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State of the social media industry 2013 ANDY SERNOVITZ SOCIALMEDIA.ORG SOCIALMEDIA.ORG/SUMMIT2013ORLANDODECEMBER 9–11, 2013
Social Executive Superheroes State of the Industry 2013
every hero has an origin story 3 members
and needs a safe hideaway 14 members
it turned into a family 30 members
you’ve got a weird job 53 members
pulled in every direction 72 members
everyone’s watching 90 members It is not the critic who counts; not the man who points out how the strong man stumbles… Th...
you’re not crazy 112 members
we have great power 140 members
and great temptation 162 members
with great power comes great … 180 members
1. Listen and advocate 2. Support my company 3. Protect the medium responsibility 211 members
we’re the ones who raise the bar 239 members
we make a difference 278 members Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in t...
this is your family reunion 300 members
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
SOCIALMEDIA.ORG/SUMMIT2013ORLANDO Learn more about past and upcoming events DECEMBER 9–11, 2013 SOCIALMEDIA.ORG/EVENTS
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State of the social media industry 2013, presented by Andy Sernovitz

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In his Brands-Only Summit keynote presentation, SocialMedia.org CEO Andy Sernovitz takes a look back at how far we’ve come, what we’ve accomplished, and what’s next for corporate social media.

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State of the social media industry 2013, presented by Andy Sernovitz

  1. 1. State of the social media industry 2013 ANDY SERNOVITZ SOCIALMEDIA.ORG SOCIALMEDIA.ORG/SUMMIT2013ORLANDODECEMBER 9–11, 2013
  2. 2. Social Executive Superheroes State of the Industry 2013
  3. 3. every hero has an origin story 3 members
  4. 4. and needs a safe hideaway 14 members
  5. 5. it turned into a family 30 members
  6. 6. you’ve got a weird job 53 members
  7. 7. pulled in every direction 72 members
  8. 8. everyone’s watching 90 members It is not the critic who counts; not the man who points out how the strong man stumbles… The credit belongs to the man who is actually in the arena, who strives valiantly; who errs… because there is no effort without error and shortcoming; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly…
  9. 9. you’re not crazy 112 members
  10. 10. we have great power 140 members
  11. 11. and great temptation 162 members
  12. 12. with great power comes great … 180 members
  13. 13. 1. Listen and advocate 2. Support my company 3. Protect the medium responsibility 211 members
  14. 14. we’re the ones who raise the bar 239 members
  15. 15. we make a difference 278 members Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.
  16. 16. this is your family reunion 300 members
  17. 17. this is your family reunion
  18. 18. this is your family reunion
  19. 19. this is your family reunion
  20. 20. this is your family reunion
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  30. 30. this is your family reunion
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  35. 35. this is your family reunion
  36. 36. this is your family reunion
  37. 37. this is your family reunion
  38. 38. this is your family reunion
  39. 39. this is your family reunion
  40. 40. this is your family reunion
  41. 41. SOCIALMEDIA.ORG/SUMMIT2013ORLANDO Learn more about past and upcoming events DECEMBER 9–11, 2013 SOCIALMEDIA.ORG/EVENTS

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