Pinterest: Top 10 tips for businesses

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Check out these 10 tips for Pinterest for businesses and leverage all the opportunities of this social media platform for your company.

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Pinterest: Top 10 tips for businesses

  1. 1. This isn’t a necessary step but it helps, especially if your business is looking to sell products via Pinterest. Much like Facebook a business account on Pinterest looks much more professional and credible 1. Create a Business Account
  2. 2. 2. Use tools to help Like other social networking sites, tools can make it easier to keep up to date and regular in social-networking world. When it comes to Pinterest helpful tools include try Piqora, Pinstamatic and Pinpuff
  3. 3. 3. Regularly check your analytics Pinterest offers it’s own form of analytics, check regularly how many people have seen your pins and how many people have pinned your posts, This could help you figure what’s popular with your audience. Which in turn could help you plan future content on your Pinterest.
  4. 4. 4. Make Your Account ‘Pinable’ If you want people to repin your content then making sure your account is visible is important. The best way to go about this is to pin interesting a new content on your boards regularly. This can be hard to find One way of finding interesting photos is to search through sites such as Flickr and Photo Pin. Some photographers with in these sites your allow you to post their photos on the guarantee that you will credit them.
  5. 5. 5. Get the Goodies You’ll find all you need to improve your account at Pinterest Goodies. Start by getting the Pin it bookmarklet. This tool allows you to pin any image or video on the web. Another tool that could be handy is a Pin it button for your own website. This allows your audience to bit anything they like from your website.
  6. 6. 6. Know Your Audience The whole reason for businesses to on social media platforms is to engage with their audience and reach a larger audience. Pinerest is no different, Do research on your audience and find out what they're into and what post of yours are most popular with them. A great way to figure this out information is through analytics.
  7. 7. 7. Contests If you're starting off just starting off on Pinterest and you want to generate interest in your account then a great way is through contests. You can run your contest through apps such as Woobox and Votigo.
  8. 8. 8. Engage Don’t forget to engage with other Pinterest accounts. Liking, commenting and pinning regularly puts you in a better positioned to have likes, comments and repins back. However, it is important to not like, comment or repin any old content but to engage with content that relates to your business and your audience.
  9. 9. 9. Create Infographics Infographics are a great way of raising engagement on your account and followers. Along side your pins and repins some original and factual content can give your account the edge.This is a perfect way for people on Pinerest to learn more about what your company does in a interesting and more visual way. Which is always good when it comes to Pinerest which is a visual- based platform.
  10. 10. 10. Check out the Competition This is no secret in the word of business that you need to check out the competition and the same applies whilst on social media platforms. Knowing your competitors on Pinterest is key. Check out fellow businesses in your industry figure out what they’re doing right and wrong. Tweak their good ideas to fit your business and find gaps in the market in which you can improve.

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