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CRM for small business

             info@maplecrm.com
CRM for Small Business
Customer             Relationship
Management (CRM) Software                                  Track
refers to a technological solution                       Customer
that help businesses manage                             enquiries &
customer relationships in an                             response
organized       way.         CRM
softwares are considered as a
tool that improves productivity                                                   No
                                        User
and        overall       business                                             installation
                                      Friendly
functionality.                                                                     &
                                     Interface            Why                  download
                                                          Maple
Maple CRM is a simple hosted
CRM software that helps to
                                                          CRM?
automate       your      business
activities. With Maple CRM, you
can improve work efficiency and
bring in an ideal workflow                    Plan &
                                                                      Access from
environment       within     your            Analyze
                                                                       Anywhere
organization.                                business

Maple is cost effective, user
friendly and lightweight CRM
for     any     small/medium
organization to accommodate
in their business process
model.                                                                          Maple CRM
Web Based CRM to increase work productivity
Maple CRM is an on-demand CRM
which can be accessed via the
browser as a web service.

Web based CRM allows you to
perform sales management customer
service management, post sales
support and to administrate your
marketing campaigns.

Maple CRM has been targeting Small         People
Business Companies for complete
business automating solution. Being a
web based CRM software, the product
helps in streamlining you day to day
business activities with its various
features serving all types of industries
and focusing on sales, marketing and
customer service automation.
Core Functions

                                 MODES OF OPERATION/LICENSING
CRM FOR SALES & MARKETING                            SUPPORT DESK MANAGEMENT
   •   Email & SMS Marketing                            •   Ticket creation using web service API
   •   Marketing to Lead to Account Sales Pipeline      •   Ticket creation from ZipDial toll free
   •   Marketing campaigns automation.                  •   Auto assignment – location, past records
   •   CAN-SPAM complaint SPAM free bulk email          •   Automatic load balancing – round robin
   •   Bulk SMS (India mobile numbers only)             •   Automatic load balancing – custom defined
   •   Design HTML email templates
   •   Grouping & Tagging
   •   Do-Not-Disturb & Unsubscribe Options




CRM FOR CUSTOMER MANAGEMENT                          COMPLETE CRM
   •   Account creation from website/email/zipdial      • Sales & Marketing Tools
   •   Auto assignment based on type and nature         • Lead Generation
   •   Activities & Schedules to manage work            • Sales & Execution management
   •   Send email and SMS to customers                  • Customer management functions
   •   Schedule SMS – Alerts to customer                • Custom Reports, Charts, Email, SMS
   •   Custom reports, export to MS-Excel               • Customer sales and support
   •   Analytics – Charts & Graphs                      • Post sales feedback and RCA
Access control & Privileges

USER ACCESS CONTROL                                      FOR ALL USERS

• Support for multi office, multi division management.   • Dashboard with current day activities and pending
• Support for user groups with separate access control   activities.
• No access to each other for work items belongs to      • Graph to explain the overall work versus each
two different groups.                                    persons work with sub classification.
• Superior admin control with birds eye view to all      • Access to daily, weekly and monthly calendar.
users and work items.                                    • Configuring personal tasks and news preference.
                                                         • Notifications & Announcements.
                                                         • Internal message board.



FOR GROUP USERS                                          FOR ADMIN USERS

• All features of normal user.                           • All features of normal and group user.
• Access to group calendar                               • Access to organization level calendar
• Access to all work items and activities of group       • Access to all work items and activities of all users
users.                                                   • Manage users and permissions across organization.
• Manage users and permissions within the group.         • Administrative level control for backup, global
• Analyse work at a group level.                         configuration.
• Group announcements.                                   • Individual, Group and Organization level
                                                         announcements.
The Interface

                The design experts of Maple CRM
                has taken at most care in making
                sure that the user interface is
                friendly and understandable to any
                user of a small organization.

                Single page Account administration
                and multi tabbed dashboard
                interfaces are the result of user
                interface simplification.
Reporting – Define your own reports

Maple CRM provides the flexibility to configure reports based on the type and
need of your business. Maple’s powerful custom reports feature enabled to
take reports from any angle of your business or process model.
Customer Management – The Flow

