SlideShare a Scribd company logo
Ever ready for every opportunity
1
From insights to action, the path to extraordinary value starts here.
How to unleash
competitiveness on the Cloud
Continuum
Ever–ready
for every
opportunity
Survey insights | Companion deck | July 2021
Change is the new normal for business.
It’s why so many companies are migrating applications and
reimagining their businesses on the cloud.
And they’re doing it while their industries and business are in
akin to a ship rebuilding its engine and retraining its crew, while
somehow maintaining its speed and course through a ferocious
storm.
Organizations are reimagining their
futures in extraordinary
circumstances
Ever–ready for every opportunity Copyright © 2021 Accenture. All rights reserved. 2
Ever–ready for every opportunity 3
Change is constant on the cloud too.
Cloud has become a dynamic continuum
of capabilities.
Innovations that used to be exclusively in the public cloud can now be found
in multiple locations—from public through edge and everything in between.
Ever–ready for every opportunity 4
Cloud and innovation with the Cloud Continuum
In an era of compressed transformation, organizations can realize more value from cloud by using it as a
continuum of seamless—not siloed—capabilities for the ever-changing business
From
To
Ever–ready for every opportunity
Just 13% of companies are using the cloud
strategically today.
They embrace the cloud as a continuum and
treat cloud as an operating model for
innovation.
Meet the Continuum Competitors.
5
Future competitiveness hinges on cloud choices being
made today
Continuum
Competitors
13%
23%
64%
On the way
Migration only
Ever–ready for every opportunity
Cloud
Continuum
practices
(relative
to
industry)
Adoption of cloud and cloud-enabled technologies (relative to industry)
6
Continuum Competitors secure their
advantageous position in two ways
Base: Total sample N= 3,863
First, they choose the right
types of cloud and cloud-
based services.
Second, they implement
advanced practices to
leverage those technologies.
Continuum Competitors adopt up to
80% more cloud technologies by
following at least 4-5 out of 6 Cloud
Continuum practices. For a description
of the technologies and practices
surveyed, see the appendix.
Migration-only
Continuum
Competitors
On the way
Migration-only Continuum Competitors
Ever–ready for every opportunity 7
Continuum Competitors set more ambitious goals and
produce a wider range of better outcomes
more likely to innovate and re-
engineer knowledge work
2 to 3X
Continuum
Competitors are
Ever–ready for every opportunity 8
Continuum Competitors are almost three
times more likely to use cloud to reach
sustainability goals
Base: Total respondents N= 3,863
Percentage of organizations that target two or more sustainability goals
Sustainabilitygoals
Use cloud to:
Do more with less servers
Use more efficient servers
Architect for greener
IT than on-premises
Reduce carbon footprint
Use green energy sources for IT
2.9x
14 37
Migration Only Continuum Competitors
Ever–ready for every opportunity
Base: Total respondents by country
NA: N= 1,460; EU: N= 1,135; GM: N=1,250
9
Although cost isn’t their primary driver, Continuum
Competitors in every geography realize greater cost
reduction
Percent cost reduction for organizations on the continuum
1.2x
2.7x
1.5x
6.5% 7.9% 5.4% 14.5% 4.9% 7.3%
Growth Markets
Europe
North America
Migration Only Continuum Competitors
Ever–ready for every opportunity
Danish brewer Carlsberg’s Sail ’22
project—a strategy to cut
operational costs by one-third and
invest those savings in future
growth— illustrates how to advance
on the continuum, with clear
priorities, unwavering commitment
to migration and heavy involvement
of top leaders
“With cloud, our network capacity is
10 times what it was, which means
our users experience much less
latency,” says Carlsberg CIO Sarah
Haywood.
“The use of self-service and bots,
which respond to natural-language
questions, is far beyond what we
had before.
All this means our people get to
focus their brainpower on those
things that make a difference for
our customers and consumers. And
that is closing the gap between our
technology and our business.”
Copyright © 2021 Accenture. All rights reserved. 10
In depth: The cloud gives Carlsberg the freedom
to innovate and experiment
Ever–ready for every opportunity 11
Many of the world’s breakthrough
innovations are happening on cloud.
Harnessing those innovations requires a commitment to permanent reinvention.
Ever–ready for every opportunity Copyright © 2021 Accenture. All rights reserved. 12
Continuum Competitors actively manage the technology,
human and business dimensions of cloud change
Current state practices Cloud Continuum practices
Disconnected Agility Feed-it-forward Agility
Waterfall Goals Continuous Goals
Cloud-last Apps Cloud-first Apps
Makeshift Talent Strategy Talent Transformation
IT Conservation IT Experimentation
Scale Inflexibility Scale Awareness
1/ Continuous Goals
Starbucks uses the cloud to capture
incremental feedback
and adapt goals continuously to
achieve maximum outcome—
the business is aligned with its
innovative IT division. The company
