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Tablet pc santitorn

  1. 1. Creative Learning Environment in 21st Centuryดร. สันติธร บุญเจือ ฝ่ายวางแผนเทคโนโลยีสารสนเทศ ธนาคารกสิกรไทย
  2. 2. Creative Learning Environment in 21st Century Tablet Computer• Mobile Computer – คอมพิวเตอร์พกพา• Integrated Touchscreen, used as the primary input Slate Convertible Booklet Hybrid
  3. 3. Creative Learning Environment in 21st Century Typical Features of Tablet (Media Tablet)• Multi-touch touchscreen• Connectivity (Wi-Fi, GSM/CDMA, Bluetooth, USB)• Storage (Solid-state memory)• Camera• Sensor (GPS, Accelerometer, Magnetometer, Ambient light, …)• Accelerated Graphics• Mobile Operating System & Applications• Application Store
  4. 4. Creative Learning Environment in 21st Century Worldwide Tablet Total Sales to End Users 400,000 369,258 350,000 335,008 300,000 240,374 Unit (thousands) 250,000 200,000 182,457 150,000 118,883 100,000 60,017 50,000 17,610 0 2010 2011 2012 2013 2014 2015 2016 ForecastSource: Gartner, March 2012
  5. 5. Creative Learning Environment in 21st Century APAC (-JP/-CN) Tablet Total Sales to End Users 25,000 20,816 20,000 16,970 Units (thousands) 15,000 11,281 10,000 8,143 5,417 5,000 2,745 2,028 0 2010 2011 2012 2013 2014 2015 2016 ForecastSource: Gartner, March 2012
  6. 6. Creative Learning Environment in 21st Century Apple iPad (April 2010)• Reinvent the Tablet PC market!!!• Ecosystem for Content Consumption – Hardware features – Applications – Services – Overall user experience
  7. 7. Creative Learning Environment in 21st Century iPad2 (2011) and the new iPad (2012) Feature iPad iPad 2 iPad 3rd GenCPU: Apple A4 Dual-Core Apple A5 Dual-Core Apple A5XGraphics: PowerVR SGX535 PowerVR SGX543MP2 PowerVR SGX543MP4Display: 1024x768 1024x768 2048x1536Memory: 256 MB 512 MB 1 GBStorage: 16, 32, 64 GB 16, 32, 64 GB 16, 32, 64 GBCamera: None FaceTime front-facing and FaceTime front-facing and 720p rear-facing iSight 5 MP 1080p rear- facingData Rate: 3G 3G 4G LTEWi-Fi: 802.11 a/b/g/n 802.11 a/b/g/n 802.11 a/b/g/nBluetooth: 2.1 + EDR 2.1 + EDR 4.0Siri: NO NO Voice Dictation OnlyAccelerometer: YES YES YESCompass: YES YES YESGyroscope: NO YES YESGPS: 3G Version Only 3G Version Only 4G Version Only
  8. 8. Creative Learning Environment in 21st Century Samsung’s Galaxy Tab (2010)• ARM-based Samsung Exynos 3110 (1 GHz Cortex-A8 512MB RAM)• PowerVR SGX540• 7-inch 1024x600 Super TFT• Front/back camera• 16/32 GB with 8-32 GB SD• Android 2.2/2.3• Successor models – 2011 Galaxy Tab 10.1, 8.9, 7.7, 7.0Plus – 2012 Galaxy Note 10.1 (alternative with Pen)
  9. 9. Creative Learning Environment in 21st Century Motorola’s Xoom (2011) • First tablet with Android 3.0 • Tegra 2 (1 GHz dual-core) • 1GB RAM, 32GB Internal Flash • 10.1-inch 1280x800 multi-touch • Front/back camera • 3G, Wi-Fi, USB, Bluetooth • Impressive hardware • Xoom2 (Nov 2011), 10.1, 8.2 edition
  10. 10. Creative Learning Environment in 21st Century Kindle Fire• Inexpensive ($199) through integration with Amazon’s content• OMAP4 (dual-core 1 GHz, 512 MB RAM)• 8 GB Internal• PowerVR SGX540• 7-inch 1024x600 multi-touch• Android 2.3• Integrated to Amazon services and application store
  11. 11. Creative Learning Environment in 21st Century Intel Studybook (2012)• Intel-based (Atom Z650 1.2GHz 3W 1-2GB RAM 4-32GB SSD)• 7-inch 1024x600 capacitive multi-touch• Front/back camera• Wi-Fi, USB, SD, optional 3G/HDMI• Rugged design (drop, water/dust res.)• Intel Learning Series Software Suite• Windows 7 / Android 3.0
  12. 12. Creative Learning Environment in 21st Century Aakash Tablet (2011)• Indian Government project• World cheapest tablet?? $35• ARM-based (366MHz 256MB RAM)• 2-32 GB MicroSD• 7-inch 800x480 resistive multi-touch• Android 2.2• Datawind browser, no Google Play Store• UbiSlate 7 suffered from low-performance, poor build quality• Askash 2 project in 2012
