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American Eagle Outfitters: How the launch of #AerieREAL built and connected the Aerie community, presented by Stephanie Campbell

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American Eagle Outfitters: How the launch of #AerieREAL built and connected the Aerie community, presented by Stephanie Campbell

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In her SocialMedia.org Member Meeting case study presentation, American Eagle Outfitters' Stephanie Campbell talks bout how their Aerie brand built community and resonated emotional connections with their fans using #AerieREAL.

She breaks down the #AerieREAL body-positive campaign from start to finish and shares their results.

In her SocialMedia.org Member Meeting case study presentation, American Eagle Outfitters' Stephanie Campbell talks bout how their Aerie brand built community and resonated emotional connections with their fans using #AerieREAL.

She breaks down the #AerieREAL body-positive campaign from start to finish and shares their results.

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American Eagle Outfitters: How the launch of #AerieREAL built and connected the Aerie community, presented by Stephanie Campbell

  1. 1. MEM BER MEETIN G 39 SOC IALMEDIA. ORG American Eagle Outfitters Stephanie Campbell How the launch of #AerieREAL built and connected the Aerie community Learn more about Member Meetings socialmedia.org/meetings SOCIALMEDIA.ORG CASE STUDIES Member Meeting 39 Chicago 5-3-2016
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  8. 8. MEM BER MEETIN G 39 SOC IALMEDIA. ORG Learn more about Member Meetings socialmedia.org/meetings SOCIALMEDIA.ORG CASE STUDIES Member Meeting 39 Chicago 5-3-2016 Learn more about past and upcoming Member Meetings socialmedia.org/meetings

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