is using data to continuously
improve the experience for
customers and partners.
2/ Cloud-first Apps
As customer experience is the most
frequently tested metric for
Starbucks, the company created an
AI-driven recommendation platform
called Deep Brew. The platform
supports 100 million weekly
customers, offering personalized
recommendations—effectively
turning every Starbucks menu into a
smart, cloud-enabled edge device.
Copyright © 2021 Accenture. All rights reserved. 13
Agility-plus:
How Starbucks perfectly blends practices and technology
3/ Talent Transformation
Starbucks is testing Natural-
Language Processing (NLP) for
heads-up ordering so baristas can
maintain eye contact with
customers. AI-driven espresso
machines allow baristas to focus on
personalized crafting of the coffee,
and predictive maintenance of the
machines reduces downtime and
facilitates repairs.
Ever–ready for every opportunity
4/ IT Experimentation
Starbucks’ culture of experimentation
includes hackathon-styled app
development. The goal is to churn out
as many ideas as quickly as possible.
Among those ideas is digital
traceability from bean to cup via
blockchain, an in-app feature for
customers and suppliers alike.
5/ Scale Awareness
Starbucks’ reach is far and
growing, serving 80 markets with
more than 30,000 stores. This sort
of scale requires clear
understanding of compute power
and its ability to accommodate
next-generation products and
services across those 30,000
locations with near simultaneous
results.
Ever–ready for every opportunity Copyright © 2021 Accenture. All rights reserved. 14
How to become a
Continuum
Competitor
Have a clear vision of where you want the
Cloud Continuum to take you
Embrace Cloud Continuum practices,
which provide the means and discipline to
change
Focus on delivering great experiences
above all else
Secure leadership commitment
Ever–ready for every opportunity
Ever–ready
for every
opportunity
Accenture.com/CloudContinuum
Copyright © 2021 Accenture. All rights reserved. 15
Ever–ready for every opportunity
Ever–ready for every opportunity
Appendix
Copyright © 2021 Accenture. All rights reserved. 16
Ever–ready for every opportunity
Organization size
3863 executives, global
50% of respondents with IT role
50% of respondents with non-IT role
C-level only
Our dataset contains a range of organizations
from very high-growth (16% +) to those
witnessing declining revenue and margins,
and many in between.
Average margin growth: -0.14%
Average employee growth: 1.38%
Financial Services
Banking (357)
Insurance (252)
Communications,
Media & Technology
High Tech (193)
Software and
Platforms (326)
Resources
Utilities (295)
Energy (Oil and Gas
included) (95)
Chemicals (188)
Metals and Mining (182)
Health & Public Service
Health (288)
Public Services (143)
Products
Retail (100)
Consumer Goods and
Services (356)
Travel (299)
Industrial Equipment (334)
Life Sciences (277)
Automotive (178)
Argentina (67)
Australia (100)
Brazil (67)
Canada (200)
Chile (66)
China (200)
Colombia (25)
France (200)
Germany (200)
India (100)
Indonesia (50)
Ireland (51)
Italy (201)
Japan (200)
Malaysia (50)
Mexico (50)
New Zealand (100)
Nordics (Denmark, Finland,
Norway, Sweden) (100)
Saudi Arabia (37)
Singapore (50)
Spain (201)
Thailand (50)
United Arab Emirates (38)
United Kingdom (200)
United States (1260)
17
About the research
We employed a multi-method research approach. Specifically, the research
program included surveys, interviews, and case study research, and
economic and modelling.
25 Countries
16 Industries
$15B - $19.9B
$20B - $24.9B 22%
17%
24%
15%
4%
11%
$500M - $1.9B
$5B - $9.9B
$2B - $4.9B
$10B - $14.9B
Organisation
size
Over $25B
3%
4%
Below $500M
Ever–ready for every opportunity 18
25 Technologies
Cloud
• Cloud SaaS
• Cloud IaaS
• Cloud PaaS
• Hybrid Cloud (mixed computing, storage, and services
environment made up of on-premises infrastructure, private
cloud services, and a public cloud)
• Serverless Computing
• Cloud Native Applications
• Containers
• Microservice Architectures
• Multi-cloud
Real-time Data Capture and Analysis
• Data Lakes (data repository)
• Streaming/real-time data
• Big data analytics
AI and Automation
• Deep Learning
• Physical Robots
• Vision Systems
• Natural Language Systems
• Tiny ML
• Federated Learning
• RPA (Robotic Process Automation)
Security
• Cyber Threat Intelligence (CTI)/Active Defense
• Endpoint Detection and Response:
• SIEM (Security Information and Event
Management):
• Trust-based Architectures
Internet of Things
• Internet of Things (IOT)
• Edge/Fog Computing
Feed-it-forward Agility: Speed time to future
markets, again and again
Continuous Goals: Alignment is continuous,
not episodic
Cloud-first Apps: Cloud’s the
developers’ default
Talent Transformation: Compress
transformation continuously
IT Experimentation: Unremittingly
upgrade experiences
Scale Awareness: Predict the power
requirements for new generation of
Cloud-AI Services
Continuum practices - cloud as a
permanent commitment to reinvention
Six Practices
for the Cloud Continuum
enabled by the Cloud Continuum
A spectrum capabilities and services from public through edge and everything in
between
Ever–ready for every opportunity
accenture.com

