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SnapComms
• Over 1.5 million users
• Over 450+ customers in 50+ countries
• Used by Fortune 50 companies
• Enterprise plat...
Existing engagement channels offer limited
appeal to employees.
• “Lowest readership rate of need to know content was
meas...
Positioning
SnapComms helps organizations
"Get Employee Attention" for
important messages and to help
organizations measur...
• Desktop Alert
• Ticker
• Screensaver
• Desktop Wallpaper
Delivery mechanism for any content type
• Validation Message
Su...
How does it work?
OR
SnapComms Servers
Content Manager
Administrator (sender)
SnapComms Client
SnapComms Client
A Microsof...
Key Product Attributes
• Different visual channels
• Targeted communications
• Recurrence and escalation
• Delivery to mob...
Helping improve security awareness
Typical pain points for Security Awareness
Managers
• What else?
• Communicating security issues to all employees.
Reach remote staff and staff not
on the network
• No need for email
• Reach remote staff via mobile
communication
• Use SM...
Typical pain points for Security Awareness
Managers
• What else?
• Communicating security issues to all employees.
• Drive...
Improve attendance, drive behavior
change & reinforce training
• RSVP Alerts to encourage attendance to staff
trainings wh...
Typical pain points for Security Awareness
Managers
• What else?
• Communicating security issues to all employees.
• Drive...
Measure readership of messages and see
real time employee quiz results
• Live Quiz and Survey Results
• Real time Employee...
Typical pain points for Security Awareness
Managers
• What else?
• Communicating security issues to all employees.
• Drive...
Achieve high readership and security
awareness with engaging formats
“Lowest readership rate of need to know content was m...
Typical pain points for Security Awareness
Managers
• What else?
• Communicating security issues to all employees.
• Drive...
Communicate scheduled and adhoc
security events
• Quickly send Alerts and Tickers to staff to communicate urgent or import...
Typical pain points for Security Awareness
Managers
• What else?
• Communicating security issues to all employees.
• Drive...
Target departments with personalized
security awareness messages
• Send highly relevant security messages to each departme...
Add ons available:
• Digital signage extension
• Send to SMS
• Send to email
• API integration & with other systems
Back t...
Demonstration
Next steps
• Engage wider team
• IT discussion and approval
• Trial / proof of concept /
Customization
• Purchase and depl...
Pricing
Pricing is available upon request.
Please email us – info@snapcomms.com
Value to other Departments
Internal Communications Manager
• Communicating with all employees.
• Attendance and reinforcement of training sessions.
•...
Health & Safety Manager
• Reaching all staff not on the network or working remotely.
• Fast communication to all staff mem...
Helpdesk Manager
• Reaching all staff not on the network or working remotely.
• Reaching all staff when email is unavailab...
Product Manager
• Communicating with remote staff.
• Fast communication to all staff members at short notice (product reca...
Sales Manager
• Reaching all staff not on the network or working remotely
• Attendance and reinforcement of training sessi...
Contact us to learn more
To sign up for our free 30 day trial, click here
Click here to request a personalised demonstrati...
Supporting Slides
Fast and Simple
• Quick Publish
• Easy to use
• Crisis Communication Example
• “Quicker than writing an email.”
Detailed Reporting
• Measure Success
• Learn and Improve
• Quiz & Survey Results
• What is included in reporting?
Key Prod...
Reach Mobile Staff
• High Readership
• Fast Communication
• Guardian Group Example
Key Product Attribute Page Reach Remote...
Educate Staff
• 80% training forgotten if not reinforced
• SnapComms Quiz tool
• Collects responses
• Identify weak areas
...
Leadership Communication
• Personal Communication
• Staff feeling purpose and value
• Large IT Company Example
Key Product...
Targeted Communications
• Target different departments, mobile staff, and office staff individually
• Target Via
• Users &...
Scheduled Messaging
• Achieve High Readership
• Plan Campaigns
• Impact Behaviour
• Examples
Key Product Attribute Page
Why the SnapComms Campaign Tool?
• Customer feedback pointed us to develop a campaign based tool
• A campaign is a bundle ...
