Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Rolling
1. As we all know, shit rolls downhill.
The following diagram illustrates exactly how this
process takes place in a professional services firm.
2. At the top of the hill is the Client.
Generally, the Client, in one way or another,
generates the shit.
Client
Shit
3. Partner
The shit first reaches the Partner.
But Partners are very adept at smelling shit coming,
and say, “I’m a Partner, I don’t have to take this
shit.” And so the shit rolls on by.
4. Consultant
Manager
Now the shit reaches the Senior Manager.
It’s picking up some speed by now, and the Senior
Manager gets splashed. “Phew, this shit stinks,” says
the Senior Manager, “better pass it down.”
5. Manager
So the shit washes over the Manager, and he gets
well dipped in shit. But by this time, the shit has a
lot of momentum, and it keeps rolling down.
6. Consultant
And so the shit lands on the Consultant.
And the Consultant gets covered in it, and spends the
entire engagement swimming in it.
7. Crest of Ignorance
The Analysts are shielded from the shit by the Crest
of Ignorance, which keeps shit from rolling down on
them, and ensures that the Consultant remains
submerged.
Analysts
8. Cave of Unreported Exceptions
Meanwhile, however, the Analysts discover more
shit as they proceed with the engagement. Not sure
what to do with it, they conceal it in the Cave of
Unreported Exceptions.
9. Fermented shit
After a while, the cave gets filled with shit, and it
starts to ferment. Then the Consultant begins to
smell hidden shit, and wonders “Dammit, now who’s
been hiding shit?”
10. So, next time you’re Consulting an engagement, and
you wonder why your life seems like shit, just refer
to the diagram.