More Related Content

What's hot

Federal Technology Vision 2021: Full U.S. Federal Survey Findings | Accenture
Federal Technology Vision 2021: Full U.S. Federal Survey Findings | AccentureFederal Technology Vision 2021: Full U.S. Federal Survey Findings | Accenture
Federal Technology Vision 2021: Full U.S. Federal Survey Findings | Accenture
accenture
 
EY Germany FinTech Landscape
EY Germany FinTech LandscapeEY Germany FinTech Landscape
EY Germany FinTech Landscape
EY
 
China Exit or Co-Investment Opportunities for German PE Investors
China Exit or Co-Investment Opportunities for German PE InvestorsChina Exit or Co-Investment Opportunities for German PE Investors
China Exit or Co-Investment Opportunities for German PE Investors
L.E.K. Consulting
 
2016 Strategic Hospital Priorities Study
2016 Strategic Hospital Priorities Study2016 Strategic Hospital Priorities Study
2016 Strategic Hospital Priorities Study
L.E.K. Consulting
 
PwC's Global Technology IPO Review -- Q1 2015
PwC's Global Technology IPO Review -- Q1 2015PwC's Global Technology IPO Review -- Q1 2015
PwC's Global Technology IPO Review -- Q1 2015
PwC
 
Intelligent Operations for Future-Ready Businesses | Accenture
Intelligent Operations for Future-Ready Businesses | AccentureIntelligent Operations for Future-Ready Businesses | Accenture
Intelligent Operations for Future-Ready Businesses | Accenture
accenture
 
A.T. Kearney Consolidation of the US Banking Industry
A.T. Kearney Consolidation of the US Banking IndustryA.T. Kearney Consolidation of the US Banking Industry
A.T. Kearney Consolidation of the US Banking Industry
Kearney
 
Cracking the Code on Consumer Fraud | Accenture
Cracking the Code on Consumer Fraud | AccentureCracking the Code on Consumer Fraud | Accenture
Cracking the Code on Consumer Fraud | Accenture
accenture
 
Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017
PwC
 
Tech Adoption and Strategy for Innovation & Growth
Tech Adoption and Strategy for Innovation & GrowthTech Adoption and Strategy for Innovation & Growth
Tech Adoption and Strategy for Innovation & Growth
accenture
 
Infrastructure Victoria - AZ/ZEV International Scan
Infrastructure Victoria - AZ/ZEV International ScanInfrastructure Victoria - AZ/ZEV International Scan
Infrastructure Victoria - AZ/ZEV International Scan
L.E.K. Consulting
 
World Economic Forum: The power of analytics for better and faster decisions ...
World Economic Forum: The power of analytics for better and faster decisions ...World Economic Forum: The power of analytics for better and faster decisions ...
World Economic Forum: The power of analytics for better and faster decisions ...
PwC
 
Accenture Consumer Behavior Research: The value shake-up
Accenture Consumer Behavior Research: The value shake-upAccenture Consumer Behavior Research: The value shake-up
Accenture Consumer Behavior Research: The value shake-up
accenture
 
IP Theft
IP TheftIP Theft
PwC’s new Golden Age Index – how well are countries harnessing the power of o...
PwC’s new Golden Age Index – how well are countries harnessing the power of o...PwC’s new Golden Age Index – how well are countries harnessing the power of o...
PwC’s new Golden Age Index – how well are countries harnessing the power of o...
PwC
 
18th Annual Global CEO Survey - Technology industry key findings
18th Annual Global CEO Survey - Technology industry key findings18th Annual Global CEO Survey - Technology industry key findings
18th Annual Global CEO Survey - Technology industry key findings
PwC
 
MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...
MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...
MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...
EY
 
The 4th Annual New Mobility Study 2019
The 4th Annual New Mobility Study 2019The 4th Annual New Mobility Study 2019
The 4th Annual New Mobility Study 2019
L.E.K. Consulting
 
Dyer at kearny presentation
Dyer at kearny presentationDyer at kearny presentation
Dyer at kearny presentation
CALSTART
 
Power transactions and trends Q2 2019
Power transactions and trends Q2 2019Power transactions and trends Q2 2019
Power transactions and trends Q2 2019
EY
 

What's hot (20)

Federal Technology Vision 2021: Full U.S. Federal Survey Findings | Accenture
Federal Technology Vision 2021: Full U.S. Federal Survey Findings | AccentureFederal Technology Vision 2021: Full U.S. Federal Survey Findings | Accenture
Federal Technology Vision 2021: Full U.S. Federal Survey Findings | Accenture
 
EY Germany FinTech Landscape
EY Germany FinTech LandscapeEY Germany FinTech Landscape
EY Germany FinTech Landscape
 
China Exit or Co-Investment Opportunities for German PE Investors
China Exit or Co-Investment Opportunities for German PE InvestorsChina Exit or Co-Investment Opportunities for German PE Investors
China Exit or Co-Investment Opportunities for German PE Investors
 
2016 Strategic Hospital Priorities Study
2016 Strategic Hospital Priorities Study2016 Strategic Hospital Priorities Study
2016 Strategic Hospital Priorities Study
 
PwC's Global Technology IPO Review -- Q1 2015
PwC's Global Technology IPO Review -- Q1 2015PwC's Global Technology IPO Review -- Q1 2015
PwC's Global Technology IPO Review -- Q1 2015
 
Intelligent Operations for Future-Ready Businesses | Accenture
Intelligent Operations for Future-Ready Businesses | AccentureIntelligent Operations for Future-Ready Businesses | Accenture
Intelligent Operations for Future-Ready Businesses | Accenture
 
A.T. Kearney Consolidation of the US Banking Industry
A.T. Kearney Consolidation of the US Banking IndustryA.T. Kearney Consolidation of the US Banking Industry
A.T. Kearney Consolidation of the US Banking Industry
 
Cracking the Code on Consumer Fraud | Accenture
Cracking the Code on Consumer Fraud | AccentureCracking the Code on Consumer Fraud | Accenture
Cracking the Code on Consumer Fraud | Accenture
 
Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017
 
Tech Adoption and Strategy for Innovation & Growth
Tech Adoption and Strategy for Innovation & GrowthTech Adoption and Strategy for Innovation & Growth
Tech Adoption and Strategy for Innovation & Growth
 
Infrastructure Victoria - AZ/ZEV International Scan
Infrastructure Victoria - AZ/ZEV International ScanInfrastructure Victoria - AZ/ZEV International Scan
Infrastructure Victoria - AZ/ZEV International Scan
 
World Economic Forum: The power of analytics for better and faster decisions ...
World Economic Forum: The power of analytics for better and faster decisions ...World Economic Forum: The power of analytics for better and faster decisions ...
World Economic Forum: The power of analytics for better and faster decisions ...
 
