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Why You Need an Email Strategy

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Are you using all of the online marketing tools available to you? If you are not doing email marketing, you are not! Email is powerful because of its virality, flexibility in sending your message and knowing that it has the potential to land directly in yours. target customer’s box. Email is also powerful because of its viral potential through social media shares and “forward to friends” feature,

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Why You Need an Email Strategy

  1. 1. Online Biz Smarts October26, 2012INTRO TO EMAIL MARKETINGPRESENTED BY DALE DILLON 1
  2. 2. WELCOME!!Thank you Karen Fisher and Nova Home Loans! 2
  3. 3. Michael Gray and Dale Dillon plus Prestigious Expert Speakers And SMART Masterminds! www.onlinebizSMARTs.com 3
  4. 4.  Mission is to provide high caliber social media and online marketing training to business owners and professionals so that they may thrive in the internet world. 4
  5. 5. Where we distinguishourselves is that we coverthe full scope of themarketing options and tiethem together with businessstrategy. 5
  6. 6. Introductions Name Business Name I check my email __ times per day. 6
  7. 7. Email Marketing Why What How 7
  8. 8. Why Email power  Know it lands in the box  Push vs Pull  Capture emails  Virality  Consistency  Flexibility 8
  9. 9. What Comparison of Email Clients http://email-marketing- services.findthebest.com/compare/1-4-10-11- 20/Constant-Contact-vs-iContact-vs- VerticalResponse-vs-MailChimp-vs-AWeber- Communications 9
  10. 10. Constant Contact Themes Ease of Use Cost No double opt-in And more 10
  11. 11. How http://www.constantcontact.com/index.jsp 11
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  18. 18. It’s Easy to Join OurMailing List Text bizsmarts To 22828 To get started 18
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