Popularity of K-POP & Its Influences

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Want to know why K-POP phenomenon have the hearts of most people? This is research helps you to find the answers. Though the sample of study is small, you can always relate the effects that K-POP has brought unto this world.

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Popularity of K-POP & Its Influences

  1. 1. POPULARITY OF KPOP & ITS INFLUENCES By Sofia Naznim
  2. 2. SNH ©
  3. 3. Hallyu Wave or the Korean Wave refers to the spread of South Korean culture around the world Kim Ji Soo the author of The Korea Times (2010) SNH ©
  4. 4. K-pop? • Abbreviation of Korean pop music has become a large part of the Korean wave YouTube and Twitter- crucial tools to reach audiences all around world SNH ©
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  6. 6. Catchy songs Outer appearance of the K-pop artists The choreography of the dance  Internet-main source that contributed to K-pop popularity in Malaysia SNH ©
  7. 7. These days, many students are listening to K-pop music However, there is not much information regarding K-pop in Malaysia Therefore,this reportis aimed to find the frequencyand ways of consuming K-pop music among the students and how it influenced the students SNH ©
  8. 8. To find the frequency and ways of consuming K-pop music among the students of UiTM Shah Alam To find out how K-pop has influenced the students SNH ©
  9. 9. This report was done on a small scale involving 30 respondents-Larger sample would be required Various printed resources on the issue were looked into before data were analysed Other relevant text references were also used to justify the scope and focus of the report SNH ©
  10. 10. Literature on the topic of KPOP is limited because the topic is relatively new in Malaysia Background information for the report was limited to articles from various websites The time given to complete the report is only 14 weeks SNH ©
  11. 11. There were 30 respondents who answer the questionnaire which have been answered by both female and male respondents SNH ©
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  24. 24. • New knowledge about South Korea, variety in music choices and catching choreography • The entertaining qualities • Language • Physical Appearance • Fashion • Moderate UiTM Shah Alam students’ obsession towards Kpop music The cultural offerings Consuming Korean content UiTM Shah Alam student fans’ active consumption of Korean music SNH ©
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