Accenture Consumer Behavior Research: The value shake-up
Accenture Consumer Behavior Research: The value shake-upAccenture Consumer Behavior Research: The value shake-up
Accenture Consumer Behavior Research: The value shake-up
 
IP Theft
IP TheftIP Theft
IP Theft
 
PwC’s new Golden Age Index – how well are countries harnessing the power of o...
PwC’s new Golden Age Index – how well are countries harnessing the power of o...PwC’s new Golden Age Index – how well are countries harnessing the power of o...
PwC’s new Golden Age Index – how well are countries harnessing the power of o...
 
18th Annual Global CEO Survey - Technology industry key findings
18th Annual Global CEO Survey - Technology industry key findings18th Annual Global CEO Survey - Technology industry key findings
18th Annual Global CEO Survey - Technology industry key findings
 
MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...
MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...
MAPS2018 Keynote address on EY report: Life Sciences 4.0 – Securing value thr...
 
The 4th Annual New Mobility Study 2019
The 4th Annual New Mobility Study 2019The 4th Annual New Mobility Study 2019
The 4th Annual New Mobility Study 2019
 
Dyer at kearny presentation
Dyer at kearny presentationDyer at kearny presentation
Dyer at kearny presentation
 
Power transactions and trends Q2 2019
Power transactions and trends Q2 2019Power transactions and trends Q2 2019
Power transactions and trends Q2 2019
 

Similar to Unleashing Competitiveness on the Cloud Continuum | Accenture

Innovation in maintenance - Accenture
Innovation in maintenance - AccentureInnovation in maintenance - Accenture
Innovation in maintenance - Accenture
Accenture the Netherlands
 
Ever–ready for every opportunity
Ever–ready for every opportunityEver–ready for every opportunity
Ever–ready for every opportunity
accenture
 
Supply Chain Transformation on the Cloud |Accenture
Supply Chain Transformation on the Cloud |AccentureSupply Chain Transformation on the Cloud |Accenture
Supply Chain Transformation on the Cloud |Accenture
accenture
 
Creating peak consumer experiences in the consumer goods industry
Creating peak consumer experiences in the consumer goods industryCreating peak consumer experiences in the consumer goods industry
Creating peak consumer experiences in the consumer goods industry
accenture
 
Utilities Transformation: Improving the Time to Value of Technology
Utilities Transformation: Improving the Time to Value of TechnologyUtilities Transformation: Improving the Time to Value of Technology
Utilities Transformation: Improving the Time to Value of Technology
Capgemini
 
The Proof is in the Pudding
The Proof is in the PuddingThe Proof is in the Pudding
The Proof is in the Pudding
Denodo
 
cap is cap.pdf
cap is cap.pdfcap is cap.pdf
cap is cap.pdf
testtest615694
 
How to develop a multi cloud strategy to accelerate digital transformation - ...
How to develop a multi cloud strategy to accelerate digital transformation - ...How to develop a multi cloud strategy to accelerate digital transformation - ...
How to develop a multi cloud strategy to accelerate digital transformation - ...
Senaka Ariyasinghe
 
OPS Executive insights Webinar - Accenture
OPS Executive insights Webinar - AccentureOPS Executive insights Webinar - Accenture
OPS Executive insights Webinar - Accenture
VMware Tanzu
 
Accenture cloud-ascent-how-to-maximize-its-value
Accenture cloud-ascent-how-to-maximize-its-valueAccenture cloud-ascent-how-to-maximize-its-value
Accenture cloud-ascent-how-to-maximize-its-value
ngaurhcd
 
From the Trenches: Building Comprehensive and Secure Solutions in AWS
From the Trenches: Building Comprehensive and Secure Solutions in AWSFrom the Trenches: Building Comprehensive and Secure Solutions in AWS
From the Trenches: Building Comprehensive and Secure Solutions in AWS
Alert Logic
 
CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.
CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.
CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.
Emtec Inc.
 
Pathways to Multicloud Transformation
Pathways to Multicloud TransformationPathways to Multicloud Transformation
Pathways to Multicloud Transformation
IBM
 
Getting serious about cloud computing
Getting serious about cloud computingGetting serious about cloud computing
Getting serious about cloud computing
Nick Papadoglou
 
The Cloud Imperative in Life Sciences - Accenture
The Cloud Imperative in Life Sciences - AccentureThe Cloud Imperative in Life Sciences - Accenture
The Cloud Imperative in Life Sciences - Accenture
accenture
 
How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...
How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...
How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...
ThousandEyes
 
7397-CloudSurvey-Rev1-5-15
7397-CloudSurvey-Rev1-5-157397-CloudSurvey-Rev1-5-15
7397-CloudSurvey-Rev1-5-15
Kim Marcus
 
A new era for the chemicals industry: Cloud computing changes the game
A new era for the chemicals industry: Cloud computing changes the gameA new era for the chemicals industry: Cloud computing changes the game
A new era for the chemicals industry: Cloud computing changes the game
accenture
 
RP_CORP_DECK_2016
RP_CORP_DECK_2016RP_CORP_DECK_2016
RP_CORP_DECK_2016
Sravan Kumar Elepanda
 
9 Forces Shaping Cloud Management
9 Forces Shaping Cloud Management9 Forces Shaping Cloud Management
9 Forces Shaping Cloud Management
Accenture Operations
 

