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The five major elements of What is strategy?

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The five major elements of strategyVehicles: How will we get there?§  The means for attaining the needed presence in the identified arenas§  Internal development ?§  Joint ventures / alliances ?§  Licensing / franchising ?§  Acquisitions ?§  Which channels ?Version 3.2 March 201131 © Marc Sniukas“Are you sure you have a strategy?” Donald C. Hambrick and James W. Frederickson Academy of Management Executive 2001 Vol. 15 No. 42

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