Campaign Calendar
Day 1 Invitation
Day 2 Cartoon and Article
Day 4 Screensaver
Day 5 Video
Day 6 Wallpaper reminder
Day 7 – 9am Ticker reminder
Day 7 – Take away resource
Day 7 –Commitment Form
Default Publishing Options
Day 8 – Campaign Results
Escalate
Advanced Publishing Options
Day 10 – Drip campaign - Screensaver
Day 10 – Drip campaign
Commercials
• Available as 3 or 6 tool package
+
Commercials
Validation
+
Validation
Alerts Quiz Screensaver Ticker Wallpa...
Campaigns
• A Campaign consist of a set of messages:
• Typically one validation item – usually towards the end of the
camp...
Campaign Planning
• Prepare and assemble your campaign content
• Determine your required outcome then select a Scenario to...
SnapComms for Security Awareness
SnapComms for Security Awareness
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SnapComms for Security Awareness

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How to use SnapComms tools to improve security awareness in your organization

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SnapComms for Security Awareness

  1. 1. SnapComms • Over 1.5 million users • Over 450+ customers in 50+ countries • Used by Fortune 50 companies • Enterprise platform, global usage • Premium service and support
  2. 2. Existing engagement channels offer limited appeal to employees. • “Lowest readership rate of need to know content was measured at 93% with SnapComms, compared to 22% for email.” • “Thanks to the use of Snap Communication tools, we have increased use of our intranet by more than 40% in the first year.” - NZ Tertiary Education Provider • “ SnapComms has increased our Intranet traffic by 500%” – VP of Corporate Communications, top 3 US Grocery Chain
  3. 3. Positioning SnapComms helps organizations "Get Employee Attention" for important messages and to help organizations measure that attention. SnapComms for: • Urgent messages • Important messages • Where guaranteed readership is important • Where readership reporting and acknowledgement is important SnapComms Head Office OpCo's & Regional Management Business Units Employees in multiple locations Collaboration tools, e.g. Slack, Yammer
  4. 4. • Desktop Alert • Ticker • Screensaver • Desktop Wallpaper Delivery mechanism for any content type • Validation Message Supported by nurture messages • Staff Quiz • Staff Survey • RSVP Invites • Video Alerts
  5. 5. How does it work? OR SnapComms Servers Content Manager Administrator (sender) SnapComms Client SnapComms Client A Microsoft Installation File (msi) is installed on all employee computers. This acts as the receiver. On-premise server
  6. 6. Key Product Attributes • Different visual channels • Targeted communications • Recurrence and escalation • Delivery to mobile devices • Scheduled messaging • Campaign tool with compliance validation • Detailed reporting • Multiple delegated admins • Leadership Communication • Cloud or on-premise • Simple to deploy • SMS, digital signage, email add-ons • Comprehensive Knowledge Base
  7. 7. Helping improve security awareness
  8. 8. Typical pain points for Security Awareness Managers • What else? • Communicating security issues to all employees.
  9. 9. Reach remote staff and staff not on the network • No need for email • Reach remote staff via mobile communication • Use SMS or mobile notifications Further Information
  10. 10. Typical pain points for Security Awareness Managers • What else? • Communicating security issues to all employees. • Drive behaviour change around security. • Attendance and reinforcement of training sessions.
  11. 11. Improve attendance, drive behavior change & reinforce training • RSVP Alerts to encourage attendance to staff trainings which are key to driving behaviour change • Quiz tool to reinforce training
  12. 12. Typical pain points for Security Awareness Managers • What else? • Communicating security issues to all employees. • Drive behaviour change around security. • Attendance and reinforcement of training sessions. • Measuring readership and communication effectiveness. • The ability to measure employees’ security awareness knowledge.
  13. 13. Measure readership of messages and see real time employee quiz results • Live Quiz and Survey Results • Real time Employee Feedback.
  14. 14. Typical pain points for Security Awareness Managers • What else? • Communicating security issues to all employees. • Drive behaviour change around security. • Attendance and reinforcement of training sessions. • Measuring readership and communication effectiveness. • The ability to measure employees’ security awareness knowledge. • Existing engagement channels achieve limited impact. • Achieving high readership and security awareness among staff.
