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PR and Reputation
The document discusses issues, crises, and reputation in public relations. It addresses topics such as issue identification, crisis planning and management, and the role of media and lobby groups. While covering many aspects, the main topic is reputation - not only of an organization but of PR practitioners. It provides definitions of issues as important topics that can prevent effective operations, and crises as times of intense difficulty. Issues tend to be longer-term factors while crises are sudden events. The document also gives examples and discusses the PR role in managing outcomes during a crisis to lessen damage and protect reputation.
Lecture stakeholders & publics
This document discusses publics and stakeholders in public relations. It begins by outlining the four main steps of practicing PR: research, planning, action, and evaluation. It then focuses on publics and stakeholders, which are terms that are often used interchangeably but have subtle differences. Publics refer to uncommitted or uninterested groups whose support may impact an issue or situation, while stakeholders are groups that must be reached and managed differently due to their influence. The document outlines different types of publics and how understanding publics and engaging them effectively can impact the success of an organization or project.
Australia Case Study
The document discusses Tourism Australia's Experience Seekers target market and campaign. It identifies the target market as youth, families, holidaymakers, and honeymooners seeking unique experiences. It defines Experience Seekers as long haul travelers interested in destinations beyond traditional barriers. The campaign uses affective messaging and phases of invitation, inspiration, and engagement to unify different consumer segments through their uploaded stories and images.
Go Takei's ADV420 Final Presentation
The document outlines Puma's sports lifestyle branding strategy. It identifies key target audiences including children, women, and athletes. It discusses using Instagram to boost the brand and creating accounts for specific sports. The strategy's big idea is "Fashion Works Out". It allocates a $20M budget across mobile apps, TV, magazines, and search engine marketing over a year-long campaign aimed at increasing adoption of Puma products among target audiences.
Technology action plan
This professional development focused on improving technology use at Bay City Junior High School. Over two days, teachers learned about developing an action research plan, policies around acceptable technology use, tools for gathering student data, and how to use programs like Microsoft Word, PowerPoint, and Excel. The development aimed to help teachers enhance technology-supported learning and better utilize existing campus infrastructure and resources. Progress would be assessed using surveys, student achievement data, and the state's STaR technology evaluation rubric.
Cantar
The document advertises an open house event hosted by Location Sound Corp. on December 3, 2003 from 7-10 PM to demonstrate their new Cantar-X 6+2 Digital Recorder. The event will include demonstrations of the recorder and door prizes, and refreshments will be served. Those interested in attending are instructed to RSVP to Blanca Garcia by phone. The recorder features include 6 discrete tracks, stereo mix-down tracks, an internal 40-60 gig hard drive, and other professional audio recording capabilities.
Learning technologies
The document contains information about Melda Yildiz's online identities and contact information across multiple social media platforms and websites. It also includes brief discussions about the role of information and communication technology (ICT) as tools, means of communication and exploration, and how ICT can be used to learn about, from, and with computers and new media technologies.
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PR and Reputation
The document discusses issues, crises, and reputation in public relations. It addresses topics such as issue identification, crisis planning and management, and the role of media and lobby groups. While covering many aspects, the main topic is reputation - not only of an organization but of PR practitioners. It provides definitions of issues as important topics that can prevent effective operations, and crises as times of intense difficulty. Issues tend to be longer-term factors while crises are sudden events. The document also gives examples and discusses the PR role in managing outcomes during a crisis to lessen damage and protect reputation.
Lecture stakeholders & publics
This document discusses publics and stakeholders in public relations. It begins by outlining the four main steps of practicing PR: research, planning, action, and evaluation. It then focuses on publics and stakeholders, which are terms that are often used interchangeably but have subtle differences. Publics refer to uncommitted or uninterested groups whose support may impact an issue or situation, while stakeholders are groups that must be reached and managed differently due to their influence. The document outlines different types of publics and how understanding publics and engaging them effectively can impact the success of an organization or project.
Australia Case Study
The document discusses Tourism Australia's Experience Seekers target market and campaign. It identifies the target market as youth, families, holidaymakers, and honeymooners seeking unique experiences. It defines Experience Seekers as long haul travelers interested in destinations beyond traditional barriers. The campaign uses affective messaging and phases of invitation, inspiration, and engagement to unify different consumer segments through their uploaded stories and images.
Go Takei's ADV420 Final Presentation
The document outlines Puma's sports lifestyle branding strategy. It identifies key target audiences including children, women, and athletes. It discusses using Instagram to boost the brand and creating accounts for specific sports. The strategy's big idea is "Fashion Works Out". It allocates a $20M budget across mobile apps, TV, magazines, and search engine marketing over a year-long campaign aimed at increasing adoption of Puma products among target audiences.
Technology action plan
This professional development focused on improving technology use at Bay City Junior High School. Over two days, teachers learned about developing an action research plan, policies around acceptable technology use, tools for gathering student data, and how to use programs like Microsoft Word, PowerPoint, and Excel. The development aimed to help teachers enhance technology-supported learning and better utilize existing campus infrastructure and resources. Progress would be assessed using surveys, student achievement data, and the state's STaR technology evaluation rubric.