   Source of enquiry /                                                          Maple Advantage
   service request
     Your website
                                                                         Process Advantage:
                                                                         Streamline process such that
                                                                         •Single place administration.
                                Actions:
                                                                         •Better control over work burn down
                                Auto assignment
                                                                         • Prompt response to customer
     Zipdial                    •Based on source of enquiries
                                                                         resulting in better customer
                                • Based on type of enquiries
                                                                         satisfaction
                                •Based on customer identification
                                                                         • Business progress
                                (source phone or email)
                                                                         (monthly/weekly) analysis
  Customer mails to:            Process:
                                                                         Cost Advantage:
info@yourcompany.com            •Track activities and schedules
                                                                         •No costly hardware required
                                •Send mail to customer
                                                                         • No worries of installation/setup
                                • Send SMS to customer
   Add account in Maple                                                  • No worries of crashes /virus attack
                                • Check daily work sheet
                                                                         • No worries of backup & recovery
                                •Check and close pending tasks
                                • Collaborate within the team with       • Access anywhere from web
                                multiple activities for each customer.
                                                                         Business Advantage:
                                • Generate Reports & Graphs to
                                                                         * Maintain elegant communication
                                understand the status of work.
Integrate other systems using                                            model to your customers (using
                                •Understand the account lifecycle
                                                                         email and SMS templates)
                                using Process Flow.
                                                                         * Apply RCA (Root Cause Analysis),
                                                                         What went wrong, good & bad
                                                                         based on reports and charts.
Maple Email Power – Scheduled response

       In a service type business, ‘on-time’ reminders and notifications are very important to retain
            your customer. Maple can be configured to send scheduled email or SMS responses.

  Process Flow




                                                                 Maple CRM sends mail
                           Data goes into Maple
Customer signs in for a                                          automatically on the
                           CRM, with an additional
service with 3 months                                            predefined date using mail
                           settings to send email
validity period                                                  template filled in with
                           automatically 5 days
                                                                 configured customer
                           before expiry.
                                                                 attribute values.
                                                                                              One time configuration of mail merge template

                                                                                              Dear <Customer Name>,
                                                                                              Thank you for choosing the
                                                                                              service from us. Your service
                                                                                              <service name> is expiring on
                                                                                              <expiry date>. Please renew the
         Customer data in Maple CRM                                                           same.
                                                                                              Thanks & Regards,
                                                                                              Your Company


                                                     customer data gets filled in the
                                                     mail from CRM records
Sales Force Automation




 Manage Contacts, Leads and Accounts
 Integration of web page for lead generation
 Forecasting and Analysis with Reports
 Product Catalogue for organization reference
 Charts for accounts analysis
 Scheduler and Calendar for time management
 Exporting of reports for future reference
Marketing Automation

                                                                    Contacts
 Mass email campaign with HTML and Plain Text options
 Classification and tagging for handling contacts and
  customers
 Customizable reports for managing marketing techniques
 SMS campaigns with template configuration support
                                                                   Campaigns


    Design, Deliver, Track campaigns & customer behavior.
    Reduce the repetitive tasks using Maple CRM marketing
    software.
                                                                     Leads
    Maple’s Tagging feature allows to classify, nurture, observe
    and filter the pattern and behavior of customer reactions to
    campaigns and marketing.
                                                                    Customers
Help Desk




Customer Satisfaction
Efficient work management      Manage support ticket and requests
Easy sharing of information    Track complete history of the support
Accurate data                   and customer
Saves time
Automated processes            Manage activities and schedules
Easy accessibility             Custom attributes and activity notes
Security Management | Product Customization

Users & User groups                        Custom Attributes
Create groups and user access model        Add custom attributes to define your
specific to your organization structure    service or process as per your business
                                           requirements
Login History                              Classify Accounts
Activity history visibility of each user   Define Account classification according
for better auditing and system             to your business process and service
security                                   life cycle.

Permission Settings                        Tagging
Control the access to the software         Create tag names relevant to your work
according to users                         and attach/detach at any point of the
                                           work item life cycle.

Monitor employees                          Templates
Monitor the accounts, activities           Create email and SMS templates
and schedules of your employees            for easy usage and maintain the
from your desk                             organization level communication
                                           standards
Integration to Maple




 Webpage integration with simple code for
  generating leads automatically into the software
 Email integration for creating leads
 Automatic assignment of queries to specific users
 Zipdial integration (third party telephonic service)
  for automatic capturing of leads through calls
 Web service APIs to integrate to any external
  systems
Access Maple Anytime, Anywhere

                                           Do you always have the access
                                           to all of your company’s
                                           information?

                                           With Maple CRM, you can
                                           leave behind the constraints of
                                           your desk. Since it is cloud
                                           based, you have access to all
                                           your data and information no
                                           matter where you are! With its
                                           24x7 access to the software, it
                                           is easy to handle all your
                                           business activities at one
                                           place.


 Be available to your customer always. Your business lies there…
Sales and Lead Generation with Maple

                  For improving Sales and Business, one need to
                  have an efficient business model and processes
    S             that should be followed by every individual.
                  Along with it, various marketing techniques
                  and ideas that has to be implemented and
                  managed well.
        A         Maple CRM system provides new and best
                  methodologies to companies in raising the

    L             capabilities of their sales force. The software
                  enables to analyze the sales life cycle and helps
                  in managing the sales from first to last.


