OpenInnovation OregonInc

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submitted to IBM-execs as Open Innovation jam-topic. Following presentation to Oregon EconDevCouncil (OEDC). Resulted in OpenTEch incubator to leverage the OpenSourceDevLab (OSDL) setup around Linus Torvald and "the kernel" to bring industrial-strength development to forge "carrier-grade" linux... &more :-)

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OpenInnovation OregonInc

  1. 1. Open Innovation: “Local Buzz & Global Pipelines” Discussion with Oregon Innovation Office June 14, 2005 Stan Curtis, WW PLM Competency Wilfred Pinfold, Director Strategy DEG
  2. 2. Agenda • Global Innovation • City-State References • Open Platforms • Top100 Economies • Applying it to the Pacific NorthWest
  3. 3. Global Markets …Regional specialization GLOBAL INNOVATION… • Hudson Bay – beaver • Homesteads – apples • MacMillan Bloedel lumber-rail • Anaconda, mining • Yukon rush, ferries • Wool, Pendleton • Paper, Weyerhauser • Trucks, PacCar, FTL • Planes, Boeing • Tek, Mentor • Intel, Microsoft • Expedia, Amazon • ??? Jobs, skills ??? Oregon Territory
  4. 4. Well connected Customers… Fashion-trends accelerating GLOBAL INNOVATION…
  5. 5. Global-urban markets … job-skills shifting to Services GLOBAL INNOVATION… Major Intel Sites Around the World Ireland Israel Oregon California Colorado Arizona New Mexico Massachusetts Costa Rica Malaysia China Philippines Russia Washington Utah Texas India Japan
  6. 6. Agenda • Global Innovation • City-State References • Open Platforms • Top100 Economies • Applying it to the Pacific NorthWest
  7. 7. China joint-ventures …City State development CITY-STATES HongKong – Pearl River-hub • Financial, logistics, legal, entertainment • ShenZhen was the 1st china-city-state • Macau • GuangZhou TiaPei • TSMC= OpenFab • Solectron, Flextronics, BenQ, Quanta= OpenMfg • Acer= Market-branded services TsingHua • Joint research labs with Boeing, Intel, and Microsoft • Joint innovation centers with IBM, GE
  8. 8. Exchange: …ENX …ANX …JNX …KNX …CNX CITY-STATES AUTO Network Xchange (ANX) standards …& clusters - embedded Controllers… Service-bay diagnostics - embedded Linux … Call-center “BusinessTone” >Nagoya, Seoul, ShangHai… & Munich BIOMED/Healthcare … (BlueGene) & grids - Electronic Medical Records (EMR) banking… - Biomed research …protein folding… NatlGeo, WorldGrid >Rochester, Seattle… Boston, SanFrancisco… NewYork,WashDC SMB (Small & Medium Business) Partners - 60,000 ISVs in 55 countries…2000 in India - China=Auto-dealers… Brazil=Govt.Services… India=SW.shops >Pune, Bangalore …Munich, Rio de’Janiero …Haifa, DuBai
  9. 9. High Tech … Global Incubators CITY-STATES IBM • 8 global R&D labs … • Engineering & Technical Services (ETS) spinoff 1000 experts • 33% basic-research 33% product-driven 33% first-of-a-kind customer-driven • 100 innovation centers, 40 funded including Brazil,Russia,India,China • aligned with Government and Private sectors Intel • Still need data 100 Venture Capitalists • Including Carlyle, Walden Intl, & 85 of Forbes Midas List • In Palo Alto, Boston, Singapore, Hong Kong, and London PartnerWorld • 60,000 ISVs in 55 countries including 2000 in India • 30% of IBM revenue, 50% of IBM-services • In Pune, Bangalore, Munich, Rio de’Janiero, Haifa, DuBai
  10. 10. Agenda • Global Innovation • City-State References • Open Platforms • Top100 Economies • Applying it to the Pacific Northwest
  11. 11. Open Platforms … new “growth-rings” OPEN PLATFORMS Open Source • OSDL Open Source Development Lab • OpenCV computer vision • ORP open runtime platform OpenFab • SemaTech & NanoTech • EastFishkill • Chartered, Sony, Samsung-design rules OpenBlade • 25% to 50% marketshare (doubled) OpenGrid • Boeing/Defense network-centric military OpenDesign • 1000 Engineer & Technical Services (ET&S) first-of-a-kind
  12. 12. Open Innovation OPEN PLATFORMS
  13. 13. Individual components Component Value IT Industry …Technology realigning Value T E C H N O L O G Y Infrastructure Value Business Value Services and software to improve business performance Hardware, software and services integrated into a computing environment OPEN PLATFORMS OPEN? OPEN?