Similar to Unleashing Competitiveness on the Cloud Continuum | Accenture (20)

Innovation in maintenance - Accenture
Innovation in maintenance - AccentureInnovation in maintenance - Accenture
Innovation in maintenance - Accenture
 
Ever–ready for every opportunity
Ever–ready for every opportunityEver–ready for every opportunity
Ever–ready for every opportunity
 
Supply Chain Transformation on the Cloud |Accenture
Supply Chain Transformation on the Cloud |AccentureSupply Chain Transformation on the Cloud |Accenture
Supply Chain Transformation on the Cloud |Accenture
 
Creating peak consumer experiences in the consumer goods industry
Creating peak consumer experiences in the consumer goods industryCreating peak consumer experiences in the consumer goods industry
Creating peak consumer experiences in the consumer goods industry
 
Utilities Transformation: Improving the Time to Value of Technology
Utilities Transformation: Improving the Time to Value of TechnologyUtilities Transformation: Improving the Time to Value of Technology
Utilities Transformation: Improving the Time to Value of Technology
 
The Proof is in the Pudding
The Proof is in the PuddingThe Proof is in the Pudding
The Proof is in the Pudding
 
cap is cap.pdf
cap is cap.pdfcap is cap.pdf
cap is cap.pdf
 
How to develop a multi cloud strategy to accelerate digital transformation - ...
How to develop a multi cloud strategy to accelerate digital transformation - ...How to develop a multi cloud strategy to accelerate digital transformation - ...
How to develop a multi cloud strategy to accelerate digital transformation - ...
 
OPS Executive insights Webinar - Accenture
OPS Executive insights Webinar - AccentureOPS Executive insights Webinar - Accenture
OPS Executive insights Webinar - Accenture
 
Accenture cloud-ascent-how-to-maximize-its-value
Accenture cloud-ascent-how-to-maximize-its-valueAccenture cloud-ascent-how-to-maximize-its-value
Accenture cloud-ascent-how-to-maximize-its-value
 
From the Trenches: Building Comprehensive and Secure Solutions in AWS
From the Trenches: Building Comprehensive and Secure Solutions in AWSFrom the Trenches: Building Comprehensive and Secure Solutions in AWS
From the Trenches: Building Comprehensive and Secure Solutions in AWS
 
CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.
CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.
CFO ERP Considerations: Cloud, On-Premise, and Beyond - Emtec, Inc.
 
Pathways to Multicloud Transformation
Pathways to Multicloud TransformationPathways to Multicloud Transformation
Pathways to Multicloud Transformation
 
Getting serious about cloud computing
Getting serious about cloud computingGetting serious about cloud computing
Getting serious about cloud computing
 
The Cloud Imperative in Life Sciences - Accenture
The Cloud Imperative in Life Sciences - AccentureThe Cloud Imperative in Life Sciences - Accenture
The Cloud Imperative in Life Sciences - Accenture
 
How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...
How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...
How Schneider Electric Assures Its Salesforce Lightning Migration with Thousa...
 
7397-CloudSurvey-Rev1-5-15
7397-CloudSurvey-Rev1-5-157397-CloudSurvey-Rev1-5-15
7397-CloudSurvey-Rev1-5-15
 
A new era for the chemicals industry: Cloud computing changes the game
A new era for the chemicals industry: Cloud computing changes the gameA new era for the chemicals industry: Cloud computing changes the game
A new era for the chemicals industry: Cloud computing changes the game
 
RP_CORP_DECK_2016
RP_CORP_DECK_2016RP_CORP_DECK_2016
RP_CORP_DECK_2016
 
9 Forces Shaping Cloud Management
9 Forces Shaping Cloud Management9 Forces Shaping Cloud Management
9 Forces Shaping Cloud Management
 

More from accenture

The Industrialist: Trends & Innovations - January 2024
The Industrialist: Trends & Innovations - January 2024The Industrialist: Trends & Innovations - January 2024
The Industrialist: Trends & Innovations - January 2024
accenture
 
The Industrialist: Trends & Innovations - September 2023
The Industrialist: Trends & Innovations - September 2023The Industrialist: Trends & Innovations - September 2023
The Industrialist: Trends & Innovations - September 2023
accenture
 
Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education
accenture
 
The Industrialist: Trends & Innovations - July 2023
The Industrialist: Trends & Innovations - July 2023The Industrialist: Trends & Innovations - July 2023
The Industrialist: Trends & Innovations - July 2023
accenture
 
Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education
accenture
 
Engineering Services: con gli ingegneri per creare valore sostenibile
Engineering Services: con gli ingegneri per creare valore sostenibileEngineering Services: con gli ingegneri per creare valore sostenibile
Engineering Services: con gli ingegneri per creare valore sostenibile
accenture
 
Digital Euro: Implications for the Financial System
Digital Euro: Implications for the Financial SystemDigital Euro: Implications for the Financial System
Digital Euro: Implications for the Financial System
accenture
 
More deals, less money: the Black founder funding journey
More deals, less money: the Black founder funding journeyMore deals, less money: the Black founder funding journey
More deals, less money: the Black founder funding journey
accenture
 
The Industrialist: Trends & Innovations - June 2023
The Industrialist: Trends & Innovations - June 2023The Industrialist: Trends & Innovations - June 2023
The Industrialist: Trends & Innovations - June 2023
accenture
 
Reinventing Enterprise Operations
Reinventing Enterprise OperationsReinventing Enterprise Operations
Reinventing Enterprise Operations
accenture
 