        E         Capturing and nurturing a customer’s interest
                  is of prime importance in Maple. Maple
                  enables business owners to streamline and

    S             organize the process of converting the
                  prospective customers into clients.
Customer Service using Maple CRM

C         In today’s business environment, customers are demanding for a
          higher level of customer service. The customer service
R         executives need to be empowered with all the information
          related to the customer at their finger tips. With CRM, you can
M         view and manage customer accounts, activities and history.



Manage your business process quickly and accurately by mapping      M
multiple departments. Employees can deliver consistent and
efficient customer service with easy sharing of customer            A
information. Maple's single page administration module provides
a complete and updated view of customer information across the
                                                                    P
business.                                                           L
                                                                    E
Denisys Technologies
                                           Bangalore, INDIA
                                       Phone: +91 80 41671981
                                           +91 9538925641
                                         info@maplecrm.com
                                         www.maplecrm.com




"How you gather, manage and use information will determine
             whether you win or lose." -Bill Gates

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Maple crm-brochure

  • 1. CRM for small business info@maplecrm.com
  • 2. CRM for Small Business Customer Relationship Management (CRM) Software Track refers to a technological solution Customer that help businesses manage enquiries & customer relationships in an response organized way. CRM softwares are considered as a tool that improves productivity No User and overall business installation Friendly functionality. & Interface Why download Maple Maple CRM is a simple hosted CRM software that helps to CRM? automate your business activities. With Maple CRM, you can improve work efficiency and bring in an ideal workflow Plan & Access from environment within your Analyze Anywhere organization. business Maple is cost effective, user friendly and lightweight CRM for any small/medium organization to accommodate in their business process model. Maple CRM
  • 3. Web Based CRM to increase work productivity Maple CRM is an on-demand CRM which can be accessed via the browser as a web service. Web based CRM allows you to perform sales management customer service management, post sales support and to administrate your marketing campaigns. Maple CRM has been targeting Small People Business Companies for complete business automating solution. Being a web based CRM software, the product helps in streamlining you day to day business activities with its various features serving all types of industries and focusing on sales, marketing and customer service automation.
  • 4. Core Functions MODES OF OPERATION/LICENSING CRM FOR SALES & MARKETING SUPPORT DESK MANAGEMENT • Email & SMS Marketing • Ticket creation using web service API • Marketing to Lead to Account Sales Pipeline • Ticket creation from ZipDial toll free • Marketing campaigns automation. • Auto assignment – location, past records • CAN-SPAM complaint SPAM free bulk email • Automatic load balancing – round robin • Bulk SMS (India mobile numbers only) • Automatic load balancing – custom defined • Design HTML email templates • Grouping & Tagging • Do-Not-Disturb & Unsubscribe Options CRM FOR CUSTOMER MANAGEMENT COMPLETE CRM • Account creation from website/email/zipdial • Sales & Marketing Tools • Auto assignment based on type and nature • Lead Generation • Activities & Schedules to manage work • Sales & Execution management • Send email and SMS to customers • Customer management functions • Schedule SMS – Alerts to customer • Custom Reports, Charts, Email, SMS • Custom reports, export to MS-Excel • Customer sales and support • Analytics – Charts & Graphs • Post sales feedback and RCA
  • 5. Access control & Privileges USER ACCESS CONTROL FOR ALL USERS • Support for multi office, multi division management. • Dashboard with current day activities and pending • Support for user groups with separate access control activities. • No access to each other for work items belongs to • Graph to explain the overall work versus each two different groups. persons work with sub classification. • Superior admin control with birds eye view to all • Access to daily, weekly and monthly calendar. users and work items. • Configuring personal tasks and news preference. • Notifications & Announcements. • Internal message board. FOR GROUP USERS FOR ADMIN USERS • All features of normal user. • All features of normal and group user. • Access to group calendar • Access to organization level calendar • Access to all work items and activities of group • Access to all work items and activities of all users users. • Manage users and permissions across organization. • Manage users and permissions within the group. • Administrative level control for backup, global • Analyse work at a group level. configuration. • Group announcements. • Individual, Group and Organization level announcements.
  • 6. The Interface The design experts of Maple CRM has taken at most care in making sure that the user interface is friendly and understandable to any user of a small organization. Single page Account administration and multi tabbed dashboard interfaces are the result of user interface simplification.
  • 7. Reporting – Define your own reports Maple CRM provides the flexibility to configure reports based on the type and need of your business. Maple’s powerful custom reports feature enabled to take reports from any angle of your business or process model.
