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CBS Outdoor 1 of 5

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CBS Outdoor 1 of 5

  1. 1. Always On . Always There.
  2. 2. The CBS Family
  3. 3. Powerful Presence
  4. 4. Global Coverage: The U.S. & Beyond
  5. 5. Out-of-Home: Growing Audience People are gone from home over 60% more than 25 years ago Source: Census Data – National Household Travel Survey & Nationwide Personal Transportation Survey
  6. 6. Out-of-Home: It’s where the people are! Source: The Arbitron Outdoor Study 2005, Arbitron, Inc. Exposure to OOH Media (past 7 days)
  7. 7. Average Miles Traveled: 1,101 over the past four weeks Source: The Arbitron Outdoor Study: Outdoor Media Consumers and Their Crucial Role in the Media Mix, 2001, Arbitron, Inc.
  8. 8. More Time Spent in Cars “ Are you spending more or less time in cars than one year ago?” Source: 2003 Arbitron Inc./Edison Media Research In-Car Study
  9. 9. Billboards Move Consumers to Action Source: 2003 Arbitron Inc./Edison Media Research In-Car Study
  10. 10. High Awareness of Transit Source: 2003 Arbitron Inc./Edison Media Research In-Car Study
  11. 11. Outdoor COVERAGE: Throughout North America including New York, Los Angeles, Chicago, Philadelphia, San Francisco, Boston, Dallas, Washington DC, Atlanta, Houston and beyond…
  12. 12. COVERAGE: New York, Los Angeles, Chicago, Philadelphia, San Francisco, Dallas, Atlanta, Minneapolis, Phoenix, Miami, Denver, San Diego & Baltimore Street Furniture
  13. 13. COVERAGE: Los Angeles, Chicago, San Francisco, Washington DC, Atlanta, Detroit, Miami and Cleveland Bus
  14. 14. COVERAGE: New York, Los Angeles, Philadelphia, San Francisco, Atlanta, Minneapolis, Miami and Cleveland Rail & Subway
  15. 15. Malls COVERAGE: Throughout North America including New York, Los Angeles, Chicago, Philadelphia, San Francisco, Boston, Dallas, Washington DC, Atlanta, Houston and beyond…

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