Semiconductor Gender Parity Study
Semiconductor Gender Parity StudySemiconductor Gender Parity Study
Semiconductor Gender Parity Study
accenture
 
The Industrialist: Trends & Innovations - March 2023
The Industrialist: Trends & Innovations - March 2023The Industrialist: Trends & Innovations - March 2023
The Industrialist: Trends & Innovations - March 2023
accenture
 
Nonprofit reinvention in a time of unprecedented change
 Nonprofit reinvention in a time of unprecedented change Nonprofit reinvention in a time of unprecedented change
Nonprofit reinvention in a time of unprecedented change
accenture
 
Free to be 100% me
Free to be 100% meFree to be 100% me
Free to be 100% me
accenture
 
The Industrialist: Trends & Innovations - February 2023
The Industrialist: Trends & Innovations - February 2023The Industrialist: Trends & Innovations - February 2023
The Industrialist: Trends & Innovations - February 2023
accenture
 
Mundo gamer e a oportunidade de entrada pela abordagem do movimento
Mundo gamer e a oportunidade de entrada pela abordagem do movimentoMundo gamer e a oportunidade de entrada pela abordagem do movimento
Mundo gamer e a oportunidade de entrada pela abordagem do movimento
accenture
 
Pathways to Profitability for the Communications Industry
Pathways to Profitability for the Communications IndustryPathways to Profitability for the Communications Industry
Pathways to Profitability for the Communications Industry
accenture
 
The Industrialist: Trends & Innovations - January 2023
The Industrialist: Trends & Innovations - January 2023The Industrialist: Trends & Innovations - January 2023
The Industrialist: Trends & Innovations - January 2023
accenture
 
Reimagining the Agenda | Accenture
Reimagining the Agenda | AccentureReimagining the Agenda | Accenture
Reimagining the Agenda | Accenture
accenture
 
Climate Leadership Eleventh Hour | Accenture
Climate Leadership Eleventh Hour | AccentureClimate Leadership Eleventh Hour | Accenture
Climate Leadership Eleventh Hour | Accenture
accenture
 

More from accenture (20)

The Industrialist: Trends & Innovations - January 2024
The Industrialist: Trends & Innovations - January 2024The Industrialist: Trends & Innovations - January 2024
The Industrialist: Trends & Innovations - January 2024
 
The Industrialist: Trends & Innovations - September 2023
The Industrialist: Trends & Innovations - September 2023The Industrialist: Trends & Innovations - September 2023
The Industrialist: Trends & Innovations - September 2023
 
Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education
 
The Industrialist: Trends & Innovations - July 2023
The Industrialist: Trends & Innovations - July 2023The Industrialist: Trends & Innovations - July 2023
The Industrialist: Trends & Innovations - July 2023
 
Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education Accenture Technology Vision - How the trends apply to higher education
Accenture Technology Vision - How the trends apply to higher education
 
Engineering Services: con gli ingegneri per creare valore sostenibile
Engineering Services: con gli ingegneri per creare valore sostenibileEngineering Services: con gli ingegneri per creare valore sostenibile
Engineering Services: con gli ingegneri per creare valore sostenibile
 
Digital Euro: Implications for the Financial System
Digital Euro: Implications for the Financial SystemDigital Euro: Implications for the Financial System
Digital Euro: Implications for the Financial System
 
More deals, less money: the Black founder funding journey
More deals, less money: the Black founder funding journeyMore deals, less money: the Black founder funding journey
More deals, less money: the Black founder funding journey
 
The Industrialist: Trends & Innovations - June 2023
The Industrialist: Trends & Innovations - June 2023The Industrialist: Trends & Innovations - June 2023
The Industrialist: Trends & Innovations - June 2023
 
Reinventing Enterprise Operations
Reinventing Enterprise OperationsReinventing Enterprise Operations
Reinventing Enterprise Operations
 
Semiconductor Gender Parity Study
Semiconductor Gender Parity StudySemiconductor Gender Parity Study
Semiconductor Gender Parity Study
 
The Industrialist: Trends & Innovations - March 2023
The Industrialist: Trends & Innovations - March 2023The Industrialist: Trends & Innovations - March 2023
The Industrialist: Trends & Innovations - March 2023
 
Nonprofit reinvention in a time of unprecedented change
 Nonprofit reinvention in a time of unprecedented change Nonprofit reinvention in a time of unprecedented change
Nonprofit reinvention in a time of unprecedented change
 
Free to be 100% me
Free to be 100% meFree to be 100% me
Free to be 100% me
 
The Industrialist: Trends & Innovations - February 2023
The Industrialist: Trends & Innovations - February 2023The Industrialist: Trends & Innovations - February 2023
The Industrialist: Trends & Innovations - February 2023
 
Mundo gamer e a oportunidade de entrada pela abordagem do movimento
Mundo gamer e a oportunidade de entrada pela abordagem do movimentoMundo gamer e a oportunidade de entrada pela abordagem do movimento
Mundo gamer e a oportunidade de entrada pela abordagem do movimento
 
Pathways to Profitability for the Communications Industry
Pathways to Profitability for the Communications IndustryPathways to Profitability for the Communications Industry
Pathways to Profitability for the Communications Industry
 
The Industrialist: Trends & Innovations - January 2023
The Industrialist: Trends & Innovations - January 2023The Industrialist: Trends & Innovations - January 2023
The Industrialist: Trends & Innovations - January 2023
 
Reimagining the Agenda | Accenture
Reimagining the Agenda | AccentureReimagining the Agenda | Accenture
Reimagining the Agenda | Accenture
 
