Ukfc film yearbook extract 2

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Ukfc film yearbook extract 2

  1. 1. 14.2 Film preferences by genderAlthough the overall cinema audience in 2009 was split almost evenly between men and women, some films attracted substantiallymore of one gender than the other (Table 14.3). Men preferred action (Terminator Salvation, X-Men Origins: Wolverine), comedy(Brüno, Lesbian Vampire Killers), and science fiction (Avatar, Star Trek). Comedy (Marley & Me), romance/fantasy (The TwilightSaga: New Moon) and animation (A Christmas Carol) figured highly in the list of films with large female audience shares (Table 14.3).Table 14.3 Audience gender split of top performing films released in the UK and Republic ofIreland, 2009 Top 20 films and top UK filmsGreater female audience share Male % Female %Marley & Me 22 78The Twilight Saga: New Moon 34 66A Christmas Carol 39 61 Greater male audience share Male % Female %Terminator Salvation 72 28Brüno 67 33Planet 51 (UK) 67 33Lesbian Vampire Killers (UK) 67 33X-Men Origins: Wolverine 66 34Avatar 65 35The Imaginarium of Dr Parnassus (UK) 64 36Star Trek 62 38 Gender difference not statistically significant Male % Female %Dorian Gray (UK) 51 49Slumdog Millionaire (UK) 50 50G-Force 49 51Angels and Demons 49 51Alvin and the Chipmunks 2: The Squeakquel 48 52Bolt 48 52Harry Potter and the Half-Blood Prince (UK) 48 52Up 48 52Source: CAA Film Monitor.Note: Audience demographic data were available for 17 of the top 20 UK films released in 2009.

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