Software Park ThailandDr. Thanachart NumnondaDirectorSoftware Park Thailand8 Febuary 2012                          1
Thailand PositioningRank 27: World Competitiveness Index (IMD)Rank 10: Economic Competitiveness (IMD)Rank 50: IT Industry ...
ICT in ThailandInternet users 24 millionsMobile users more than 69 millionsMobile broadband users 1.66 millionsSmart phone...
THAILAND’S ICT MARKET 2009-2010& OUTLOOK 2011                                                                    Market Sh...
THAILAND’S ICT MARKET 2010                                     5Source: NECTEC, NSTDA, TRIDI, SIPA
Emerging Technology MarketBroadband market is growing– 2.6 Million Homes has broadband– Market size is 20,000 Million Baht...
Thailand Software Industry2011 Software Market 84,233 Million Baht[Estimation]100,000+ IT Professional1,000+ Software Comp...
Mobile Apps in Thailand       Local Mobile Apps 530 Apps in 2010       Expected local mobile apps in 2011 =>       1,300 A...
Software Park ThailandOpen in November 1999Office Space, Training, Seminar,Business Matching, IncubationCenter55 Software ...
10     Software Park Thailand Milestone                                        10
11     Software Park Thailand Milestone
SOFTWARE PARK THAILAND 1997 - 2010  Incubation Program                                               Software Quality     ...
OUR MISSION : 2012                                                      IT Advisory                                       ...
SOFTWARE BUSINESS ENABLING                                           Business Enabling      Go to Market  Business Matchi...
TECHNOLOGY TRANSFER                                          IT Professional Development      The Center for the Human Cap...
16      IT ADVISORY                                                                                             Quality Im...
Software Park ThailandE-Saan Software ParkKorat Software ParkSoftware Park Phuket                         17
Mobile Technology for Thailand             Training      Mobile            Community     Outsourcing             Incubatio...
Cloud Thailand           Local     Training Cloud                            Cloud           Cloud       CloudThailand    ...
Thank youthanachart@swpark.or.thwww.swpark.or.thwww.facebook.com/softwareparkthailandwww.slideshare.net/softwarepark      ...
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Software Park Thailand 2012