  15. 15. Achieve high readership and security awareness with engaging formats “Lowest readership rate of need to know content was measured at 93% with SnapComms, compared to 22% for email.” “Thanks to the use of SnapComms’ tools, we have increased use of our intranet by more than 40% in the first year.” - NZ Tertiary Education Provider “ SnapComms has increased our Intranet traffic by 500%” – VP of Corporate Communications, top 3 US Grocery Chain • Targeted/ direct communication method • Content recurrence until read / acknowledged (configurable by message or target audience) • Reach staff with engaging visuals through multiple channels
  16. 16. Typical pain points for Security Awareness Managers • What else? • Communicating security issues to all employees. • Drive behaviour change around security. • Attendance and reinforcement of training sessions. • Measuring readership and communication effectiveness. • The ability to measure employees’ security awareness knowledge. • Existing engagement channels achieve limited impact. • Achieving high readership and security awareness among staff. • Ability to communicate scheduled and adhoc security events.
  17. 17. Communicate scheduled and adhoc security events • Quickly send Alerts and Tickers to staff to communicate urgent or important messages and updates. • Schedule messages to regularly remind staff of risks or threats
  18. 18. Typical pain points for Security Awareness Managers • What else? • Communicating security issues to all employees. • Drive behaviour change around security. • Attendance and reinforcement of training sessions. • Measuring readership and communication effectiveness. • The ability to measure employees’ security awareness knowledge. • Existing engagement channels achieve limited impact. • Achieving high readership and security awareness among staff. • Ability to communicate scheduled and adhoc security events. • Delivering specific security messages to different departments.
  19. 19. Target departments with personalized security awareness messages • Send highly relevant security messages to each department • Reduce email overload by communicating the right message to the right people, at the right time, in the right way.
  20. 20. Add ons available: • Digital signage extension • Send to SMS • Send to email • API integration & with other systems Back to Key Product Attribute Page
  21. 21. Demonstration
  22. 22. Next steps • Engage wider team • IT discussion and approval • Trial / proof of concept / Customization • Purchase and deploy • On-boarding • On-going training and world class support What is your usual process? “I've received nothing but excellent support from the sales and technical staff at SnapComms.” “Product accomplished the tasks it was made to do. Support from SnapComms is exceptional.” “Leaving this feedback because I was extremely satisfied with the SnapComms team and their response to the situation at hand. Thank you SnapComms!” “I appreciate the support I received today! It was a huge help in a tight time frame.” “I received a call from the Helpdesk today in the morning. Because of 13 hours time difference this was not expected from me. And they had reviewed my questions before they called me and had a solution on their hands”
  23. 23. Pricing Pricing is available upon request. Please email us – info@snapcomms.com
  24. 24. Value to other Departments
  25. 25. Internal Communications Manager • Communicating with all employees. • Attendance and reinforcement of training sessions. • Drive and measure traffic to the intranet. • Measuring communication effectiveness. • The ability to gather real time employee feedback. • Existing engagement channels offer limited appeal to employees. • Achieving high attendance of “Town Hall” meetings and readership of executive communication. • Ability to communicate company wide scheduled and adhoc events. • Achieving high readership of all corporate messages (Non IC).
  26. 26. Health & Safety Manager • Reaching all staff not on the network or working remotely. • Fast communication to all staff members at short notice. • Ensuring staff are informed of H&S issues in a timely manner. • Attendance and reinforcement of training sessions. • Encouraging the adoption of new processes and impacting the behaviour of staff around H&S. • Ability to measure readership of H&S messages.
  27. 27. Helpdesk Manager • Reaching all staff not on the network or working remotely. • Reaching all staff when email is unavailable. • Fast communication to all staff members at short notice. • Proactively communicate planned and unplanned system events to all staff. • Impacting staff behaviour and awareness of security issues and system events. • Attendance and reinforcement of training sessions. • Establish positive interactions between IT and other staff/departments.
