Wednesday Webinar Pt 4: Must-have Technologies for Competing in Today's Market


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  • I am Anita Campbell, and I am one of the hosts of today’s webinar. I’m joined by my co-host Brent Leary who will be the primary moderator of today’s one-hour webinar. [Give a little background to introduce us]
  • It will be one hour in length. We will allow time for questions at the end, so please feel free to take notes.
  • Wednesday Webinar Pt 4: Must-have Technologies for Competing in Today's Market

    1. 1. Must Have Technologies for Competing in Today’s Market
    2. 2. Agenda <ul><li>Welcome to Wednesday Webinars </li></ul><ul><li>Panelists Presentations </li></ul><ul><li>Q/A </li></ul>
    3. 3. Anita Campbell
    4. 4. Wednesday Webinars – <ul><li>Anita Campbell </li></ul><ul><li>Editor, Small Business Trends </li></ul><ul><li> </li></ul><ul><li>Twitter: @smallbiztrends </li></ul><ul><li>Brent Leary </li></ul><ul><li>Partner, CRM Essentials </li></ul><ul><li> </li></ul><ul><li>Twitter: @brentleary </li></ul>Hosted by:
    5. 5. Wednesday Webinars <ul><li>4 part series exploring use of mobile devices as we conduct business, and doing business on the go. </li></ul><ul><li>Today’s session focuses on the apps, services, devices and other technology that will help us compete, thrive and survive in the “Social Age”. </li></ul><ul><li>BIG thanks to BlackBerry for underwriting these webinars and making them possible </li></ul>
    6. 6. Wednesday Webinars <ul><li>Please feel free to tweet on Twitter – use hashtag: #smbmobility </li></ul><ul><li>Follow the tweeting action at </li></ul><ul><li>Links to webinar slides at </li></ul><ul><li>Links to webinar recordings at </li></ul>
    7. 7. Poll Questions
    8. 8. Brent Leary
    9. 9. Today’s Panelists <ul><li>Steve King </li></ul><ul><li>Partner, Emergent Research </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>Sunitha Shivakumar </li></ul><ul><li>Senior Marketing Manager – RIM </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>Tony Ferraro </li></ul><ul><li>Founder, 360Hubs </li></ul><ul><li> </li></ul><ul><li> </li></ul>
    10. 10. Steve King
    11. 11. The Growing Small Business Digital Divide <ul><li>Technology driving small business competitive advantage </li></ul><ul><li>Increasing evidence the divide exists and is expanding: </li></ul><ul><ul><li>Society for New Communications Research study on Inc. 500 social media usage </li></ul></ul><ul><ul><li>Network Solutions and University of Maryland Small Business Success Index research </li></ul></ul><ul><li>Technology use in key areas drives advantage </li></ul>
    12. 12. Technologies Providing Competitive Advantage <ul><li>Marketing and customer service </li></ul><ul><li>Analytical technology </li></ul><ul><li>Operational technology </li></ul><ul><li>Cloud and Mobile technology </li></ul><ul><li>Marketing and customer service technology </li></ul>
    13. 13. Tony Ferraro
    14. 14. Keys To SMB Social Media Success <ul><li>Networking with the “Right” People </li></ul><ul><li>Content Relevancy </li></ul><ul><li>Content Value: Become a Resource </li></ul><ul><li>Communication Frequency </li></ul>
    15. 16. What Twubs Can Do For You <ul><li>Connect You with the Right People </li></ul><ul><li>Provide Relevant Conversation </li></ul><ul><li>Aggregate All of the Right Information </li></ul><ul><li>Be a Business/Industry Tool </li></ul>
    16. 17. Poll Questions
    17. 18. Sunitha Shivakumar
    18. 19. How do you feel? <ul><ul><li>I Never have enough time in the day to get things done </li></ul></ul><ul><ul><li>“ tied” to the tools and day-to-day operations at my business which prevents me from allocating enough time outside of the office working on important things like growing my business or spending time with my family </li></ul></ul><ul><ul><li>I have limited human resources- there is no room for downtime. Things need to happen, and happen quickly </li></ul></ul><ul><ul><li>I’m the business “lifeline” - My employees rely on me to make decisions quickly no matter where I am </li></ul></ul>
    19. 20. Can’t travel back in time yet…but there is a way to find an extra hour a day! <ul><li>… .. According to a recent Ipsos Reid study using the BlackBerry smartphone solution converts 60 minutes of downtime into productive time, per day. This equates to 250 hours per user per year in recovered downtime. Furthermore, groups become up to 38% more efficient….. </li></ul><ul><li>View the full report: </li></ul><ul><li> </li></ul>
    20. 21. But how? <ul><ul><li>With the BlackBerry Solution… </li></ul></ul><ul><ul><ul><li>BlackBerry® Smartphone Product Line </li></ul></ul></ul><ul><ul><ul><li>BlackBerry® Software Solutions </li></ul></ul></ul><ul><ul><ul><li>Technical Support and Development Solutions </li></ul></ul></ul><ul><ul><ul><li>BlackBerry® Authentic Accessories </li></ul></ul></ul><ul><ul><ul><li>Applications </li></ul></ul></ul><ul><ul><li>You can take your office with you…and not just your email! </li></ul></ul><ul><ul><ul><li>Extend important business applications right to your smartphone </li></ul></ul></ul><ul><ul><ul><li>Stay connected with phone, email, instant message, calendar, contacts… </li></ul></ul></ul><ul><ul><ul><li>Get instant information – browse the web, find your destination with mapping applications, organize your data… </li></ul></ul></ul><ul><ul><ul><li>Connect with your company’s applications, field service teams, forms and more </li></ul></ul></ul>
    21. 22. Thank You <ul><li>Questions? </li></ul>
    22. 23. <ul><li>Thank You!!! </li></ul>For more information go to Small Biz