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Sales And Monetization For Bloggers Media Kit Editorial Calendar

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Sales & Monetization for Bloggers: The Media Kit - ideas on how to present your blog potential marketing/advertising partners. From the Evo Conference, June 2010.

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Sales And Monetization For Bloggers Media Kit Editorial Calendar

  1. 1. Sales & Monetization For Bloggers: The Package <ul><li>Stephanie Schwab </li></ul><ul><li>http://www.stephanieschwab.com </li></ul><ul><li>@stephanies </li></ul><ul><li>@socialologist </li></ul>
  2. 2. Who are you?
  3. 3. No, who are you really?
  4. 4. Welcome PR people
  5. 5. Make it easy
  6. 6. How do they fit in?
  7. 7. Do you have examples of partnerships?
  8. 8. The bottom line <ul><li>Marketers and PR people don’t want to have to think, they just want great opportunities to create themselves in front of them </li></ul><ul><li>Do the work for them and put it into a nice tidy package </li></ul><ul><li>Give them everything they might ask for and then some – but without compromising yourself or oversharing with competitors </li></ul>
  9. 9. Resources <ul><li>http://www.scribd.com/doc/8957145/Media-Kit-Template-for-Mom-Bloggers- </li></ul><ul><li>http://mommygossip-gno.blogspot.com/2009/02/what-blogger-pr-secret.html </li></ul><ul><li>http://www.blogher.com/writing-your-blogs-media-kit </li></ul>

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