Pinterest is the new ‘big thing’ in social media Pinterest is a visually focused image sharing site, centered on interest, lifestyles, and planning It lets you to connect people through the things they find interesting also known as pinning
Pinterest attracts 1,090 visitors per minute (Source: Social Jumpstart) Pinterest is retaining and engaging users as much as 2-3x as efficiently as Twitter (Source: RJ Metrics) Of the Total users 55-70% are female (Source: Imbue Marketing) 59% of Pinterest users are between the ages of 25 and 44 (Source: Experian Hitwise) 65% of Pinterests global Web traffic is from the U.S. (Source: Alexa)
Once account is created Pinterest will then ask for the account’s interests. This will help Pinterest suggest users to follow, so select any option that is related to your brand.
In the ‘Settings’ you can: Edit the email address, email notifications, password, username, etc. Add/edit the About section, Location and Website Define sharing and visibility settings. Delete the account. It is important to make sure the account’s visibility setting is set to ‘OFF’, so the account will be indexed in search engines.
Adding a pin is when a user finds an image on a website that they would like to pin The benefit of adding a pin in this way is that the URL associated with the image provides a link back, which encourages more traffic. The difference between adding a pin and uploading a pin is that the image you are adding is being uploaded from your computer.
A ‘repin’ is similar to an RT on Twitter. It means that a user has reposted someone else’s pin onto one of their pin boards. To repin an image, simply click the ‘Repin’ button. choose the board that you would like to pin it to and edit the description
Select relevant board to place the image Tag the image with descriptive words that will make the image searchable to others Share pin via Twitter and/or Facebook. Do not share every pin as this could be considered Spam Tag the image with Descriptive words that will make the image searchable to others. And always keep the Pin Etiquette in mind
While signed in to Pinterest, click on the ‘Add +’ button located at the top right of the interface Select ‘Create a Board’ from the options in the window. Name your board & choose a Board Category . There is also an option to choose who else can pin onto this board. Once you’re finished select ‘Create Board’ Edit Board’ button enables you to Categorize, edit or delete a board
Pinterest is no longer the underdog after coming in third behind Facebook and Twitter Earlier this year, it became one of the biggest traffic referrals, bringing in more traffic than YouTube, Google+ and LinkedIn Combined Most images are pinned from a website and therefore have a link back to the page This means each of these pins acts like a button back to the website
Choose the most relevant category Plan your Pinterest image carefully Tell a story Connect withCustomers/Followers/Pinners Reward your pinners Stay Current