How to look online: Are you appropriately attired for the dance? (Product description, what signals does your image send? Is your brand sending out the right signals? Is it the right image for your target market?
Where to be online: Are you hanging out where you will meet your dance partners (where your clients are?) Where do your clients hangout – both online and offline?
What to say online: Is your conversation stimulating? Are you talking about the things they are interested in? Your topics on social media, website. Do you have the right pick up line (call to action)?
How to follow-up online: Did you get their phone numbers (capture their information)? Is your little pink book up to date and growing? (email list) Do you stay in touch?
How to close the “sale” online: How’s your proposal and did they say yes? (offer and close), shopping cart.