  • 8. Customer Management – The Flow Source of enquiry / Maple Advantage service request Your website Process Advantage: Streamline process such that •Single place administration. Actions: •Better control over work burn down Auto assignment • Prompt response to customer Zipdial •Based on source of enquiries resulting in better customer • Based on type of enquiries satisfaction •Based on customer identification • Business progress (source phone or email) (monthly/weekly) analysis Customer mails to: Process: Cost Advantage: info@yourcompany.com •Track activities and schedules •No costly hardware required •Send mail to customer • No worries of installation/setup • Send SMS to customer Add account in Maple • No worries of crashes /virus attack • Check daily work sheet • No worries of backup & recovery •Check and close pending tasks • Collaborate within the team with • Access anywhere from web multiple activities for each customer. Business Advantage: • Generate Reports & Graphs to * Maintain elegant communication understand the status of work. Integrate other systems using model to your customers (using •Understand the account lifecycle email and SMS templates) using Process Flow. * Apply RCA (Root Cause Analysis), What went wrong, good & bad based on reports and charts.
  • 9. Maple Email Power – Scheduled response In a service type business, ‘on-time’ reminders and notifications are very important to retain your customer. Maple can be configured to send scheduled email or SMS responses. Process Flow Maple CRM sends mail Data goes into Maple Customer signs in for a automatically on the CRM, with an additional service with 3 months predefined date using mail settings to send email validity period template filled in with automatically 5 days configured customer before expiry. attribute values. One time configuration of mail merge template Dear <Customer Name>, Thank you for choosing the service from us. Your service <service name> is expiring on <expiry date>. Please renew the Customer data in Maple CRM same. Thanks & Regards, Your Company customer data gets filled in the mail from CRM records
  • 10. Sales Force Automation  Manage Contacts, Leads and Accounts  Integration of web page for lead generation  Forecasting and Analysis with Reports  Product Catalogue for organization reference  Charts for accounts analysis  Scheduler and Calendar for time management  Exporting of reports for future reference
  • 11. Marketing Automation Contacts  Mass email campaign with HTML and Plain Text options  Classification and tagging for handling contacts and customers  Customizable reports for managing marketing techniques  SMS campaigns with template configuration support Campaigns Design, Deliver, Track campaigns & customer behavior. Reduce the repetitive tasks using Maple CRM marketing software. Leads Maple’s Tagging feature allows to classify, nurture, observe and filter the pattern and behavior of customer reactions to campaigns and marketing. Customers
  • 12. Help Desk Customer Satisfaction Efficient work management  Manage support ticket and requests Easy sharing of information  Track complete history of the support Accurate data and customer Saves time Automated processes  Manage activities and schedules Easy accessibility  Custom attributes and activity notes
  • 13. Security Management | Product Customization Users & User groups Custom Attributes Create groups and user access model Add custom attributes to define your specific to your organization structure service or process as per your business requirements Login History Classify Accounts Activity history visibility of each user Define Account classification according for better auditing and system to your business process and service security life cycle. Permission Settings Tagging Control the access to the software Create tag names relevant to your work according to users and attach/detach at any point of the work item life cycle. Monitor employees Templates Monitor the accounts, activities Create email and SMS templates and schedules of your employees for easy usage and maintain the from your desk organization level communication standards
  • 14. Integration to Maple  Webpage integration with simple code for generating leads automatically into the software  Email integration for creating leads  Automatic assignment of queries to specific users  Zipdial integration (third party telephonic service) for automatic capturing of leads through calls  Web service APIs to integrate to any external systems
  • 15. Access Maple Anytime, Anywhere Do you always have the access to all of your company’s information? With Maple CRM, you can leave behind the constraints of your desk. Since it is cloud based, you have access to all your data and information no matter where you are! With its 24x7 access to the software, it is easy to handle all your business activities at one place. Be available to your customer always. Your business lies there…
  • 16. Sales and Lead Generation with Maple For improving Sales and Business, one need to have an efficient business model and processes S that should be followed by every individual. Along with it, various marketing techniques and ideas that has to be implemented and managed well. A Maple CRM system provides new and best methodologies to companies in raising the L capabilities of their sales force. The software enables to analyze the sales life cycle and helps in managing the sales from first to last. E Capturing and nurturing a customer’s interest is of prime importance in Maple. Maple enables business owners to streamline and S organize the process of converting the prospective customers into clients.
  • 17. Customer Service using Maple CRM C In today’s business environment, customers are demanding for a higher level of customer service. The customer service R executives need to be empowered with all the information related to the customer at their finger tips. With CRM, you can M view and manage customer accounts, activities and history. Manage your business process quickly and accurately by mapping M multiple departments. Employees can deliver consistent and efficient customer service with easy sharing of customer A information. Maple's single page administration module provides a complete and updated view of customer information across the P business. L E
  • 18. Denisys Technologies Bangalore, INDIA Phone: +91 80 41671981 +91 9538925641 info@maplecrm.com www.maplecrm.com "How you gather, manage and use information will determine whether you win or lose." -Bill Gates