Cantar
The document advertises an open house event hosted by Location Sound Corp. on December 3, 2003 from 7-10 PM to demonstrate their new Cantar-X 6+2 Digital Recorder. The event will include demonstrations of the recorder and door prizes, and refreshments will be served. Those interested in attending are instructed to RSVP to Blanca Garcia by phone. The recorder features include 6 discrete tracks, stereo mix-down tracks, an internal 40-60 gig hard drive, and other professional audio recording capabilities.
Learning technologies
The document contains information about Melda Yildiz's online identities and contact information across multiple social media platforms and websites. It also includes brief discussions about the role of information and communication technology (ICT) as tools, means of communication and exploration, and how ICT can be used to learn about, from, and with computers and new media technologies.
Web quest
Los WebQuests son actividades educativas estructuradas en las que los estudiantes construyen conocimiento a través de tareas que involucran recursos en la web. Fueron desarrollados en 1995 y existen dos tipos: cortos que duran 1-3 clases y largos que duran semanas. La educación electrónica se basa en el uso de tecnologías como fuentes de aprendizaje virtual como e-learning a través de internet, m-learning en dispositivos móviles y b-learning que combina lo mejor de la educación a distancia y presen
Investigacion
El documento describe el origen y desarrollo de los WebQuest, una estrategia didáctica creada en 1995 en la Universidad Estatal de San Diego por Bernie Dodge y Tom March. Los WebQuest son actividades de investigación guiadas que utilizan recursos en internet para enseñar a los estudiantes procesos intelectuales como el análisis y la evaluación. Existen dos tipos de WebQuest, a corto y largo plazo, y su objetivo es que los estudiantes construyan conocimiento en lugar de simplemente buscar información.
Por amor
The FIA Foundation worked with Costa Rican government agencies and other organizations to develop a nationwide seat belt promotion campaign based on international best practices. The campaign's main objective was to reinstate compulsory seat belt legislation. A preparatory phase involved assessing the current low seat belt usage rate, identifying lead agencies, and securing partners and funding. The FIA Foundation toolkit provided guidelines for an effective campaign combining legislation, enforcement, and public awareness activities over the long term.
Vivir sin ti es posible
El documento trata sobre vivir sin la persona amada. Aunque el autor dice vivir haciendo actividades cotidianas como despertar, comer y dormir, en realidad siente que solo está vivo cuando está con su amor. Vivir sin esa persona es posible pero vacío y cada día se siente morir por su ausencia.
Como duele
La canción trata sobre el dolor de estar lejos de la persona amada a pesar de compartir la misma cama. El cantante hizo grandes esfuerzos por la otra persona pero aun así siente una gran distancia entre ellos. Repite el estribillo sobre cómo duele la distancia y el fingir que todo está bien cuando en realidad extraña lo que se perdió.
Book1
The song describes how a person's smile, eyes, touch, and presence can communicate love and understanding without words. It suggests that nonverbal signs of affection from a partner, like a smile or holding hands, clearly show that they care about and support each other. Through good and bad times, their bond and feelings for each other are expressed through meaningful looks and gestures rather than speech.
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Web quest
Los WebQuests son actividades educativas estructuradas en las que los estudiantes construyen conocimiento a través de tareas que involucran recursos en la web. Fueron desarrollados en 1995 y existen dos tipos: cortos que duran 1-3 clases y largos que duran semanas. La educación electrónica se basa en el uso de tecnologías como fuentes de aprendizaje virtual como e-learning a través de internet, m-learning en dispositivos móviles y b-learning que combina lo mejor de la educación a distancia y presen
Investigacion
El documento describe el origen y desarrollo de los WebQuest, una estrategia didáctica creada en 1995 en la Universidad Estatal de San Diego por Bernie Dodge y Tom March. Los WebQuest son actividades de investigación guiadas que utilizan recursos en internet para enseñar a los estudiantes procesos intelectuales como el análisis y la evaluación. Existen dos tipos de WebQuest, a corto y largo plazo, y su objetivo es que los estudiantes construyan conocimiento en lugar de simplemente buscar información.
Por amor
The FIA Foundation worked with Costa Rican government agencies and other organizations to develop a nationwide seat belt promotion campaign based on international best practices. The campaign's main objective was to reinstate compulsory seat belt legislation. A preparatory phase involved assessing the current low seat belt usage rate, identifying lead agencies, and securing partners and funding. The FIA Foundation toolkit provided guidelines for an effective campaign combining legislation, enforcement, and public awareness activities over the long term.
Vivir sin ti es posible
El documento trata sobre vivir sin la persona amada. Aunque el autor dice vivir haciendo actividades cotidianas como despertar, comer y dormir, en realidad siente que solo está vivo cuando está con su amor. Vivir sin esa persona es posible pero vacío y cada día se siente morir por su ausencia.
Como duele
La canción trata sobre el dolor de estar lejos de la persona amada a pesar de compartir la misma cama. El cantante hizo grandes esfuerzos por la otra persona pero aun así siente una gran distancia entre ellos. Repite el estribillo sobre cómo duele la distancia y el fingir que todo está bien cuando en realidad extraña lo que se perdió.
Book1
The song describes how a person's smile, eyes, touch, and presence can communicate love and understanding without words. It suggests that nonverbal signs of affection from a partner, like a smile or holding hands, clearly show that they care about and support each other. Through good and bad times, their bond and feelings for each other are expressed through meaningful looks and gestures rather than speech.