mGovernanace Bharti Airtel Ltd Submited to Miss.. Shweta Solanki.. By.. Abhinav Sharma
Background Note & Theory Sunil Bharti Mittal (S.B. Mittal) laid the foundations of the New Delhi based Bharti Group in the...
Airtel Mobility Coverage Mobile users 102 mn Cell Sites 95K Area Covered: 1963K sq. km. (60%) Pop. Coverage : 930 mn (91.4...
Mobility Solutions <ul><li>Mobile Data VAS </li></ul><ul><ul><li>BlackBerry </li></ul></ul><ul><ul><li>Data Card </li></ul...
Our Positioning in mGovernance <ul><li>Turnkey solution comprising of hardware, software, application, integration and mai...
Airtel’s Role <ul><li>Airtel, as partner for Mobile Value Added Service provider to Govt,  </li></ul><ul><li>  will cover:...
PROMOTION
Benefits of mGovernance <ul><li>Most Penetrative Medium. </li></ul><ul><li>Low Initial and Running Cost. </li></ul><ul><li...
Identified Areas for M Governance <ul><li>Panchayati Raj Institution </li></ul><ul><li>Rural Development </li></ul><ul><li...
Voice Based Messages (Voice Mail) <ul><li>The Solution is voice message based where the beneficiary will listen to the mes...
mGovernanace in Public Distribution System <ul><li>Display of stock position at FPS on handheld device </li></ul><ul><li>D...
SMS Based Solution <ul><li>Drug stock at village dispensary/primary health care centers & attendance can be monitored thro...
mCommerce   Eliminate Friction <ul><li>Bank led  </li></ul><ul><li>Increased access to customer </li></ul><ul><li>Lower tr...
  … .Abhinav sharma…. <ul><li>Thanks </li></ul>''CONECTING PEOPLE''
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Present abhi

  1. 1. mGovernanace Bharti Airtel Ltd Submited to Miss.. Shweta Solanki.. By.. Abhinav Sharma
  2. 2. Background Note & Theory Sunil Bharti Mittal (S.B. Mittal) laid the foundations of the New Delhi based Bharti Group in the 1970s with a small bicycle-parts business. In 1985, he entered the telecom business by establishing Bharti Telecom Limited (BTL) that manufactured telephonic equipment. <ul><li>Introduction to Bharti Airtel Ltd ….. </li></ul><ul><li>Bharti Airtel has steered the course of the telecom sector in the country with its world class products and services. </li></ul><ul><li>The mobile business provides mobile & fixed wireless services using GSM technology across 23 telecom circles. </li></ul><ul><li>Airtel Telemedia Services offers broadband & telephone services in 94 cities. </li></ul>
  3. 3. Airtel Mobility Coverage Mobile users 102 mn Cell Sites 95K Area Covered: 1963K sq. km. (60%) Pop. Coverage : 930 mn (91.48%) Census Towns covered: 5075 Villages covered : 484 K National Highway Covered 56371 Km (87.6%) Rail Routes Covered 61711 Km (93.49%)
  4. 4. Mobility Solutions <ul><li>Mobile Data VAS </li></ul><ul><ul><li>BlackBerry </li></ul></ul><ul><ul><li>Data Card </li></ul></ul><ul><ul><ul><li>PC MCIA </li></ul></ul></ul><ul><ul><ul><li>USB Modem </li></ul></ul></ul><ul><ul><li>Application on Device </li></ul></ul><ul><ul><ul><li>Q Buster </li></ul></ul></ul><ul><ul><ul><li>GPS </li></ul></ul></ul><ul><ul><ul><li>Impatica </li></ul></ul></ul><ul><li>Enterprise Business Tool VAS </li></ul><ul><ul><li>SMS Based </li></ul></ul><ul><ul><ul><li>Employee Communication Mgr. </li></ul></ul></ul><ul><ul><ul><li>Bulk SMS </li></ul></ul></ul><ul><ul><ul><li>Other SMS Solutions </li></ul></ul></ul><ul><ul><ul><li>Campaign Manager </li></ul></ul></ul><ul><ul><li>Integrated Solutions (Inbound Call Centre & Toll Free Service) </li></ul></ul>
