Corporate Responsibility

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Corporate Responsibility

  1. 1. Corporate Responsibility Presentation Disclaimer: This assignment was created as part of a student project for J452: Advanced Public Relations Writing. This information is in no way meant to represent the company and is for academic purposes only. If you have questions about this project, please contact Instructor Kelli Matthews at kmatthew(at)uoregon.edu. Thank you.
  2. 2. Hannah Jones Vice President of Corporate Responsibility- Nike
  3. 3. The Basis
  4. 4. The Beginning of Something Big
  5. 5. Nike Inc. Subsidiaries
  6. 6. About Nike
  7. 7. Corporate Responsibility <ul><li>An essential </li></ul><ul><li>An opportunity </li></ul><ul><li>A challenge </li></ul>
  8. 8. Our Stakeholders <ul><li>Consumers </li></ul><ul><li>Shareholders </li></ul><ul><li>Business Partners </li></ul><ul><li>Employees </li></ul><ul><li>The Community </li></ul>
  9. 9. 3 Goals <ul><li>Working Conditions </li></ul><ul><li>Sustainability </li></ul><ul><li>The Right to Sport </li></ul>
  10. 10. Sustainability
  11. 11. A Perfect Sustainable Product <ul><li>Premium Design </li></ul><ul><li>Maximum Performance </li></ul><ul><li>Zero waste at every stage of its lifecycle </li></ul>
  12. 12. Factories
  13. 13. Nike Factories <ul><li>Only work with factories that practice corporate responsibility </li></ul><ul><li>Disclose factory list </li></ul><ul><li>Monitor and assist the factory </li></ul><ul><li>Educate workers on their rights </li></ul>
  14. 14. Return on Investment²
  15. 15. Let Me Play
  16. 16. The Homeless World Cup
  17. 17. Employees <ul><li>Opportunities </li></ul><ul><li>Personal Development </li></ul><ul><li>Benefits </li></ul>
  18. 18. Recognition <ul><li>Human Rights Campaign’s Corporate Equality Index Survey </li></ul><ul><li>U.S. Western Region Employer of Choice </li></ul><ul><li>The Corporate Responsibility Officer’s Magazine top 100 Corporate Citizens </li></ul>

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