  14. 14. Services Oriented Enterprise … Open Sourcing? The Beginning of the On Demand Era Source: US Department of Commerce, Sept. 2002, IBM analysis Client / Server Era Personal & Departmental Productivity Mainframe Era Administrative Productivity On Demand Era Business Productivity & Innovation Rethinking Core vs. Non-core Processes 100% 0% %ofSales 10% IT Profit 10% 40% Retained Business Processes 40% Outsourced Business Processes = $500B Global Platforms? OPEN PLATFORMS
  15. 15. Agenda • Global Innovation • City-State References • Open Platforms • Top100 Economies • Applying it to the Pacific Northwest
  16. 16. Top100 Economies TOP100 ECONOMIES
  17. 17. Cooperative Innovation TOP100 ECONOMIES
  18. 18. Open Collaboration – “Digital Enterprise” Roadmap helpdesk? Open?
  19. 19. Global Eco-Grid: Industry specific supply chains
  20. 20. High Tech: Trade Routes… already started
  21. 21. AUTO industry… (E&E embedded) … shared platforms increasing: Platform Profit-zone Industry structure Auto - Models/year increasing from 35 to 50 - 70 % COGS from suppliers - New warranty risks from tires, electronics (smaller) (larger) electronics body-styling powertrain 30% 2 Carryover-concepts 1 Computer-concepts
  22. 22. Global Eco-Grid … more collaboration is underway Global Lambda Integrated Facility World Map – December 2004 www.glif.is
  23. 23. The Innovator’s Dilemma: …Open? Performance which customers in the mainstream market can utilize or absorb Performance trajectory of present technology New Performance trajectory Performance Time Disruptive Technology Most-demanding customers Least-demanding customers Figure 1: The Intersecting Trajectories of Improvements that Customers can Utilize, Versus Those that Innovators Provide TOP100 ECONOMIES
  24. 24. Agenda • Global Innovation • City-State References • Open Platforms • Top100 Economies • Applying it to the Pacific Northwest
  25. 25. Portland Opportunity PNW OPPORTUNITIES
  26. 26. Open Innovation PNW OPPORTUNITIES
  27. 27. Open Technology - Cluster • Portland • Seattle
  28. 28. Digital City – wireless “lastmile”
  29. 29. Node on the Eco-Grid IBM first announced the IBM eServer BladeCenter T using Intel-based blades in March, 2004. BladeCenter T is designed to address the requirements of the telecom industry, such as VoIP, softswitches, wireless gateways, call centers and other enterprise environments requiring extremely rugged solutions. IBM BladeCenter owns 39.2 percent of the blade server market and has been leading the market for seven consecutive quarters, according to industry analyst IDC.
  30. 30. Integrated Product Development (IPD)= Internal + External Project Development Teams Concept Plan Develop Qualify Launch Life Cycle Profit Satisfied Customer s Integrated Portfolio Management Team (IPMT) 3 3 3 3 Understand the Market- place Perform Market Segmen- tation Perform Portfolio Analysis Develop Business Strategies & Plans Align & Optimize Business Plans across Business Units Manage Business Plan and Assess Performance Investment Review Board (IRB)  Resources Allocation  Investment Priorities  Corrective Actions  Performance Data Offering Past strategies Market information Customer feedback Competitor information Technology trends Current product portfolio Offering/Solution BusinessPlan  Market Characterization  Customer request  Pricing/ Term strategy  Distribution strategy  IMC strategy  Support strategy  Fulfillment strategy  Performance  Risk assessment Candidate Projects What is IPD? -> Business Design…Open-by-Design?...GreenDesign?
