Bay Share defines the Sharing Economy as a popular way to access goods and services in new and less expensive ways. Its many innovations include car sharing, ridesharing and peer accommodations.
Who’s heard of the sharing economy or collaborative consumption.
More connected via technologyInterest in saving/making money and general conscientiousness towards resource consumptionTrending towards city living, that makes sharing easier
Sharing is here to stay:Airbnb (source: Mashable.com)Citibike (source: http://newyork.cbslocal.com/2013/06/16/dot-citi-bike-has-logged-more-than-250000-rides/)Not just some hippie west coast thing.
Transportation Sharing Economy Example #1:Social Long-distance RidesharingZimride – ridematching goes high-tech:Show craigslist vs. Zimride.
Transportation Sharing Economy Example #3:Taxi-equivalents* (Real-time ridesharing)Lyft, Sidecar
Great. So why does this matter for transportation?It touches on two key trends in transportation:I’m going to touch on two key topics.
100 types of bottled water = PEOPLE LOVE CHOICE
Trend #2: TRANSIT AGENCIES NEED FUNDING!FIND chart of transportation funding.Source: http://www.cagle.com/news/govshutdown/page/10/
King County Metro – 2011 Cost per Transit Boarding was $42.11 Photo Source: King County Metro – Metro Magazine
So here’s what I’m NOT suggesting…That collaborative consumption is going to save the world and whales and endangered species (show picture)
Picture of how these services could be applied to transit agenciesRelayRides = Zipcar near transit stations
DriverPhoto source: sun journal http://www.sunjournal.com/news/1421567Dispatcher photo source: http://democratherald.com/news/local/volunteers-propel-call-a-ride-program/article_65cb2c6a-3ab2-5439-ace3-a2adb3467ac1.htmlCompany like Lyft could be used to help support volunteer ridematching programs orWeekend services.
If we can provide Greater choice (100 type of bottled water) andHelp reduce costs (imagehttp://info.zentech.com/Portals/165279/images/reduce-cost.gif)“Consumers win” – Tony TransitConsumers winTransit agencies win.Everyone is happy * also hypothetical
And now I will leave up my contact information for a full 20 seconds so you all can contact me
The Sharing Economy and Transit
The Sharing Economy and Transit
Illustration source: Fast Company
What is the Sharing Economy?
(e.g., collaborative consumption)
A popular way to access goods and services
in new and less expensive ways. Its many
innovations include car
sharing, ridesharing and peer
Differentiating factors in shared transportation:
- Personal connection
Must schedule at least a day in advance
30 minute pickup window
No real time information
$42.11 per Ride
Same day availability
Real-time arrival information
<$42.11 per Ride*
The Sharing Economy is going to save the transit world
What I am suggesting:
Transit agencies should dare to be creative with
these new tools to serve specific markets
They can be embraced as methods that supplement
existing transportation services
Sharing economy users are likely transit users.
Expansion of these services help enable a car-free or car-lite lifestyle
Providing Last-Mile Services
Improving access to carsharing at transit stations