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Social Media Article Process


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Some steps to write an appealing article for effective SMM process

Published in: Self Improvement
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Social Media Article Process

  2. 2. AGENDA <ul><li>Interesting facts about Article Marketing </li></ul><ul><li>Importance of Article marketing </li></ul><ul><li>Article marketing- a perfect ally of social media marketing </li></ul><ul><li>Steps for writing an appealing article </li></ul><ul><li>Conclusion </li></ul><ul><li>Contact us </li></ul>
  3. 3. Interesting facts about Article Marketing <ul><li>Article Marketing is one of the proven traffic generating strategies in the recent times. </li></ul><ul><li>It is one of the most powerful medium to build your business and earn money online. </li></ul><ul><li>Writing articles and submitting it on various websites leads to increased traffic on your website in comparatively less time. </li></ul><ul><li>The quality of the article determines the reach of the content. </li></ul>
  4. 4. Interesting facts about Article Marketing <ul><li>Article Marketing uses keywords in the article which helps potential users to search for the content. </li></ul><ul><li>Article marketing allows you to reach out to your target audience at a global level. </li></ul><ul><li>It offers an opportunity to earn online without spending any amount to get started. </li></ul><ul><li>Article marketing is most efficient and widely used in SEO. </li></ul><ul><li>Marketers need to spend comparatively lesser time on Article Marketing than other contemporary methods. </li></ul>
  5. 5. IMPORTANCE OF ARTICLE MARKETING <ul><li>Helps in building high quality back-links. </li></ul><ul><li>Helps in targeting a specific market segment. </li></ul><ul><li>Helps in achieving global reach. </li></ul><ul><li>Helps in building your own e-mail list of targeted subscribers. </li></ul><ul><li>Helps in building trust amongst target customers. </li></ul><ul><li>Helps in building reputation of the organization. </li></ul>
  6. 6. Article marketing- a perfect ally of social media marketing <ul><li>With the strong reach of social media sites; articles can be marketed with ease through social media news and bookmarking sites. </li></ul><ul><li>Article marketing has the potential of creating a strong impression of your brand; while Social media has the resources to distribute the content on large scale. </li></ul><ul><li>When social networking combines with article marketing; it increases the effectiveness of the promotional campaign. </li></ul>
  7. 7. Article marketing- a perfect ally of social media marketing <ul><li>Use Facebook by talking about topics related to your industry and link your articles on your fan page. </li></ul><ul><li>Use Twitter to communicate and share latest news, and link to articles and other contents. </li></ul><ul><li>Use Digg to promote your articles as it provides tremendous exposure to content on the site and directs the users to your websites when the user clicks on the article. </li></ul>
  8. 8. Article marketing- a perfect ally of social media marketing <ul><li>Convert your articles into videos and the text into script and upload it on YouTube. This is the easiest way to go viral on the internet. </li></ul><ul><li>Always write fresh content on a regular basis to maintain a repo with the target audience. </li></ul>
  9. 9. Steps for writing an appealing article
  10. 10. Keep the content simple yet effective <ul><ul><li>Write the content in an uncomplicated manner. </li></ul></ul><ul><ul><li>Understand the needs of the target audience and then write the article. </li></ul></ul><ul><ul><li>Provide simple steps to the users which can be easily understood. </li></ul></ul>
  11. 11. Write on a subject in which you are conversant : <ul><ul><li>Assess your strengths and weaknesses before writing an article. </li></ul></ul><ul><ul><li>Do full justice to the subject selected for the article. </li></ul></ul><ul><ul><li>Always concentrate on your strong point. </li></ul></ul><ul><ul><li>Write the article in an attractive manner which enables you to attract target audience. </li></ul></ul>
  12. 12. Integrate videos in the article <ul><ul><li>Videos help users in understanding the subject properly. </li></ul></ul><ul><ul><li>Integrate videos while explaining complex steps or procedures. </li></ul></ul><ul><ul><li>Videos helps you in making the content attractive and search savvy. </li></ul></ul>
  13. 13. Integrate images in the article <ul><ul><li>Try to include images in the article. </li></ul></ul><ul><ul><li>It gives a different look and feel to the content. </li></ul></ul><ul><ul><li>Images can also be used for complex procedures and explaining steps. </li></ul></ul>
  14. 14. Spell-check your article : <ul><li>Always spell-check your article before submitting it on various social networking sites. </li></ul><ul><li>Nothing is worse than finding out that your article is full of mistakes after submitting it on different social media websites. </li></ul><ul><li>Use MS Word spell-checker option; once you have completed the article. </li></ul>
  15. 15. Self-promote your article <ul><li>Don’t waste the opportunity of promoting your articles by waiting for the users to do it for you. </li></ul><ul><li>Research on different websites and find out relevant sections which can build the creditability of your brand. </li></ul><ul><li>Create an Anchor link that points to your article. </li></ul>
  16. 16. CONCLUSION <ul><li>SMM and Article Marketing, if used together, in a proper manner can yield more traffic and enhanced brand reputation. </li></ul><ul><li>You need to maintain a proper balance between article marketing and social marketing in order to succeed in long term. </li></ul>
  17. 17. Contact us <ul><li>Softweb Solutions Inc. </li></ul><ul><li>2531 Technology Drive, Suite 312, </li></ul><ul><li>Elgin, IL –60124 </li></ul><ul><li>USA </li></ul><ul><li>Ph: +1 224-699-2111, +1 224-293-4358 , +1 224-293-4351 </li></ul><ul><li>Fax: +1 866-345-7638 </li></ul><ul><li>Web : </li></ul><ul><li>Email : [email_address] </li></ul>