ANAS (ANDY) ABBAR
CEO
W W W . 7 A W I . C O M
Social’s Role in the
Transformation
Traditional to Digital Media
1
23
4
5
6
7
BACK IN THE DAY
Today…
It Is Different…
It is about
SOCIAL (& mobile)
http://www.internetlivestats.com/
12 Million
Unique User
10.5 Million
Unique User
On Media Sites
70%
Mobile
1.5 Million
Unique User
On Waseet
23 Million
Vis...
HIRE PEOPLE SMARTER THAN YOURSELF!
THANK YOU
a n a s @ 7 a w i . c o m
@ a n d y a b
Engage Dubai 2015:  Andy Abbar, 7awi
Engage Dubai 2015:  Andy Abbar, 7awi
Engage Dubai 2015:  Andy Abbar, 7awi
Engage Dubai 2015:  Andy Abbar, 7awi
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Engage Dubai 2015: Andy Abbar, 7awi

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Social’s Role in the Transformation from Traditional to Digital Media presented at Engage Dubai 2015 Andy Abbar from 7awi

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  • Product
    User
    Mindsets

    Definition of social and sharing has evolved
  • This one or the next one… are same
  • It is where the audience is
    It is instantaneous
    It is two way
    It is measurable
    It is actionable
    It is viral
    It is considerably cost effective
  • Engage Dubai 2015: Andy Abbar, 7awi

    1. 1. ANAS (ANDY) ABBAR CEO W W W . 7 A W I . C O M
    2. 2. Social’s Role in the Transformation Traditional to Digital Media
    3. 3. 1 23 4 5 6 7
    4. 4. BACK IN THE DAY
    5. 5. Today… It Is Different…
    6. 6. It is about SOCIAL (& mobile) http://www.internetlivestats.com/
    7. 7. 12 Million Unique User 10.5 Million Unique User On Media Sites 70% Mobile 1.5 Million Unique User On Waseet 23 Million Visits 330 Million Page Views 12 Million Social Media fans
    8. 8. HIRE PEOPLE SMARTER THAN YOURSELF!
    9. 9. THANK YOU a n a s @ 7 a w i . c o m @ a n d y a b

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