Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Dial2Do Backgrounder Q209

641 views

Published on

Backgrounder on Dial2Do : One number to get things done. A handsfree phone service that lets you text, email, and more by just dialling a number and speaking.

Published in: Technology, Business
  • Be the first to comment

Dial2Do Backgrounder Q209

  1. 1. one number to get things done, hands-free Sean O Sullivan Peter Baldwin CTO Strategic Business Development sos@dial2do.com peter.baldwin@dial2do.com
  2. 2. Hands-free time in the car • 80% of workers commute 48 mins/day • Hands-free legislation rolling out • 70m Bluetooth Headsets sold 2008
  3. 3. What can we do hands-free ? Phone Calls Services • SMS • Email • Reminders • Diary • Twitter • Content Access
  4. 4. To date… • Website opened September ‘08 – Beta, Free, “knock yourself out”… – 30 seconds to register – Showcase for Dial2Do services – Goal: acquire user and usage data and sign up partners • Today – 10k+ users; 40-100 new per day – 80% North America; rest UK, Ireland, others – Average more then one service per call
  5. 5. Proposition • Dial2Do is a Value-Add Voice Platfom • Partner-Driven Approach – Bluetooth Headset / Handsfree manufacturers – Operators/ISPs – Internet players • Not Voice-to-text centric – Services crafted in audio-only and with- transcription variants – Over half the services are “listen to” services – Business model flexibility
  6. 6. Business Model Monthly or Annual Subscription Tiered pricing based on services selected Per-user, Comments Per-month Reminders Listen to reminders $1.99 Basic package Email Listen to Email Audio only Reminders Listen to reminders Email Listen to Email Basic productivity $3.99 With transcription Calendar Listen to Calendar Cap on messages, duration Text Reminders Listen to reminders Business Pro With transcription Email Listen to Email Enterprise App Integration $9.99 Calendar Listen to Calendar (Zimbra, SugarCRM, Salesforce etc.) Xpenser Translate Yammer Call
  7. 7. Headset example: SouthWing
  8. 8. Device Manufacturer Partner
  9. 9. Operator / ISP Example: Zimbra • Irish ISP upgrading web mail platform to Zimbra (500k accounts, 50K weekly active users) • Looking for value-add to “plain” email when they re-launch • Offering “powered by Dial2Do” – Dial2Do Zimlet provisioned – Email and Listen to Email – Calendar and Listen to Calendar • July ‘09 Launch • Integration : 3-4 weeks
  10. 10. Internet Example: If they already have a Dial2Do User offered account - they option to register can just add the for Dial2Do “in service in their situ” from Dial2Do settings Expenser. Happes via Dial2Do API • Xpenser: 10k users; 20% signup; “active” users • Evernote: >800k users
  11. 11. Go To Market • Headset and Hands-free – Commenced discussions with most of the tier 1 providers – SoungWing first public deal • Operator / ISPs – “powered by Dial2Do” for Zimbra in Ireland launches June • Internet players – Premium / Low-cost offerings to fit with the partner offering – First revenue-generating deals in Q2
  12. 12. Dial2Do Platform Simplicity: Easy to launch new services Breadth: 40+ services today Speed: Rapidly launch new services International: 24 countries
  13. 13. one number to get things done, hands-free Sean O Sullivan, CTO sos@dial2do.com

×