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SOSOriginal smart and multifunctional eco-sustainable garments

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“SOS Smart Original Sustainable” is an eco-sustainable project of “design emergency”. It is a new conception of garment that becomes a fashion accessory and a versatile,
always ready fashion solution.Presented in Milan during the Fashion Week, SOS is a line of products with unique
design, created with the highest quality, lightweight and crease-resistant yarns, easily carried in any handbag.

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SOSOriginal smart and multifunctional eco-sustainable garments

  1. 1. The eco-fashion and eco-friendly marketing is gradually growing and there are many brands offering totally “green” capsules or entire lines. The quality along with the price becomes an increasingly discriminating factor. The trends change and follow one after the other, but the products, though evolving each season, do not renew, so the market is particularly attentive and receptive to truly innovative "concept product". A GENERAL OVERVIEW 2
  2. 2. Two friends, two successful women, two very different paths that cross and complete each other, together creating a unique, exclusive, versatile and top- flying «product concept». ABOUT US 3 Fabrizia Conti is expert in public relations, organizer of international events and has always been passionate about fashion and design. Maria Luisa Rimoldi, heir to a Biella family known for its production of highest quality yarns and great connoisseur of fabrics, prints and yarn.
  3. 3. “SOS – Smart Original Sustainable” is an eco-sustainable project of “design emergency”. It is a new conception of garment that becomes a fashion accessory and a versatile, always ready fashion solution. Presented in Milan during the Fashion Week, SOS is a line of products with unique design, created with the highest quality, lightweight and crease-resistant yarns, easily carried in any handbag. PROJECT 4
  4. 4. The project’s goal is clear: to enable women who have an active lifestyle, enjoy traveling, play sports and cultivate a variety of hobbies and interests to deal with the unexpected with great ease and without ever compromising on style and personality. MISSION 5
  5. 5. SOS is the “must-in-bag” for the refined, dynamic, modern, cosmopolitan and hotly trendy woman. A chameleon woman who loves to be transformed according to the situation, to play with fashion and always show her personality. TARGET 6
  6. 6. ITALIANITY the SOS products not only have a completely Italian design and are produced and manufactured in Italy, but they use only 100% Made in Italy yarns. TRACEABILITY the products are granted through a total control of the supply chain and traceability of each step of the process. ECO-SUSTAINABILITY the garments are made only with certificated natural materials: from yarn to packaging bag and labels printed with milk proteins directly on the fabric. PLUS 7
  7. 7. UNIQUENESS exclusive items because each one is really unique, with its own different printing and style. VERSATILITY a line that was created to meet the women’s desire to change and play with fashion and then with a simple gesture turn a scarf into a bandana and the bandana into a dress to wear over swimwear or leggings. QUALITY garments are made of 100% silk yarns made by some of the best spinner maestros in Biella. SUMMER 2015 FOCUS 8
  8. 8. The SOS Summer 2015 collection offer several available fantasies in three versatile and convertible styles in unique size (shirt, skirt and dress) to meet timely the needs, desires and personality of each woman. SUMMER 2015 COLLECTION 9
  9. 9. 10 Now give room to your imagination, your taste and finally ... DARE! SUMMER 2015 COLLECTION
  10. 10. SUMMER 2015 COLLECTION PRICE AND QUANTITY 11 Price ex-works • Shirt € 40,00 • Skirt € 50,00 • Dress € 60,00 Minimum Quantity per style and design (unique size) • Shirt 500 pz • Skirt 200 pz • Dress 200 pz Contractual conditions • Price Ex-work • Advanced Payment: 30% at order, 70% before delivery

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