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Software Park Thailand 2012

  1. 1. Software Park ThailandDr. Thanachart NumnondaDirectorSoftware Park Thailand8 Febuary 2012 1
  2. 2. Thailand PositioningRank 27: World Competitiveness Index (IMD)Rank 10: Economic Competitiveness (IMD)Rank 50: IT Industry Competitiveness Index2011 (EIU)Rank 76:E-Government Development 2010 (UN)Rank 7: Global Services Location Index 2011( AT Kearney) 2
  3. 3. ICT in ThailandInternet users 24 millionsMobile users more than 69 millionsMobile broadband users 1.66 millionsSmart phones sold in 2011 > 2.5 MillionsFacebook users more than 13 millionsSmartphone users 6 millions 3
  4. 4. THAILAND’S ICT MARKET 2009-2010& OUTLOOK 2011 Market Share ICT Value (Million Baht) (%) Market 2009 2010 2011f 2009 2010 2011f1. Computer Hardware 80,869 91,596 100,511 14.6 15.1 14.82. Computer Software 64,365 72,400 84,233 11.6 11.9 12.43. Computer Services 48,372 60,390 75,560 8.7 9.9 11.14. Communications 361,895 382,999 418,344 65.1 63.1 61.1Total ICT 555,501 607,385 678,648 100 100 100 4 Source: NECTEC, NSTDA, TRIDI, SIPA
  5. 5. THAILAND’S ICT MARKET 2010 5Source: NECTEC, NSTDA, TRIDI, SIPA
  6. 6. Emerging Technology MarketBroadband market is growing– 2.6 Million Homes has broadband– Market size is 20,000 Million BahtMobile App & Technology is growing– Tablets & Smartphone explosion– Demand on mobile contents, m-commerce, m-paymentCloud Computing is coming & large opportunitiesfor Thai Enterprises 6
  7. 7. Thailand Software Industry2011 Software Market 84,233 Million Baht[Estimation]100,000+ IT Professional1,000+ Software Companies; most areSMEsOne of the Top 30 offshore outsourcingdestination rated by Gartner [Dec 2010]42 CMMI companies; Rank 2nd in SE Asia. 7
  8. 8. Mobile Apps in Thailand Local Mobile Apps 530 Apps in 2010 Expected local mobile apps in 2011 => 1,300 Apps Revenue 495 Million BahtSource: Kasikorn Research Center 2011 8
  9. 9. Software Park ThailandOpen in November 1999Office Space, Training, Seminar,Business Matching, IncubationCenter55 Software Companies + 50 NewentrepreneursPosition as a Gateway to SoftwareBusiness Opportunity in Thailand 9
  10. 10. 10 Software Park Thailand Milestone 10
  11. 11. 11 Software Park Thailand Milestone
  12. 12. SOFTWARE PARK THAILAND 1997 - 2010 Incubation Program Software Quality Improvement Program NEC INCUBATION PEOPLE ORGANIZATION (2006-2010) (2002-2010) (2006-2011) (2006-2011) 163 SW New 53 Thai Certified223 SW Startup Entrepreneurs PSP Developers 25 Thai SW Companies “No.1 in Southeast Companies w/ CMMI Asia” Certified ……….. “62.5 % of CMMI Space and Facilities “No.1 in Asia Certified in Pacific” Thailand” TENANTS Reg.Capital …..…... (1999-2011) “No.3 in the World” (1999-2011)Total: 157 companies 541.9 MB. *Thai: 124 EMPLOYMENT SW Business Enabling *Foreign: 33 (1999-2011) 1,200 employees BUSINESS MATCHING IT ENABLING (2009-2011) (2009-2011) “Match 1,535 meetings” ………. “1,209 trained Training participants” PARTICIPANTs “Value 192 MB.” Service (1999-2011) Total: 34,538 12
  13. 13. OUR MISSION : 2012 IT Advisory • Promote the quality Software Business Enabling standards of the software development process • Promote use of IT, to all sectors of the economy to help improvement, helping the increase productivity and competitiveness Thai software companies in • Collaboration with the industry increasing productivity and • Create environment conducive for software businesses improving quality at the international levelTechnology Transfer Technology Enabling• Promote transfer of Services relevant technologies SOFTWARE PARK • Provide technology for Software industry – professional And THAILAND Platform Collaborate with stakeholder to provide management levels latest technology to alliances Facility Management Services • Office Rental, Training & Meeting Room Rental, Park Clustering 13
  14. 14. SOFTWARE BUSINESS ENABLING Business Enabling Go to Market  Business Matching Collaborate with Alliances  Inbound &  Thailand Software Park Alliance Outbound (TSPA) delegation (Vietnam,  The Asia Oceania Software Park (China, Japan, Korea, Alliance Brunei Indonesia, etc.) (SPA) Seminar & Empowerment Series  Exhibition (Local, International Fair)  Seminar (Awareness and Inspiration IT Enabling to Building, AEC2015) strategic industries  Empowerment Series Enhancing SME’s Productivity (Branding & Value Proposition, with IT BPO & ITO) E-Marketing Workshop 14
  15. 15. TECHNOLOGY TRANSFER IT Professional Development The Center for the Human Capital Development to build and enhance IT capability of both individual and organizations by collaborative educational activities and initiatives with the network of renown partner organizations in Thailand and overseas PARTNERS : 15
  16. 16. 16 IT ADVISORY Quality Improvement II SPI@easeI & II Program: Provide funding support up to 70% for the cost of CMMI implementation to 25 Thai Software Enterprises. Maturity Level 2: 12 companies Maturity Level 3: 14 companies Maturity Level 5: 1 companies Total 27 companies (65.85% of CMMI organization in Thailand ) Gartner: Thailand is one of the top 30 off shoring destinations (December, 2008) PSP Initiative Program : Thailand SPIN: Promote Software Process Provide funding support up to Improvement & Software Quality by providing forums 70% for training , tutorial & for discussions and sharing of software improvement exam cost to 100 Thai Software experiences and ideas through 3 main areas: People.  103 Thai Software developers are training and Software Testing, Project Management, Product and implementing PSP in their organization. Process Quality Assurance (PPQA).  53 Thai Certified PSP Developers. “No.1 in Southeast Asia” The IASA Thailand Chapter: exists to promote “No.1 in Asia Pacific” IT Architect by providing a forum for discussions “No.3 in the world” and sharing of IT Architect experiences and ideas. Last updated on 2 Dec 2011
  17. 17. Software Park ThailandE-Saan Software ParkKorat Software ParkSoftware Park Phuket 17
  18. 18. Mobile Technology for Thailand Training Mobile Community Outsourcing Incubation Center 18
  19. 19. Cloud Thailand Local Training Cloud Cloud Cloud CloudThailand Outsourcing Data Developers Group Center Center with ATPAC 19
  20. 20. Thank youthanachart@swpark.or.thwww.swpark.or.thwww.facebook.com/softwareparkthailandwww.slideshare.net/softwarepark 20

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