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The “We” Economy




           Emma Jane Hogbin
         emma@hicktech.com
           @emmajanedotnet
Is it a scam?
No
Who uses it?
People and businesses just like you
●   WhiteHouse.gov
●   Fast Company
●   Now Public
●   Ozzy
●   The Ginger Press
Is it f'reals?
SourceForge
http://www.flickr.com/photos/chrisjrn/4287739954/




                                                   Who makes it?
        ●    Intel
http://www.flickr.com/photos/puregin/2313464727/


        ●    Dmitry Gaskin




                                                      http://www.flickr.com/photos/demet/3350031934/
My history
●   1996: First paid “Web” contract
●   1999: “carpenters don't steal their tools”
●   2001: Switched to only FOSS on Windows
●   2002: Installed Debian
●   2003: First open source contribution
●   2004: TLDP Coordinator
●   2009: First Drupal core patch
(Government) Deployments
●   2001: Career planning for students
●   2002: Dialogue on Foreign Policy
●   2006: QA for Paramedics, Digital Asset
    Management, Archive support, Tourism micro-sites
Scams, security
           and “open source code”
●   Code
●   Open Licenses (GPL, CC, GNU-FDL)
●   Data
●   Project Security Teams
●   Coverity Scan
My FOSS contributions
●   Conference presentations
●   Documentation
●   Blog posts
●   Screencasts
●   Core patches
●   Deployments
●   Advocacy
●   Client User Group
“How much for a Free Web site?”
●   $1500, unless it's not
●   Using multi-site
●   Using install profiles and features
The 100 Mile Client Roster
●   Over 3000 views on slideshare.net
●   DrupalCon, FOSDEM, FSOSS, LCA miniconf
●   www.the100mileclientroster.com
The Kits
●   Identity kit: brochures, business cards and postcards
●   Marketing kit: planning calendars
●   Web hosting kit: Drupal multisite
●   Proposal writing kit: to get new clients
●   Money kit: budgeting, planning your work, gnucash, bookkeeping
●   Workshop kit: plan and deliver an outcome based workshop
●   Web site kit: templates to use with clients (based on my Web site action plan)
●   Newsletter kit: based on effective email campaign content
●   Desktop publishing kit: OOo templates for nice looking handouts/short books
●   Conference kit: plan and run your own conference
●   Membership kit: uses open atrium + includes membership model (business guide)
●   Trade show booth kit: booth design, give-aways, success strategies
What questions do you have:
●   WTF is the GPL?
●   How do you make money?
●   What are your pricing and business strategies?
●   Can I use FOSS to do rapid prototyping?
●   How do I start getting contributed?
●   Is there security in FOSS projects?
●   Something else?
www.hicktech.com
Micro-deployments of small business sites.
www.the100mileclientroster.com
The first kit will be published at the end of January.




                                          Insert logo here
www.designtotheme.com
Online workshops starting Wednesday!
            Design to Theme in Five
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We Economy - Drupalsouth

  • 1. The “We” Economy Emma Jane Hogbin emma@hicktech.com @emmajanedotnet
  • 2. Is it a scam?
  • 3. No
  • 5. People and businesses just like you ● WhiteHouse.gov ● Fast Company ● Now Public ● Ozzy ● The Ginger Press
  • 8. http://www.flickr.com/photos/chrisjrn/4287739954/ Who makes it? ● Intel http://www.flickr.com/photos/puregin/2313464727/ ● Dmitry Gaskin http://www.flickr.com/photos/demet/3350031934/
  • 9. My history ● 1996: First paid “Web” contract ● 1999: “carpenters don't steal their tools” ● 2001: Switched to only FOSS on Windows ● 2002: Installed Debian ● 2003: First open source contribution ● 2004: TLDP Coordinator ● 2009: First Drupal core patch
  • 10. (Government) Deployments ● 2001: Career planning for students ● 2002: Dialogue on Foreign Policy ● 2006: QA for Paramedics, Digital Asset Management, Archive support, Tourism micro-sites
  • 11. Scams, security and “open source code” ● Code ● Open Licenses (GPL, CC, GNU-FDL) ● Data ● Project Security Teams ● Coverity Scan
  • 12. My FOSS contributions ● Conference presentations ● Documentation ● Blog posts ● Screencasts ● Core patches ● Deployments ● Advocacy ● Client User Group
  • 13. “How much for a Free Web site?” ● $1500, unless it's not ● Using multi-site ● Using install profiles and features
  • 14. The 100 Mile Client Roster ● Over 3000 views on slideshare.net ● DrupalCon, FOSDEM, FSOSS, LCA miniconf ● www.the100mileclientroster.com
  • 15. The Kits ● Identity kit: brochures, business cards and postcards ● Marketing kit: planning calendars ● Web hosting kit: Drupal multisite ● Proposal writing kit: to get new clients ● Money kit: budgeting, planning your work, gnucash, bookkeeping ● Workshop kit: plan and deliver an outcome based workshop ● Web site kit: templates to use with clients (based on my Web site action plan) ● Newsletter kit: based on effective email campaign content ● Desktop publishing kit: OOo templates for nice looking handouts/short books ● Conference kit: plan and run your own conference ● Membership kit: uses open atrium + includes membership model (business guide) ● Trade show booth kit: booth design, give-aways, success strategies
  • 16. What questions do you have: ● WTF is the GPL? ● How do you make money? ● What are your pricing and business strategies? ● Can I use FOSS to do rapid prototyping? ● How do I start getting contributed? ● Is there security in FOSS projects? ● Something else?
  • 18. www.the100mileclientroster.com The first kit will be published at the end of January. Insert logo here
  • 19. www.designtotheme.com Online workshops starting Wednesday! Design to Theme in Five PHP for Designers (with less dancing)