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Social Media Today presents:

Can New Collaborative Tools & Strategies
Revolutionize the Way We Work?



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About the Moderator


     Robin Fray Carey founded Social Media Today LLC, a media
     company which brings together many of the world’s best
     thinkers about business and policy topics, in 2007. Prior to that,
     she ran her own media consulting company for 16 years, and
     worked with Time Inc, Newsweek, BusinessWeek and Ziff-Davis.
     She leads a team that curates web-based content about social
     media and other topics, speaks frequently about social media
     and business, and is an advisor to Pivot and Social Week, and to
     the Society for New Communications Research. She also is a
     member of the International Rescue Committee’s Board of
     Overseers and is on the Charlottesville, Virginia local board of
     the IRC. Follow her: @robincarey
About the Panel
Vendor variables
1.   Ease of use and intuitiveness
2.   Price
3.   People
4.   Maintenance and upgrades
5.   Features
6.   Technology & security
7.   Vertical expertise
8.   Customization and integration
Legend                   Everything we   Most of what we   Some of what we   Break out the
                                          need            need (2pts)       need              alcohol!
                                          (3 pts)                           (1pt)             (0 pts)

Prioritized by   Variable                 Vendor 1        Vendor 2          Vendor 3          Vendor 4
importance
8                Ease of use/intuitive    8x3=24          8x2=16            X                 X
7                Price                    7x2=14          7x3=21            X                 X
6                Features                 6x3=18          6x0=0             X                 X
5                Tech/security            5x1=5           5x1=5             X                 X
4                Customization &          4x1=4           4x2=8             X                 X
                 Integration


3                People                   3x2=6           3x3=9             X                 X
2                Support &                2x2=4           2x1=2             X                 X
                 maintenance
1                Vertical expertise       1x0=0           2x2=4             X                 X
                 Total                    75              63                X                 X

                                         Better choice
12 principles of collaboration
1.  Individual benefit is just as important as the overall corporate benefit (if not more
    important)
2. Strategy before technology
3. Listen to the voice of the employee
4. Learn to get out of the way
5. Lead by example
6. Integrate into the flow of work
7. Create a supportive environment
8. Measure what matters
9. Persistence
10. Adapt and evolve
11. Employee collaboration also benefits the customer
12. Collaboration can make the world a better place
Thank you & questions
Jacob Morgan
Jacob@ChessMediaGroup.com
Company: ChessMediaGroup.com
Twitter: @JacobM
Blog: SocialBusinessAdvisor.com
Book: TheCollaborativeOrganization.com


“…Jacob's book guides leaders on how to develop strategies
to build this type of a 'Collaborative Organization.‘
Vivek Kundra, Former Chief Information Officer of the United
States of America

“…Jacob’s book is a valuable strategic guide to help leaders
deploy emerging collaboration technologies and strategies to
"get there.“
-- Jonathan Becher, CMO, SAP
Thanks for Joining Us

• This webinar will be available on-demand at
  www.SocialMediaToday.com. Stop by to
  learn more and share your comments.

• Connect with our panelists on Social Media
  Today using the search function:
Join us July 24th for…

    Social Media and Investor Relations Collide

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Can New Collaborative Tools & Strategies Revolutionize the Way We Work?

  • 1.
  • 2. Social Media Today presents: Can New Collaborative Tools & Strategies Revolutionize the Way We Work? Brought to you by
  • 3. How to Participate • Submit your questions in the GotoWebinar presentation window • Follow along and share your thoughts on Twitter at #SMTlive
  • 4. About the Moderator Robin Fray Carey founded Social Media Today LLC, a media company which brings together many of the world’s best thinkers about business and policy topics, in 2007. Prior to that, she ran her own media consulting company for 16 years, and worked with Time Inc, Newsweek, BusinessWeek and Ziff-Davis. She leads a team that curates web-based content about social media and other topics, speaks frequently about social media and business, and is an advisor to Pivot and Social Week, and to the Society for New Communications Research. She also is a member of the International Rescue Committee’s Board of Overseers and is on the Charlottesville, Virginia local board of the IRC. Follow her: @robincarey
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  • 17. Vendor variables 1. Ease of use and intuitiveness 2. Price 3. People 4. Maintenance and upgrades 5. Features 6. Technology & security 7. Vertical expertise 8. Customization and integration
  • 18. Legend Everything we Most of what we Some of what we Break out the need need (2pts) need alcohol! (3 pts) (1pt) (0 pts) Prioritized by Variable Vendor 1 Vendor 2 Vendor 3 Vendor 4 importance 8 Ease of use/intuitive 8x3=24 8x2=16 X X 7 Price 7x2=14 7x3=21 X X 6 Features 6x3=18 6x0=0 X X 5 Tech/security 5x1=5 5x1=5 X X 4 Customization & 4x1=4 4x2=8 X X Integration 3 People 3x2=6 3x3=9 X X 2 Support & 2x2=4 2x1=2 X X maintenance 1 Vertical expertise 1x0=0 2x2=4 X X Total 75 63 X X Better choice
  • 19. 12 principles of collaboration 1. Individual benefit is just as important as the overall corporate benefit (if not more important) 2. Strategy before technology 3. Listen to the voice of the employee 4. Learn to get out of the way 5. Lead by example 6. Integrate into the flow of work 7. Create a supportive environment 8. Measure what matters 9. Persistence 10. Adapt and evolve 11. Employee collaboration also benefits the customer 12. Collaboration can make the world a better place
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  • 24. Thank you & questions Jacob Morgan Jacob@ChessMediaGroup.com Company: ChessMediaGroup.com Twitter: @JacobM Blog: SocialBusinessAdvisor.com Book: TheCollaborativeOrganization.com “…Jacob's book guides leaders on how to develop strategies to build this type of a 'Collaborative Organization.‘ Vivek Kundra, Former Chief Information Officer of the United States of America “…Jacob’s book is a valuable strategic guide to help leaders deploy emerging collaboration technologies and strategies to "get there.“ -- Jonathan Becher, CMO, SAP
  • 25. Thanks for Joining Us • This webinar will be available on-demand at www.SocialMediaToday.com. Stop by to learn more and share your comments. • Connect with our panelists on Social Media Today using the search function:
  • 26. Join us July 24th for… Social Media and Investor Relations Collide Register here: http://socialmediatoday.com/investor-relations