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Software Park Thailand : Vision & Mission 2011

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Press Conference Presentation by Software Park Director on Nov 4, 2010

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Software Park Thailand : Vision & Mission 2011

  1. 1. Software Park : New Computing Era Assoc.Prof. Dr. Thanachart Numnonda Director Software Park Thailand 4 November 2010
  2. 2. Software Park Previous Vision Software Park Thailand National Science and Technology Development Agency (NSTDA) Ministry of Science and Technology, Thailand “To become a top-rate learning organization that supports entrepreneurs to create a strong world- class software industry, making software an enabler for competitiveness of the Thai economy.”
  3. 3. SWP Services Technology Transfer • Promote transfer of relevant technologies for software industry –professional and management levels Incubation Promote and incubate new start- ups software entrepreneurs Infrastructure & Facility Support Office Rental, Training & Meeting Room Rental IT Consulting Center for Industry (ICCI) ( ICT-Enablement) • Promote use of IT, to all sectors of the economy to help increase productivity and competitiveness Quality Improvement • Improve standard of local software companies to international level Business Development & Market Enabling • Promote new market opportunities • Create environment conducive for software businesses Software Park : Previous Mission
  4. 4. Software : Social Infrastructure GrowthGrowth EngineEngine EnablersEnablers High Performance EconomyHigh Performance Economy EducationEducation PublicPublic HealthHealth IndustryIndustry && BusinessBusiness Etc.Etc. Information TechnologyInformation Technology Software IndustrySoftware Industry NationalNational WealthWealth
  5. 5. Software : Social Infrastructure Vision & MissionVision & Mission TechnologyTechnology ProcessProcess Human ResourceHuman Resource GrowthGrowth EngineEngine EnablersEnablers EducationEducation PublicPublic HealthHealth IndustryIndustry && BusinessBusiness Etc.Etc. Information TechnologyInformation Technology Software IndustrySoftware Industry
  6. 6. Next Major Computing Cycle Source: Morgan Stanley 2009
  7. 7. Source: Morgan Stanley 2010
  8. 8. Tablets
  9. 9. SmartPhones
  10. 10. New Trends Web 2.0 Web as a Platform OS/Device independence Large scale computing Software as a Service Cloud Computing
  11. 11. Gartner Trends 2011 Cloud computing Mobile Applications and Media Tablets. Social Communications and Collaboration. Video. Next Generation Analytics. Social Analytics. Context-Aware Computing. Storage Class Memory. Ubiquitous Computing. Fabric-Based Infrastructure and Computers.
  12. 12. Software Business : Past Software Companies Demand Govt / Private - Drive Demand -Train Industry -Business Matching
  13. 13. Social Business Landscape Source : Hinchcliffe at SBS 2010
  14. 14. The 21st Century Business Environment Source : Hinchcliffe at SBS 2010
  15. 15. Software Park Vision “The future of Software Park is not a location, it is a platform and community on the Internet.”
  16. 16. Software Business : Present Software Companies Users Govt / Private -Landmark -Technology Advisor -Collaboration -Strengthen Industry -Drive Demand Cloud Market Place
  17. 17. Facility Management (Landmark) Technology Advisory Collaboration Strengthen SW Industry Demand Driven Software Park
  18. 18. Software Park Role Landmark as a Thailand Software Center Technology advisor for a new software computing era Collaboration with the Industry, University Strengthen Industry to go to a new software market Drive demands for a new software market
  19. 19. Software Park Role : Landmark Provide facility for IT companies in the park Expand the park to become a virtual park Provide showcases & solution center Promote the park via Web 2.0
  20. 20. Software Park Role : Strengthen Industry Drive software industry via a new marketing model Train the Industry for the new trend Strengthen industry via Software Process Provide facilities / tools kit to use the platform
  21. 21. Software Park Role : Technology Advisor Leading role as a technology advisor for the new computing era New technology trends transfer Process advisor Mindshare on the new software market
  22. 22. Software Park Role : Strengthen Industry Drive software industry via a new marketing model Train the Industry for the new trend Expand the park to become a virtual park Strengthen industry via Software Process Provide facilities / tools kit to use the platform
  23. 23. Software Park Role : Collaboration Work with the cloud marketplace owner / create a local market Collaborate with other stakeholders to understand the new trends – Local Software Park Alliance – Associations – University
  24. 24. Software Park Role : Demand Educate consumers to understand the new trends Drive demand to understand the new market – SME – Some industry sector
  25. 25. Software Park : Mission SWP Services Technology Transfer • Promote transfer of new technologies for software industry –professional and management levels Infrastructure & Facility Support Provide Platform, Office Rental, Training & Meeting Room Rental Technology Enabling • Promote use of Cloud Services • Enterprise 2.0 •Testing Services / Showcases IT Advisory • Improve standard of local software companies to international level • Enterprise Architect • IT Security Software Business Enabling •Collaboration with the industry • Drive Demand on the new market
  26. 26. Strategic Projects
  27. 27. Strategic Projects Software Park Branches Students : Ready to Work Freelance Space Mobile / Cloud Development Software Testers Software Solutions Software : E-Market Place
  28. 28. Software Park Branches Location is no longer matter Software Park Franchise : S, M, L Collaborate with Private companies / other parks. Expand Software Park's Business In FY2011; Target 2 S, 1M Target 100% Growth in the next 5 years
  29. 29. Freelance Space Where does Innovation happen? Developer corners / mobile office Grow community / Business Can be part of the branch Need seed money at the beginning Strong Impact to the industry
  30. 30. Mobile / Cloud Development Technology trends : Mobile / Cloud Technology transfer / Mobile development and Cloud Computing training Mobile Testing Center Co-investment with private Train the trainer
  31. 31. Student : Ready to Work Collaborate with Software Industry to prepare new wave students Technology: Ready to work Enterprise Architecture Matching with software companies => provide a project for students Long term Impact to the Industry
  32. 32. Software e-Market Place E-Market place for Thai software solutions. Promote Thai softwares for SME & Worldwide Social Media and On-line Marketing Virtual business matching Collaborate with IT associations
  33. 33. Software Solutions Drive Demands for Thai Software Companies Collaborate with the Industry / SIPA Software Solutions Week Solution Showcases
  34. 34. Software Process SPI@ease Software Park Committee Strategy/Goal SPIN PSP Internal Process IASA
  35. 35. Software Tester Process is the key for long term : Software Park => CMMI Collaborate with Industry, SIPA, University Testing companies, Grow Software testers Train the trainer
  36. 36. Thank you thanachart@swpark.or.th twitter.com/thanachart www.facebook.com/thanachart www.swpark.or.th

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