The Coalition is the first multi-stakeholder European network to raise a united voice in
support of the Sharing Economy. With a focus on readily available solutions and best
practice examples, the Coalition's mission is to mature policies, markets and sectors in
Europe for the Sharing Economy to become mainstream. Our message is simple: we want
policy framework conditions and enabling infrastructures for the Sharing Economy to
prosper in Europe now!
The Coalition promotes and monitors progress towards European and national policy that:
1. Mainstream the Sharing Economy
By campaigning to raise awareness, improve visibility and build capacity of
community leaders and policy makers.
2. Sustain the Sharing Economy
By advocating for fair and sensible European regulations, ensuring the Sharing
Economy becomes a political priority at EU level.
3. Scale Up the Sharing Economy
By supporting leadership and best practice exchange, aiming towards scalability and
transferability in Europe.
4. Invest in the Sharing Economy
By raising EU funding to kick start relevant pilot projects and platforms all over
Europe, above all in cities.
Problem: Many Sharing Economy companies have operations in Europe, however there is
a lack of tailored European policy frameworks and institutional support for regulating this
space. Whereas excessive regulations may end up with burdensome restrictions and
suppress innovation, the absence of regulatory measures creates uncertainty that may
inhibit investments and development of the sector and can result in companies trying to
exploiting loopholes in the legislative vacuum, damaging consumer trust.
Solution: The European Sharing Economy Coalition aims to inspire European policy
makers by providing them with a tangible narrative, scalable solutions and an innovative
vision for faster adoption of the Sharing Economy across policies, sectors and markets in
Europe. We are on a mission to create a resilient European Union and achieve shared
value. We plan to achieve that by creating public/private partnerships along the whole value
chain of the Sharing Economy and by improving dialogue among the three players
displayed on the image overleaf:
The Coalition is organised around a freemium business model. The Coalition aims to obtain
EU funding to finance operations and implement relevant projects. In kind contributions
(time, resources and facilities) from members/partners will build up internal resources. More
formal collaborations among members will be established once there will be opportunities
to kick start specific joint activities [A 2015-2016 Activity Plan is available at request].
The Coalition’s advisory arm provides strategic consulting to public and private sector clients
launching or growing Sharing Economy ventures and projects. Our strategic consulting
services revolve around three areas of the Sharing Economy: public policies, market
developments and system innovation.
The Coalition is shaped as an open platform to bring together companies, NGOs, academia,
local authorities and consumer groups, equally driving an ambitious agenda along the whole
value chain of the Sharing Economy. It will position itself to key European decision-makers
as a credible and trusted representative of the Sharing Economy sector in Europe.
As a member, each participant (a) defines an individual voluntary commitment, (b) endorses
the Coalition manifesto and (c) chooses from the yearly activity plan, the activities where it
can contribute best. Members benefit from a platform to align efforts and project groundwork
with other partners in the sector, both private and public, driving demand for Sharing
Economy products and services.
The Coalition assists its members to track relevant policy and market developments in
Europe and to engage when and where appropriate.
The Coalition set up a Steering Committee among its members to provide leadership and
guide long-term goals and the strategies to achieve them. The Steering Committee defines
the Coalition strategic priorities and drives its main activities according to a yearly activity
plan. A monitoring system evaluates progress and keep priorities on track. Decisions of the
Coalition are made by consensus and will be presented as such to the EU decision makers
in various key fora to obtain political support and inform policy priorities.
Marco Torregrossa | Managing Director
+32 (0)486 71 30 26 | email@example.com
URL: European Sharing Economy Coalition
MA S S IVE
Decision Making and Monitoring