creative staff. Page2
  3. 3. Freelance Advertising Designer at J Walter Thompson (JWT) Specialized Communications February 1998 - May 1998 (4 months) Freelance Graphic Designer at Spencer Graphics November 1996 - March 1998 (1 year 5 months) Graphic Designer / Typographer at Custom Printing Inc. May 1994 - October 1996 (2 years 6 months) Freelance Advertising Designer at Killeen Daily Herald March 1994 - May 1994 (3 months) Projects SEM Strategy Workshop June 2009 to Present Members:Joe Spencer, Lucia Yapi SEO and Google Adwords Workshops Hobby Gourmet April 2009 to Present Members:Joe Spencer, Joel Steinmann Swiss Recipe Sharing Website Skills & Expertise seo search engine optimization project management Artist Management Google Adwords SEO Project Management SMO SEM PPC E-commerce Analytics Web Development User Experience Online Marketing Social Media Talent Management Web Design Marketing Communications Page3
  4. 4. Marketing Strategy Flash Illustrator Digital Strategy Email Marketing Affiliate Marketing Digital Marketing Google Analytics Conversion Optimization Web Analytics Online Advertising Web Marketing Strategy Online Reputation Management Omniture Usability Search Advertising Advertising E-business Strategic Partnerships Mobile Marketing Web Project Management Landing Page Optimization Online Lead Generation Internet Strategy Web 2.0 Google Webmaster Tools Viral Marketing Organic Search Education St. Louis Community College 1999 - 2000 Southwestern Illinois College Bachelor of Science Program, 1998 - 1999 Daegu American School Page4
  5. 5. Honors and Awards - Web Marketing Association - Outstanding Website - 2006 - 2C Usability Award - 2006 TomTom - Golden Euro Effie - 2006 - 2C Usability Award - 2005 - World's Fourth-Best Website, Byte Level - 2004 - Macromedia Site of the Day for June 04, 2004 Page5
  6. 6. Joe Spencer SEO Consultant 26 people have recommended Joe "Joe is a web savvy SEO consultant, among other things. His two day SEO brief offers excellent value for money! Very commendable." — Walter Schaerer, was Joe's client "Joe is a real SEO expert and knows what he is talking about. I can also recommend Joes' SEO workshops to anybody interested into the subject." — Yago Veith, was Joe's client "I have appreciated Joe Spencer´s SEO Training and professional support in a challenging SEO project." — Ingo Gächter, worked directly with Joe at Spencer e-Strategies "We had several great workshops with Joe. With clear and helpfull advices. Thanks Joe!" — Michael Fürer, was Joe's client "Joe is a real SEO expert. Although we have our own SEO responsible who knows his trade well, we got a second opinion and new insights thanks to the wide range of experience he has." — johann burkhard, was Joe's client "I hired Joe on several occasions to deliver a SEO concept for the portal which links to all jobs in the financial services sector in Switzerland. We implemented all of Joe's recommendations with good results. He also helped us with link-building from external websites to Joe is a very experienced prossional whom I can recommend without hesitation." — Chris Nokes, was Joe's client "Joe impressed me since I first talked to him. His very analytical and profound knowledge about performance marketing - especially SEO - is his major asset. He can think of digital strategies in many ways and always finds solutions that fit a customers needs. With his performance I was always happy. I highly recommend him to develop website strategies, on and off site as well technical optimizations to improve a websites value. I am looking forward to work with him again." Page6
  7. 7. — Joel Steinmann, Online Marketing Manager, getAbstract, was with another company when working with Joe at Spencer e-Strategies "Die Gemeinschaftsprojekte von und der Expertenplattform sind 2 Beispiele einer professionellen und sehr erfolgreichen Zusammenarbeit. Als Suchmaschinen Experte der ersten Stunde überzeugt er nicht nur bei Kunden, sondern auch als Fachlehrer für alle Aspekte zum Thema SEO, SEM und Social Marketing. It's a truly pleasure to work with Joe Spencer. His knowhow about SEO strategies and his abillity to teach upcoming Swiss SEO Workers to search engine professionals it's unique." — Claudio Cittarini, Owner, aktivWEB, was with another company when working with Joe at Spencer e-Strategies "Not only Joe has got a huge knowledge in matters of SEO and Online Marketing - he was also always a likeable and helpful colleague. I really enjoyed working with him on the same projects and I learned a lot about SEO. Utterly recommendable!" — Olaf Briese, Content Manager, be2, worked directly with Joe at be2 "It was a pleasure to work with Joe and learn SEO from him. He gave us the first tools to start SEO off in a more efficient way and guided us through the first steps. Joe was always able to help by responding our questions and doubts." — Monica Maurer Mortensen, Senior Marketing Manager, be2, worked directly with Joe at be2 "Joe is a smart and very results-oriented colleague. I (and my team) benefitted greatly from his expertise in search engine