  13. 13. Creative Learning Environment in 21st Century Tablet PC & Windows 8 Tablet• Defined by Microsoft in 2001 for Pen-enabled Windows PC Pen-based, fully-functional x86 PCs with handwriting and voice-recognition functionality• Windows with tablet features – Windows XP Tablet PC Edition – Windows Vista – Windows 7• Windows 8 with Metro UI – x86 / x86-64 tablet, notebook, desktop – Windows RT for ARM-based
  14. 14. Creative Learning Environment in 21st CenturyThe Other Tablet – Graphics Tablet
  15. 15. Creative Learning Environment in 21st Century Unique Form Factor for User Interface 1-column 1.5-column 2-column 3-columnSmartphone Tablet Netbook Ultrabook
  16. 16. Creative Learning Environment in 21st Century Unique User Experience• Social interaction capability through multiuser multitouch• Touch as the main interaction – More concurrent touches, variety of gestures compared to smartphone• Weight – Not for long-hour holding, unlike smartphone• Screen – currently not for outdoor use (can change)• Wi-Fi centric• No keyboard – Content consumption rather than creation, or need creative input mech.
  17. 17. Creative Learning Environment in 21st Century Unique User Experience• Platform fragmentation, favoring web-based application over native applications in the long-term, esp. with HTML5• Or mobile application development framework – Rhomobile – Syclo (being acquired by SAP) – Worklight (being acquired by IBM)• Tablet imperative – ubiquitously adopted in consumer – pervasive in enterprise (through consumerization)
  18. 18. Creative Learning Environment in 21st Century Apple iOS• Strong ecosystems for consumers & developers• Simple and reliable, non-fragmented platform, accepted interface• iOS 5 more mature for enterprise management• iOS market share as of 3Q11, – 3.9% of mobile device market – 15% of smartphone market (18.1% in 2015) – 76.1% of media tablet market (46% in 2015)
  19. 19. Creative Learning Environment in 21st Century Google’s Android• Massive momentum in smartphone, but slow mover in tablet• Fragmented platform• iOS market share as of 3Q11, – 50% of smartphone market – ~22% of media tablet market (with the help of Kindle Fire)
  20. 20. Creative Learning Environment in 21st Century Worldwide Share of Installed Base for Media Tablet OS WebOS, Others, QNX, 2.4% 0.3% MeeGo, 1.2% 0.2% Microsof t, 0.0% 90% Android, 80% 27.6%2011 iOS, 70% 68.3% iOS 60% Android 50% Microsoft Others, QNX QNX, WebOS, 40% 4.7% 0.1% 0.0% WebOS Microsoft, MeeGo, 30% 0.1% Others 11.2% 20% MeeGo iOS, 47.0% 10%2016 Android, 0% 37.0% 2010 2011 2012 2013 2014 2015 2016 Source: Gartner, March 2012
  21. 21. Creative Learning Environment in 21st Century• Sales of media tablet is forecast to reach 118.9 million tablets for 2012, and 182.2 million tablets in 2013, and will reach 367.9 million tablets and $107 billion by 2016 (CAGR of 43.7%)• Market dominated by Apple’s iPad and Android devices (45% and 37% share by 2016). Microsoft will be 12%.• Comparing to – Total PC shipments, 368.2 million units in 2012, 578.8 million units in 2016 (10.4% CAGR) – Mobile PC, 226.5 million units in 2012, 423.2 million in 2016 (15.1% CAGR)
  22. 22. Creative Learning Environment in 21st Century• Apple product directions – iPad 3 launched on 7 March 2012, there is broad speculation that Apple could launch a tablet with a smaller form factor.• Microsoft’s OEM partners are expected to launch tablets based on Windows 8 later in 2012.• Amazon, launched 7-inch Kindle Fire in 4Q10, is expected to launch a 10-inch tablet in 2012.• Other Android licensees, including Google itself, are expected to introduce tablets in 2012.
  23. 23. Creative Learning Environment in 21st Century Backup
  24. 24. Creative Learning Environment in 21st Century Hype Cycle for Consumer DevicesSource: Gartner, August 2011

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