Joomla For Entrepreneurs
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This is my "Joomla for Entrepreneurs" deck from the NYC Joomla Day, October 2009.
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Joomla For Entrepreneurs
- 1. Joomla! for Entrepreneurs Mitch Pirtle Joomla!Day New York City 2009
- 2. So what’s this all about? DEVELOPERS ENTREPRENEURS Different business Joomla! approaches models Common strategies Managing clients Use cases Business development Smart resources Smart resources
- 3. Who am I? Joomla founder Former VP at KickApps NYCJUG founder Bassist Skate punk Soccer coach
- 4. Ok entrepreneurs, take a nap, we’ll wake you when we’re done.
- 5. Nerds! Dealing with evolving code Dealing with clients Dealing with projects Dealing with deadlines Dealing with business development
- 6. What Joomla can do for you Instant website Massive ecosystem of extensions Massive ecosystem of developers (partners) Solid platform for rapid, scalable development
- 8. Business models: Product/retail Plays Templates Extensions
- 9. Business models: Service Plays Support memberships Maintenance agreements Custom development Hosting Template clubs Extension clubs
- 11. Reality check Your projects are on time Your estimates are correct Your costs are competitive Your quality is good-to-excellent
- 12. Qualify Customers Background checks are simple - do they stiff their business partners, etc.? If the budget is not there, the discussion is over Can they commit to a review (PAID) and milestones? Payment terms are acceptable to you, right? You’re using proper agreements and docs, right?
- 13. Managing Projects Agile Scrum Extreme Project Management on Wikipedia Project Management Institute
- 14. My Favorite PM Platform Redmine - (demo)
- 15. Somebody please wake up the entrepreneurs.
- 16. Entrepreneurs! What can Joomla! do for you? What can you do for Joomla!?
- 18. What does Joomla get you? Instant website Access to huge ecosystem of extensions Access to a huge ecosystem of developers Additional marketing opportunities YES, YOU CAN HELP TOO
- 19. Business and Open Source
- 20. Business and Open Source Learn what the license means Understand license is not the same as copyright Distribution, redistribution Open Source Software on Wikipedia
- 21. Some Use Cases
- 22. Use case: Joomla as a consumer Power your website, get to market FIRST, and look good while you are doing it
- 23. Use case: Joomla as a platform Same as before, but providing additional capabilities
- 24. Use case: Joomla as an offering Many people make a living delivering Joomla websites, without writing a single line of PHP code
- 25. Use case: Joomla as expertise If you are good with Joomla, there are plenty of folks out there that need to talk to you
- 26. How ‘bout that Social Media thing everyone is talking about?
- 27. Social Media and Business “Ignore social media at your own peril.” -- Mitch Pirtle, CMSExpo Denver 2008
- 28. Social Media and Business “If you’re still asking what social media can do for you, please come out from under that rock so we can talk.” -- Mitch Pirtle, Joomla!Day NYC 2009
- 29. Some light reading To help you get your groove on
- 30. The Art of the Start Guy Kawasaki “The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything”
- 31. Designing with Web Standards Jeff Zeldman If you write any HTML or CSS, then this book is a must read.
- 32. Eric Meyer on CSS Eric Meyer If you write any HTML or CSS, then this book is a must read.
- 33. Pragmatic Thinking and Learning Andy Hunt Self assessment Debug your brain
- 34. Practices of an Agile Developer Venkat Subramaniam & Andy Hunt “Working in the real world”
- 35. Learning Joomla! 1.5 Extension Development Joe LeBlanc Excellent overview Smart look at application architecture
- 36. Joomla! 1.5: A User’s Guide Barrie North Good overall coverage SEO Organizing content
- 37. Brand Autopsy Collective blog Brand strategy Group studies brandautopsy.typepad.com
- 38. How to Change the World more Guy Kawasaki goodness http://blog.guykawasaki.com
- 39. A List Apart Collective blog Design Markup Semantic web SEO ....and more.... http://www.alistapart.com/
- 40. Community Strategist Connie Bensen Social media Community management http://conniebensen.com/
- 41. Web Strategy Jeremiah Owyang Social media Marketing www.web-strategist.com/blog/
- 43. Image credits Nerdy Bush: http://www.freakingnews.com/Nerd- George-Bush-Pictures-38786.asp Homeless “entrepreneur”: http://www.sxc.hu/photo/ 691662 Reading glasses: http://www.sxc.hu/photo/89159