  28. 28. Product Manager • Communicating with remote staff. • Fast communication to all staff members at short notice (product recall, product advisories). • Attendance and reinforcement of training sessions • Maintain consistent and regular product information organisation wide. • Communicating product launch material • Build awareness of impending product launches • Communicate quick wins post launch. • Ensuring consistent product knowledge (organization wide). • Fast feedback/correction of organisation knowledge. • Measured readership of executive and corporate communication.
  29. 29. Sales Manager • Reaching all staff not on the network or working remotely • Attendance and reinforcement of training sessions • Maintaining a high level of product knowledge through the sales team. • Communicating Project wins to all staff/sales staff • Ensuring visibility of achievement versus target. • Encouraging competition within the sales team. • Organisation wide consistent sales message. • Preparing and building sales team awareness prior to and during product launch phases. • Measured readership of executive and corporate communication.
  30. 30. Contact us to learn more To sign up for our free 30 day trial, click here Click here to request a personalised demonstration. Click here for our contact details.
  31. 31. Supporting Slides
  32. 32. Fast and Simple • Quick Publish • Easy to use • Crisis Communication Example • “Quicker than writing an email.”
  33. 33. Detailed Reporting • Measure Success • Learn and Improve • Quiz & Survey Results • What is included in reporting? Key Product Attribute Page Measure Readership Slide
  34. 34. Reach Mobile Staff • High Readership • Fast Communication • Guardian Group Example Key Product Attribute Page Reach Remote Staff Page
  35. 35. Educate Staff • 80% training forgotten if not reinforced • SnapComms Quiz tool • Collects responses • Identify weak areas Improve Attendance and Reinforce Training Page
  36. 36. Leadership Communication • Personal Communication • Staff feeling purpose and value • Large IT Company Example Key Product Attribute Page
  37. 37. Targeted Communications • Target different departments, mobile staff, and office staff individually • Target Via • Users & Groups • Machine Based Targeting • Naming Conventions Key Product Attribute Page
  38. 38. Scheduled Messaging • Achieve High Readership • Plan Campaigns • Impact Behaviour • Examples Key Product Attribute Page
  39. 39. Why the SnapComms Campaign Tool? • Customer feedback pointed us to develop a campaign based tool • A campaign is a bundle of messages around the same compliance topic - usually containing a validation item bundled with nurture communications • The nurture items deliver education and awareness messages • The validation item requires the employee to comply, acknowledge or validate understanding • Compliance status of the targeted employees is available real-time Key Product Attribute Page
  40. 40. Campaign Calendar
  41. 41. Day 1 Invitation
  42. 42. Day 2 Cartoon and Article
  43. 43. Day 4 Screensaver
  44. 44. Day 5 Video
  45. 45. Day 6 Wallpaper reminder
  46. 46. Day 7 – 9am Ticker reminder
  47. 47. Day 7 – Take away resource
  48. 48. Day 7 –Commitment Form Default Publishing Options
  49. 49. Day 8 – Campaign Results
  50. 50. Escalate Advanced Publishing Options
  51. 51. Day 10 – Drip campaign - Screensaver
  52. 52. Day 10 – Drip campaign
  53. 53. Commercials • Available as 3 or 6 tool package + Commercials Validation + Validation Alerts Quiz Screensaver Ticker Wallpaper Any 2 tools OR
  54. 54. Campaigns • A Campaign consist of a set of messages: • Typically one validation item – usually towards the end of the campaign • Supported by numerous ‘nurture’ items • 4 preconfigured campaign types based on certain scenarios: • Compulsory Comply – reader has no option but to agree / comply / acknowledge • Option to Comply – reader can choose not to comply • Validation – validate the reader’s knowledge and obtain commitment • Nurture only – educational / informational communications
  55. 55. Campaign Planning • Prepare and assemble your campaign content • Determine your required outcome then select a Scenario to match – Compulsory Comply, Option to Comply, Validate Understanding or Information only? • Determine you timeline – when does the campaign start and end? • Map your Campaign materials to a Calendar • Upload your content to the SnapComms Content Manager • Schedule and Publish • Measure Compliance Status

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