  31. 31. Open Innovation … a shared reference library… cookbook? References 1. Open Innovation – Henry Chesbrough 2. Elephants Dance – Lou Gerstner 3. Global Innovation Outlook – IBM 2005 4. National Innovation Outlook – www.compete.org 5. Beyond Blue – BusinessWeek 18Apr05 6. Outsourcing Innovation – BusinessWeek 21march05 7. IBM Prospectus – IBM 2005 8. Clusters of Innovation – Research Triangle porter01 9. Grid Economy – North Carolina cohen03 10. Designed in Portland – Portland Monthly april05
  32. 32. Connectivity => Productivity
  33. 33. Market ecosystem – renewable lifecycles …shared services Chemicals and Natural Resources  Fiber  Energy  Chemicals ERP-schedule  Waste  Recycle  Paper ($100B) ($x00B) ($y00B) ($500B) DCS PLC PLM-configure CRM-diagnostics BPM
  34. 34. Market ecosystem – a matrix of public & private …utilities? example Eco-system Chemicals and Natural Resources  Natural Resource: Fiber –to- Paper  Energy sourcing: Boilers –to- Power co-Gen  Chemical sourcing: Water –to- Cl02  Operations sourcing: DCS –to- PLC  SW sourcing: ERP –to- data mining BPM Services: eco-system analysis… embedded-SW for partner-services Asset m gm t Asset m gm t Q uality m gm t Q uality m gm t Capability M gm t Capability M gm t Insurance-option Equip.maint Vendor-service supplier-service Web-service
  35. 35. “Portal-of-PDX” = Global skills + Virtual services
  36. 36. OpenCommons= Portal-of-PNW + Utility-grid + xxx?
  37. 37. Digital City - node
  38. 38. OpenSupply: WeyCo + UPS + CostCo ?
  39. 39. EverGreen Fleets: Boeing + DCX + PCAR?
  40. 40. Getting started… & sustaining momentum • OTBC - > Open Innovation Center • CNIC - > 511 Response Center • PNNL -> Amber Alert Center • PDX -> “Port-o-call” Center • ODOT -> Fleet Mgmt Services • DAS -> OpenCommons Program Office • OHSU -> WWAMI, PRAGMA Eco-grid
  41. 41. Shared Public-Private Roadmap 1. Leverage OpenSource and research community-practices • Align economic development clusters… with Open technology investment pools • Align market development planning … with Private-sector platforms and market-launch roadmaps • Establish an Open Innovation management program … aligned with VC portfolio investment stages 2. Benchmark and establish “open-commons” with IBM (RTP) & Intel “digital-city” pilots • Align open-gov source.forge for “first-response” and “utility-management” capabilities • Confirm VoIP web-phone service for pilot-city agencies (open-broadband license) • Leverage World Customs Organization (WCO) technology and security standards • Align “open-commons” pilots/roadmap with IBM-INTEL open-platform (blade-center) for web/teleco 3. Seek Federal-funds for PDX “port-of-call” with PNNL (first-response, utility-mgmt tools) • implement “last-mile” digital-city hubs for Portland/Vancouver metro (Wi-max?) • Setup (lease program?) & install “first-response” (wiPods, wiHubs) for first-response teams • Build pilot “first-response” and “utility-management” capabilities for PDX, Port-of-Portland/Vancouver • Seek federal-funds for disease-alert, eco-warnings …Grid-bridges to WWAMI/PRAGMA 4. Incorporate public-private joint-venture for urban Eco-grid “utility-management” • implement “first-response” emergency vehicle capability with “amber-alert” funding • design “open-port” service-center for other “dial-tones” 311, 411, 511,…811, 911 • design fleet-locator for trains, buses, taxis…& cell-payment option? • design Flexicar car-pools for major employers: OHSU, city, IBM, Intel, DCX, Nike 5. Design co-marketing program for “Eco-grid” investment plans • Align “Urban-port-utilities” with key joint-ventures: Boeing-7X7 supplier-grid with japan & china • Align “Fleet-management-utilities” with key joint-ventures: DCX/FLC supplier-grid with japan & china • Align “Market-support-utilities” with key joint-ventures: Nike/W&K retailer-grid with japan & china

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