RailsConf2009 Integrating SMS with your Rails App

Integrating SMS Messaging with your Rails Application ,[object Object],[object Object],[object Object]

Why SMS? ,[object Object],[object Object],[object Object],[object Object],SERVER IS DOWN SPARKS ARE UP

Popular Applications to Send SMS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Overview: One Way Messaging ,[object Object],Black Box of Your application & gateway & other Party at A1A Beach front Ave Mobile Terminated (MT)

Overview: Two Way Messaging Black Box of Your application & gateway & other Mobile Originated (MO) or Inbound ROCK MO Respond with "ROCK" for Free party tix MT

Simplest approach: SMS as email

Pros and Cons of sending SMS through email ,[object Object],[object Object],[object Object],[object Object],[object Object]

Pros and Cons of sending SMS through email ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Giant Black Box Explained: SMSCs, SMS Gateways, Service Providers ,[object Object]

SMS Centers (SMSC) SMSC SMSC SMSC

GSM Modem Super App GSM Modem (Cell Phone) SMSC AT Commands

GSM Modem APIs and Applications ,[object Object],[object Object]

GSM Modem LoDown ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Talk directly to all SMS Centers SMSC SMSC SMSC Awesome App

Mission Impossible: Coding for each SMSC ,[object Object],[object Object],Don’t do this unless you are me!

SMS Gateway translates SMSC protocols SMSC SMSC SMSC Rockstar App SMS Gateway

SMS Gateways ,[object Object],[object Object],[object Object]

Pay the middleman! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

SMS Gateway: Sending Outbound (MT) ,[object Object],[object Object],[object Object],[object Object]

Ruby Outbound (MT) message with HTTPS ,[object Object],[object Object],[object Object],[object Object]

Choosing an API (if you have a choice) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Two way messaging: Pull ,[object Object]

Two way messaging: Push ,[object Object]

Do I need a short code? ,[object Object],[object Object],[object Object],[object Object]

Shared (Rented) Versus Dedicated Short Codes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Chewing on a Cactus ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sms gateway service providers(connection aggregators) will help with this process or you can go directly through the CSCA in the US

Opt out concerns ,[object Object],[object Object],[object Object],[object Object]

Choosing a Service Provider ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Developer Integration Concerns

Save message information ,[object Object],[object Object],[object Object]

Inside the SMS ORM: Check out SMS ON RAILS Draft Message Delivery By Date PhoneNumber Number WhiteList? DoNotSend? Outbound Status Time Sent Service Provider UID PhoneCarrier Name Email gateway Sender/User Username Password Favorite beer

Outbound Status: Produce and Consume ,[object Object],[object Object],Controller Action Producer Cron/Background Task Consumer NOT_PROCESSED SUCCESS

Locking and Delivering: Outbound Status ,[object Object],[object Object],NOT_PROCESSED PROCESSING SUCCESS FAILED

Bulk Message Delivery ,[object Object],[object Object],[object Object],[object Object],[object Object]

Bulk Message Delivery Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Sanitize Phone Numbers ,[object Object],[object Object],Your database without data integrity

Sanitize Phone Numbers ,[object Object],[object Object],My database runs on flowers

Outbound Attributes: White List and Opt Out ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],smsi

SMS Gateway Service Providers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Useful References ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

SMS On Rails Engine: SMS in minutes ,[object Object],Demo ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Questions? Yo Dawg, I heard you like Rails Apps so I put an SMS Rails App in your Rails App so you can SMS yourself to be awesome

Photos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

RailsConf2009 Integrating SMS with your Rails App

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RailsConf2009 Integrating SMS with your Rails App