Team meeting of bringing together ideas sheet

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Team meeting of bringing together ideas sheet

  1. 1. Btec Level 2 Creative Media Production Unit 18 Advertising Production Student Name: Group Name: The Creative Brief Team Meeting of Ideas Team Member Ideas for Names & Slogans Ideas for colour schemes Positives about their ideas Negatives about their ideas Aaron Cogdell name: 4 Gum Slogan: leaving the chew, to you White and green It will look healthy. ’leaving the chew, to you’ is good because it relates to the product. 4 gum is too much like 5 gum and people would think we are in partnership with that company Aaron Cork Name: Fresh Slogan: don’t be average Grape. Purple Grape is a type of fruit, which will match with the products name ‘fresh’ ‘don’t be average’ this is a good slogan because it relates to a lot of things not just gum ‘don’t be average’ Doesn’t fit into our image. Although it’s good for your slogan to sell anything. We needed our slogan to be about us. Sophie Carey Name: cheerful Gum Slogan: Swaitening your products Green and red (watermelon) The colours are good because it’s a fresh and healthy colour. ‘swaitening’ is good because it is something to do with use and could also be used if we had to sell a different product. ‘cheerful gum’ is to bigger name It’s also not the type of image we are going for. We are more serious comedy. Final Chosen Name Final Chosen Slogan Final Chosen Colour Scheme Any Other Final Decisions Fresh Swaitening your product Initially we have chosen purple. But using green and red for future colours and flalours. Our logo no longer exists of the copyright “Superman” logo and now an original idea put forward as a team and designed by Sophie (ME)

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