October 10, 2012

The distributor's challenge is bring each film to market by:

Identifying its audience.

Considering why...
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The challenge for distributors

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The challenge for distributors

  1. 1. October 10, 2012 The distributor's challenge is bring each film to market by: Identifying its audience. Considering why they would go an see it. Estimating the revenue potential across all the formats of it release. Developing plans and partnerships to build awareness of an interest in the film. Persuading exhibitors (cinema operators) to play the film.

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