Reinventing customer relationship in banking industry: ING Direct all' #ISBF

735 views

Published on

REINVENTING CUSTOMER RELATIONSHIP IN BANKING INDUSTRY

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
735
On SlideShare
0
From Embeds
0
Number of Embeds
51
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Reinventing customer relationship in banking industry: ING Direct all' #ISBF

  1. 1. 1LOGO BANCA PARTECIPANTE REINVENTING CUSTOMER RELATIONSHIP IN BANKING INDUSTRY ING DIRECT SERGIO ROSSI – Direttore Marketing & Comunicazione Milano, Centro Congressi Palazzo StelllineItalian Social Banking Forum 11 Luglio 2013
  2. 2. 2LOGO BANCA PARTECIPANTE 2 Creare un Business più Social Condivisione continua Definire una massa critica Modello di Relazione Empowerment dei dipendenti Evangelist interni Cultura Aziendale dipendentiprospectsclienti L’approccio ING DIRECT

×