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5 Trends Transforming Interactive Communication


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Presented at Blackbaud's 2010 Higher Education Executive Forum. This session will focus on major trends impacting how alumni and other constituents engage with higher education institutions. The use of multichannel communication, online giving, social media, mobile, and other areas will be explored. The
presentation will include the latest research findings, recommendations on how to respond to these trends.

Published in: Technology
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