marketing and I recommend Joe to every company who'd like to gain competitive edge on SEM matters." — Giuliano Aluffi, Country Manager, be2 GmbH, worked with Joe at be2 "Joe is super experienced and specialized in SEO topic. He is very helpful in sharing his expertise and knowledge. I Iearned a lot from him." — Yun-Han Peters, International Business Developer, be2 LTd., worked with Joe at be2 "was great working with you. The SEO ideas you brought up were very found, solid, interesting... really qualified and cool. Would have liked to bring more of them to live stage. and I would like to continue our work... perhaps in another project?" — felix reitberger, frontend developer, be2, worked directly with Joe at be2 "i have been working with Joe just for a short time but during this periode he has been performing great with lots of ideas and creative points to improve the business. Since then we have a great business friendship and it is always a pleasure to work with him and profit from his huge knowledge in seo and sem." Page7
  8. 8. — Joel Steinmann, SEO & SEM Specialist,, worked directly with Joe at AG "Joe is highly motivated and a very professional person. Though we worked just a short time in the same group I learned a lot from him regarding SEO strategies and best pratices. I enjoyed working with him very much. Hopefully we'll get another to work on common project again." — Julien Silva, Web-Designer,, worked directly with Joe at AG "Joe is a very knowledgable, creative and most of all initiave Search Engine Manager who looks after all related issues efficiently and compresehensively." — Martin Skripsky, legal counsel, Tradus AG, managed Joe indirectly at AG "In the short time I worked with Joe I noticed him as a very professional and committed person. He know what's up in the really crazy SE business and with his journals and structure he collects success and experience in upgrading his skills. Joe had an open ear for any problems and was really helpful. Great guy with a good portion of humor too!" — Iten Adrian, Product Manager,, worked directly with Joe at AG "I worked with Joe over a period of several month and found him a pleasure to do business with. He was responsive and reacted quickly to difficulties or queries. I found him pleasant and professional to work with. I'd be delighted to work with Joe again should the need arise." — Julie-Ann Amos, Managing Director,, was with another company when working with Joe at EasyToBook GmbH "“Joe is an accurate and skilled web expert. He is reliable and a man of his word yet flexible. Joe is a man you feel comfortable with in doing the job in the right manner.”" — Michael Vliet, van, Web developer, TomTom BV, worked with Joe at TomTom International BV "Joe is friendly and intelligent, with eye for both detail and the big overview of what is important and what is not." — Jurgen Prins, Senior Developer / Solution Architect, TomTom, worked with Joe at TomTom International BV "Joe is a committed, highly involved professional with in depth technical skills combined with business knowledge. In development and maintenance of the Consumer web site of Philips Joe has played an important role." — Paul Van Gend, Program Manager ePlatform, Philips CE, worked with Joe at Philips Consumer Electronics B.V. Page8
  9. 9. "Joe was a top notch web manager at philips, he understood how things worked, and he got things done..would recommend him for anything online, especially the aspects of internationalization of web sites... mark tuttle" — Mark Tuttle, Marketing and Technology Consultant, Philips Electornics, worked with Joe at Philips Consumer Electronics B.V. "Joe is a result oriented manager with a lot of drive and a pro-active attitude. In a short period of time he got a good understanding of the business and he already added real value to the company. Collegues really appreciated him." — Dirk Jan Emmens, CEO, Xtalis N.V., managed Joe indirectly at Xtalis N.V. "Hi, Joe Spencer is one of the most talented web guys I know. Able to understand sales driven web requirements and turn them into dynamic and fun online user experiences that work. Happy to reccomend and to work with him again anytime, regards Robbie" — Robbie B., Sales and Marketing Officer, Xtalis, worked directly with Joe at Xtalis N.V. "Hi all, In the time I collaborated with Joe I found him to be in the top three web designers that I have encountered. Both his technical and listening skills afford the client spot on, user friendly / engaging results. More than happy to recommend Joe, Cheers...Chuck. April 29th, 2008" — Chuck Michel, VP Business Development, GROUP360, INC., worked with Joe at Group360 Communications (formerly Color Associates Creative Group) "Joe is a great well rounded designer who seems to be able to do it all. He does great work that always puts the clients needs at the forefront, and makes sure that his work gets results." — Jeff Rifkin, Senior Designer, Color Associates Creative, worked directly with Joe at Group360 Communications (formerly Color Associates Creative Group) Contact Joe on LinkedIn Page9