Social networks and internet usages by the young generations

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Social networks and internet usages by the young generations

  1. 1. SOCIAL NETWORKS AND INTERNET USAGES BY THE YOUNG GENERATIONS Sophie TAN-EHRHARDT – @sophie_ehrhardt – eCult Dialogue Day 2013
  2. 2. Young People – 15-30 years old
  3. 3. Tactile and Mobile generation 92% of 18-24 ownership of mobile phones 45% of time online is spent on social network sites Source: Microsoft Advertising
  4. 4. Museums are not boring!
  5. 5. Un Soir, un Musée, un Verre French association that organises visits in museums and cultural places. More information on : http://legroupesmv.tumblr.com/ #SMV56 at Musée de la Marine, Paris – 20/09/12
  6. 6. Un Soir, un Musée, un Verre ◦ http://legroupesmv.tumblr.com/ ◦ http://www.facebook.com/LegroupeSMV ◦ http://twitter.com/legroupeSMV
  7. 7. Un Soir, un Musée, un Verre 2435 Followers on Twitter @Le groupeSMV #+ SMV + 000 #eCultDD
  8. 8. In Real Life INTERACTION is the Keyword
  9. 9. Internet, a dangerous place? Simply learn how to use these tools!
  10. 10. Internet is the most important communication media on the world. Social Networks Active Users in the world: Facebook: 1,15 Billion Twitter: Google+: 190 millions YouTube: 1 Billion 200 millions Instagram: 150 Source: http://www.alexitauzin.com/2013/04/combien-dutilisateurs-de-facebook.html millions
  11. 11. Think and act as a media Web is INTERACTION… … and CONVERSATION
  12. 12. The Conversation Prism ◦ Blogs ◦ Video, music or pictures platforms ◦ Wikis ◦ Livecasting ◦ Social Curation ◦ Lifestream ◦ etc… Source: http://www.theconversationprism.com
  13. 13. Only remember to think usage before tool
  14. 14. It’s not free! “Good things come in small packages”
  15. 15. Everything is always a question of choices and strategy Thank you very much!  Sophie TAN-EHRHARDT – @sophie_ehrhardt – eCult Dialogue Day 2013

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