  5. 5. Our Positioning in mGovernance <ul><li>Turnkey solution comprising of hardware, software, application, integration and maintenance </li></ul><ul><li>Partnership with different domain experts </li></ul><ul><li>Solution Platform based on: </li></ul><ul><ul><ul><li>BASE (Blackberry Application suite for Enterprise) </li></ul></ul></ul><ul><ul><ul><li>MATE (Mobile Application Tool for Enterprise) </li></ul></ul></ul>
  6. 6. Airtel’s Role <ul><li>Airtel, as partner for Mobile Value Added Service provider to Govt, </li></ul><ul><li> will cover: </li></ul><ul><li>1. Write detailed Mobile Governance strategy for a state, including: </li></ul><ul><ul><li>a) Back-ends (databases of the different government agencies, service providers, state governments etc.) </li></ul></ul><ul><ul><li>b) Middle ware and the Front-end delivery channels (home PCs, mobile phones, Handhelds, PDAs, kiosks, integrated citizen service centers etc) for citizens and businesses. </li></ul></ul><ul><li>2. prepare functional requirement specifications for the services </li></ul><ul><li>3. Managing the infrastructure in a managed services mode. </li></ul>
  7. 7. PROMOTION
  8. 8. Benefits of mGovernance <ul><li>Most Penetrative Medium. </li></ul><ul><li>Low Initial and Running Cost. </li></ul><ul><li>Reduction in delivery time </li></ul><ul><li>Easy to Use. </li></ul><ul><li>Mass reach. </li></ul><ul><li>Provide continuous connectivity among the Parties. </li></ul><ul><li>Highest availability of mobile phones ensured delivery of critical information on time. </li></ul><ul><li>Transparency. </li></ul><ul><li>Online / All Time Interactive Medium. </li></ul>
  9. 9. Identified Areas for M Governance <ul><li>Panchayati Raj Institution </li></ul><ul><li>Rural Development </li></ul><ul><li>Food & Civil Supplies </li></ul><ul><li>National Rural Health Mission </li></ul><ul><li>Disaster Management </li></ul><ul><li>Agriculture </li></ul><ul><li>Education </li></ul><ul><li>mCommerce </li></ul>
  10. 10. Voice Based Messages (Voice Mail) <ul><li>The Solution is voice message based where the beneficiary will listen to the message as a voice on his/her mobile phone. This is an excellent tool for the people who are unable to read the sms alerts. The message will be pre recorded & will get delivered in a form of a phone call. </li></ul>
  11. 11. mGovernanace in Public Distribution System <ul><li>Display of stock position at FPS on handheld device </li></ul><ul><li>Display of quantity being sold each day against the beneficiaries will be given a unique ID. </li></ul><ul><li>Real time display of day’s transaction on central server for department to view & keep track of consumption of commodities per fair price shop. </li></ul>
  12. 12. SMS Based Solution <ul><li>Drug stock at village dispensary/primary health care centers & attendance can be monitored through SMS. </li></ul><ul><li>SMS alerts can be used to transmit health information that facilitates diagnosis of the primary ailments of ill health in case the sickness is not observed as serious. </li></ul><ul><li>Health awareness or capacity building by sending 4-5 sms per day either through voice or Text </li></ul><ul><li>All services available on SMS / Voice SMS on Entry level handsets. </li></ul>
  13. 13. mCommerce Eliminate Friction <ul><li>Bank led </li></ul><ul><li>Increased access to customer </li></ul><ul><li>Lower transaction cost </li></ul>Customer Delight <ul><li>Aggregate demand </li></ul><ul><li>Improved access & convenience </li></ul><ul><li>Better value </li></ul>Bank Airtel Customers
  14. 14. … .Abhinav sharma…. <ul><li>Thanks </li></ul>''CONECTING PEOPLE''

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