This isn’t a necessary step but it helps, especially if your
business is looking to sell products via Pinterest. Much like
Facebook a business account on Pinterest looks much more
professional and credible
1. Create a Business Account
2. Use tools to help
Like other social networking sites, tools can make it easier to
keep up to date and regular in social-networking world. When
it comes to Pinterest helpful tools include try Piqora,
Pinstamatic and Pinpuff
3. Regularly check your analytics
Pinterest offers it’s own form of analytics, check regularly how
many people have seen your pins and how many people have
pinned your posts, This could help you figure what’s popular
with your audience. Which in turn could help you plan future
content on your Pinterest.
4. Make Your Account ‘Pinable’
If you want people to repin your content then making sure
your account is visible is important. The best way to go about
this is to pin interesting a new content on your boards
regularly. This can be hard to find One way of finding
interesting photos is to search through sites such as Flickr
and Photo Pin. Some photographers with in these sites your
allow you to post their photos on the guarantee that you will
5. Get the Goodies
You’ll find all you need to improve your account at
Pinterest Goodies. Start by getting the Pin it bookmarklet.
This tool allows you to pin any image or video on the web.
Another tool that could be handy is a Pin it button for your
own website. This allows your audience to bit anything
they like from your website.
6. Know Your Audience
The whole reason for businesses to on social media platforms is
to engage with their audience and reach a larger audience.
Pinerest is no different, Do research on your audience and find
out what they're into and what post of yours are most popular
with them. A great way to figure this out information is
If you're starting off just starting off on Pinterest and you
want to generate interest in your account then a great way
is through contests. You can run your contest through apps
such as Woobox and Votigo.
Don’t forget to engage with other Pinterest accounts. Liking,
commenting and pinning regularly puts you in a better
positioned to have likes, comments and repins back.
However, it is important to not like, comment or repin any
old content but to engage with content that relates to your
business and your audience.
9. Create Infographics
Infographics are a great way of raising engagement on your
account and followers. Along side your pins and repins some
original and factual content can give your account the
edge.This is a perfect way for people on Pinerest to learn
more about what your company does in a interesting and
more visual way. Which is always good when it comes to
Pinerest which is a visual- based platform.
10. Check out the Competition
This is no secret in the word of business that you need to
check out the competition and the same applies whilst on
social media platforms. Knowing your competitors on
Pinterest is key. Check out fellow businesses in your
industry figure out what they’re doing right and wrong.
Tweak their good ideas to fit your business and find gaps in
the market in which you can improve.