HOW MUSIC CREATORSCAN REACH AUDIENCE
HEJ!
THE WORLD’S LEADING SOCIALSOUND PLATFORM200MILLION PEOPLE
10 HOURSPOSTED EVERY MINUTEANYONE CAN CREATE SOUNDSAND SHARE THEM EVERYWHERE
NEXT BIG SOUND - INDUSTRY REPORThttps://www.nextbigsound.com/industryreport/2012/
YOUR PRESENCE
Optimise your profile• Completed Profile• Spotlight• Pro Partner• Moving Sounds• Sound Metadata• Tagging• Call To Action L...
STREAMListener Experience
SEARCHListener Experience
EXPLOREListener Experience
RELATED SETS & SOUNDSListener Experience
PROFILEsoundcloud.com/101/profileOptimise
SPOTLIGHTOptimise
TAGGINGOptimise
CALL TO ACTIONsoundcloud.com/101/buylinkOptimise
PARTNER PROFILEsoundcloud.com/101/profileOptimise
VISUAL SOUNDSOptimise
TIMED COMMENTS & FAVORITESEngage
REPOSTINGEngage
CURATED SETSEngage
PROMOTION &DISTRIBUTION
Artist-owned properties• Artist.com• Social Profiles• Connected AppsSocial Networks• Twitter• Tumblr• Facebook• PinterestM...
HTML5 WIDGETSsoundcloud.com/101/html5Promotion & DistributionArtist Owned Properties
soundcloud.com/101/websitesPromotion & DistributionArtist Owned Properties
FACEBOOKsoundcloud.com/101/facebookPromotion & DistributionSocial Networks
TWITTERsoundcloud.com/101/twitterPromotion & DistributionSocial Networks
TUMBLRsoundcloud.com/101/tumblrPromotion & DistributionSocial Networks
MUSIC TO PRESSsoundcloud.com/101/prPromotion & DistributionMedia/Blogs
MARKETING
Creator Community• Collaboration• ContestsRecord• Voice• SoundMarketingOverview
soundcloud.com/101/contestsMarketingCreator Community
soundcloud.com/101/contestsMarketingCreator Community
soundcloud.com/101/artists-voiceMarketingRecord
soundcloud.com/101/artists-voiceMarketingRecord
soundcloud.com/101/artists-voiceMarketingRecord
STATS
soundcloud.com/101/statsStatsOverview
soundcloud.com/101/statsStatsWhen
soundcloud.com/101/statsStatsWho
soundcloud.com/101/statsStatsWhere
THANKS!!!Start reading our SoundCheck blog...soundcheck.soundcloud.comsnd.sc/soundcheckmusic-signupnick@soundcloud.comwww....
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Nick Unsworth on How Creators Can Build Audience on SoundCloud - Future Music Camp Talk 2013

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Nick Unsworth on How Creators Can Build Audience on SoundCloud - Future Music Camp Talk 2013

  1. 1. HOW MUSIC CREATORSCAN REACH AUDIENCE
  2. 2. HEJ!
  3. 3. THE WORLD’S LEADING SOCIALSOUND PLATFORM200MILLION PEOPLE
  4. 4. 10 HOURSPOSTED EVERY MINUTEANYONE CAN CREATE SOUNDSAND SHARE THEM EVERYWHERE
  5. 5. NEXT BIG SOUND - INDUSTRY REPORThttps://www.nextbigsound.com/industryreport/2012/
  6. 6. YOUR PRESENCE
  7. 7. Optimise your profile• Completed Profile• Spotlight• Pro Partner• Moving Sounds• Sound Metadata• Tagging• Call To Action LinksEngage• Timed Comments• Favorites• Reposting• Curated SetsListener Experience• Stream• Search• Explore• Related Sets & SoundsPresenceOverview
  8. 8. STREAMListener Experience
  9. 9. SEARCHListener Experience
  10. 10. EXPLOREListener Experience
  11. 11. RELATED SETS & SOUNDSListener Experience
  12. 12. PROFILEsoundcloud.com/101/profileOptimise
  13. 13. SPOTLIGHTOptimise
  14. 14. TAGGINGOptimise
  15. 15. CALL TO ACTIONsoundcloud.com/101/buylinkOptimise
  16. 16. PARTNER PROFILEsoundcloud.com/101/profileOptimise
  17. 17. VISUAL SOUNDSOptimise
  18. 18. TIMED COMMENTS & FAVORITESEngage
  19. 19. REPOSTINGEngage
  20. 20. CURATED SETSEngage
  21. 21. PROMOTION &DISTRIBUTION
  22. 22. Artist-owned properties• Artist.com• Social Profiles• Connected AppsSocial Networks• Twitter• Tumblr• Facebook• PinterestMedia / Blogs• Media exclusives• Promo distribution• Music blogsPromotion & DistributionOverview
  23. 23. HTML5 WIDGETSsoundcloud.com/101/html5Promotion & DistributionArtist Owned Properties
  24. 24. soundcloud.com/101/websitesPromotion & DistributionArtist Owned Properties
  25. 25. FACEBOOKsoundcloud.com/101/facebookPromotion & DistributionSocial Networks
  26. 26. TWITTERsoundcloud.com/101/twitterPromotion & DistributionSocial Networks
  27. 27. TUMBLRsoundcloud.com/101/tumblrPromotion & DistributionSocial Networks
  28. 28. MUSIC TO PRESSsoundcloud.com/101/prPromotion & DistributionMedia/Blogs
  29. 29. MARKETING
  30. 30. Creator Community• Collaboration• ContestsRecord• Voice• SoundMarketingOverview
  31. 31. soundcloud.com/101/contestsMarketingCreator Community
  32. 32. soundcloud.com/101/contestsMarketingCreator Community
  33. 33. soundcloud.com/101/artists-voiceMarketingRecord
  34. 34. soundcloud.com/101/artists-voiceMarketingRecord
  35. 35. soundcloud.com/101/artists-voiceMarketingRecord
  36. 36. STATS
  37. 37. soundcloud.com/101/statsStatsOverview
  38. 38. soundcloud.com/101/statsStatsWhen
  39. 39. soundcloud.com/101/statsStatsWho
  40. 40. soundcloud.com/101/statsStatsWhere
  41. 41. THANKS!!!Start reading our SoundCheck blog...soundcheck.soundcloud.comsnd.sc/soundcheckmusic-signupnick@soundcloud.comwww.soundcloud.comSign up to the monthly newsletter...Say hi...

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