Climate Leadership Eleventh Hour | Accenture
Climate Leadership Eleventh Hour | AccentureClimate Leadership Eleventh Hour | Accenture
Climate Leadership Eleventh Hour | Accenture
 

Recently uploaded

Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-EfficiencyFreshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
ScyllaDB
 
Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024
Jason Packer
 
Must Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during MigrationMust Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during Migration
Mydbops
 
Apps Break Data
Apps Break DataApps Break Data
Apps Break Data
Ivo Velitchkov
 
GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)
Javier Junquera
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
Tatiana Kojar
 
Leveraging the Graph for Clinical Trials and Standards
Leveraging the Graph for Clinical Trials and StandardsLeveraging the Graph for Clinical Trials and Standards
Leveraging the Graph for Clinical Trials and Standards
Neo4j
 
PRODUCT LISTING OPTIMIZATION PRESENTATION.pptx
PRODUCT LISTING OPTIMIZATION PRESENTATION.pptxPRODUCT LISTING OPTIMIZATION PRESENTATION.pptx
PRODUCT LISTING OPTIMIZATION PRESENTATION.pptx
christinelarrosa
 
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance PanelsNorthern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving
 
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
"Frontline Battles with DDoS: Best practices and Lessons Learned",  Igor Ivaniuk"Frontline Battles with DDoS: Best practices and Lessons Learned",  Igor Ivaniuk
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
Fwdays
 
Dandelion Hashtable: beyond billion requests per second on a commodity server
Dandelion Hashtable: beyond billion requests per second on a commodity serverDandelion Hashtable: beyond billion requests per second on a commodity server
Dandelion Hashtable: beyond billion requests per second on a commodity server
Antonios Katsarakis
 
High performance Serverless Java on AWS- GoTo Amsterdam 2024
High performance Serverless Java on AWS- GoTo Amsterdam 2024High performance Serverless Java on AWS- GoTo Amsterdam 2024
High performance Serverless Java on AWS- GoTo Amsterdam 2024
Vadym Kazulkin
 
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfHow to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
Chart Kalyan
 
JavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green MasterplanJavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green Masterplan
Miro Wengner
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
Zilliz
 
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
Edge AI and Vision Alliance
 
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptxNordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
MichaelKnudsen27
 
Northern Engraving | Nameplate Manufacturing Process - 2024
Northern Engraving | Nameplate Manufacturing Process - 2024Northern Engraving | Nameplate Manufacturing Process - 2024
Northern Engraving | Nameplate Manufacturing Process - 2024
Northern Engraving
 
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge GraphGraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
Neo4j
 
Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |
AstuteBusiness
 

Recently uploaded (20)

Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-EfficiencyFreshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
 
Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024
 
Must Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during MigrationMust Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during Migration
 
Apps Break Data
Apps Break DataApps Break Data
Apps Break Data
 
GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
 
Leveraging the Graph for Clinical Trials and Standards
Leveraging the Graph for Clinical Trials and StandardsLeveraging the Graph for Clinical Trials and Standards
Leveraging the Graph for Clinical Trials and Standards
 
PRODUCT LISTING OPTIMIZATION PRESENTATION.pptx
PRODUCT LISTING OPTIMIZATION PRESENTATION.pptxPRODUCT LISTING OPTIMIZATION PRESENTATION.pptx
PRODUCT LISTING OPTIMIZATION PRESENTATION.pptx
 
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance PanelsNorthern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
 
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
"Frontline Battles with DDoS: Best practices and Lessons Learned",  Igor Ivaniuk"Frontline Battles with DDoS: Best practices and Lessons Learned",  Igor Ivaniuk
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
 
Dandelion Hashtable: beyond billion requests per second on a commodity server
Dandelion Hashtable: beyond billion requests per second on a commodity serverDandelion Hashtable: beyond billion requests per second on a commodity server
Dandelion Hashtable: beyond billion requests per second on a commodity server
 
High performance Serverless Java on AWS- GoTo Amsterdam 2024
High performance Serverless Java on AWS- GoTo Amsterdam 2024High performance Serverless Java on AWS- GoTo Amsterdam 2024
High performance Serverless Java on AWS- GoTo Amsterdam 2024
 
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfHow to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
 
JavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green MasterplanJavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green Masterplan
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
 
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
 
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptxNordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
 
Northern Engraving | Nameplate Manufacturing Process - 2024
Northern Engraving | Nameplate Manufacturing Process - 2024Northern Engraving | Nameplate Manufacturing Process - 2024
Northern Engraving | Nameplate Manufacturing Process - 2024
 
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge GraphGraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
 
Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |
 

Unleashing Competitiveness on the Cloud Continuum | Accenture

  • 1. Ever ready for every opportunity 1 From insights to action, the path to extraordinary value starts here. How to unleash competitiveness on the Cloud Continuum Ever–ready for every opportunity Survey insights | Companion deck | July 2021
  • 2. Change is the new normal for business. It’s why so many companies are migrating applications and reimagining their businesses on the cloud. And they’re doing it while their industries and business are in akin to a ship rebuilding its engine and retraining its crew, while somehow maintaining its speed and course through a ferocious storm. Organizations are reimagining their futures in extraordinary circumstances Ever–ready for every opportunity Copyright © 2021 Accenture. All rights reserved. 2
  • 3. Ever–ready for every opportunity 3 Change is constant on the cloud too. Cloud has become a dynamic continuum of capabilities. Innovations that used to be exclusively in the public cloud can now be found in multiple locations—from public through edge and everything in between.
  • 4. Ever–ready for every opportunity 4 Cloud and innovation with the Cloud Continuum In an era of compressed transformation, organizations can realize more value from cloud by using it as a continuum of seamless—not siloed—capabilities for the ever-changing business From To
  • 5. Ever–ready for every opportunity Just 13% of companies are using the cloud strategically today. They embrace the cloud as a continuum and treat cloud as an operating model for innovation. Meet the Continuum Competitors. 5 Future competitiveness hinges on cloud choices being made today Continuum Competitors 13% 23% 64% On the way Migration only
  • 6. Ever–ready for every opportunity Cloud Continuum practices (relative to industry) Adoption of cloud and cloud-enabled technologies (relative to industry) 6 Continuum Competitors secure their advantageous position in two ways Base: Total sample N= 3,863 First, they choose the right types of cloud and cloud- based services. Second, they implement advanced practices to leverage those technologies. Continuum Competitors adopt up to 80% more cloud technologies by following at least 4-5 out of 6 Cloud Continuum practices. For a description of the technologies and practices surveyed, see the appendix. Migration-only Continuum Competitors On the way Migration-only Continuum Competitors
  • 7. Ever–ready for every opportunity 7 Continuum Competitors set more ambitious goals and produce a wider range of better outcomes more likely to innovate and re- engineer knowledge work 2 to 3X Continuum Competitors are
  • 8. Ever–ready for every opportunity 8 Continuum Competitors are almost three times more likely to use cloud to reach sustainability goals Base: Total respondents N= 3,863 Percentage of organizations that target two or more sustainability goals Sustainabilitygoals Use cloud to: Do more with less servers Use more efficient servers Architect for greener IT than on-premises Reduce carbon footprint Use green energy sources for IT 2.9x 14 37 Migration Only Continuum Competitors
  • 9. Ever–ready for every opportunity Base: Total respondents by country NA: N= 1,460; EU: N= 1,135; GM: N=1,250 9 Although cost isn’t their primary driver, Continuum Competitors in every geography realize greater cost reduction Percent cost reduction for organizations on the continuum 1.2x 2.7x 1.5x 6.5% 7.9% 5.4% 14.5% 4.9% 7.3% Growth Markets Europe North America Migration Only Continuum Competitors
  • 10. Ever–ready for every opportunity Danish brewer Carlsberg’s Sail ’22 project—a strategy to cut operational costs by one-third and invest those savings in future growth— illustrates how to advance on the continuum, with clear priorities, unwavering commitment to migration and heavy involvement of top leaders “With cloud, our network capacity is 10 times what it was, which means our users experience much less latency,” says Carlsberg CIO Sarah Haywood. “The use of self-service and bots, which respond to natural-language questions, is far beyond what we had before. All this means our people get to focus their brainpower on those things that make a difference for our customers and consumers. And that is closing the gap between our technology and our business.” Copyright © 2021 Accenture. All rights reserved. 10 In depth: The cloud gives Carlsberg the freedom to innovate and experiment
  • 11. Ever–ready for every opportunity 11 Many of the world’s breakthrough innovations are happening on cloud. Harnessing those innovations requires a commitment to permanent reinvention.
  • 12. Ever–ready for every opportunity Copyright © 2021 Accenture. All rights reserved. 12 Continuum Competitors actively manage the technology, human and business dimensions of cloud change Current state practices Cloud Continuum practices Disconnected Agility Feed-it-forward Agility Waterfall Goals Continuous Goals Cloud-last Apps Cloud-first Apps Makeshift Talent Strategy Talent Transformation IT Conservation IT Experimentation Scale Inflexibility Scale Awareness
  • 13. 1/ Continuous Goals Starbucks uses the cloud to capture incremental feedback and adapt goals continuously to achieve maximum outcome— the business is aligned with its innovative IT division. The company is using data to continuously improve the experience for customers and partners. 2/ Cloud-first Apps As customer experience is the most frequently tested metric for Starbucks, the company created an AI-driven recommendation platform called Deep Brew. The platform supports 100 million weekly customers, offering personalized recommendations—effectively turning every Starbucks menu into a smart, cloud-enabled edge device. Copyright © 2021 Accenture. All rights reserved. 13 Agility-plus: How Starbucks perfectly blends practices and technology 3/ Talent Transformation Starbucks is testing Natural- Language Processing (NLP) for heads-up ordering so baristas can maintain eye contact with customers. AI-driven espresso machines allow baristas to focus on personalized crafting of the coffee, and predictive maintenance of the machines reduces downtime and facilitates repairs. Ever–ready for every opportunity 4/ IT Experimentation Starbucks’ culture of experimentation includes hackathon-styled app development. The goal is to churn out as many ideas as quickly as possible. Among those ideas is digital traceability from bean to cup via blockchain, an in-app feature for customers and suppliers alike. 5/ Scale Awareness Starbucks’ reach is far and growing, serving 80 markets with more than 30,000 stores. This sort of scale requires clear understanding of compute power and its ability to accommodate next-generation products and services across those 30,000 locations with near simultaneous results.
  • 14. Ever–ready for every opportunity Copyright © 2021 Accenture. All rights reserved. 14 How to become a Continuum Competitor Have a clear vision of where you want the Cloud Continuum to take you Embrace Cloud Continuum practices, which provide the means and discipline to change Focus on delivering great experiences above all else Secure leadership commitment Ever–ready for every opportunity
  • 15. Ever–ready for every opportunity Accenture.com/CloudContinuum Copyright © 2021 Accenture. All rights reserved. 15 Ever–ready for every opportunity
  • 16. Ever–ready for every opportunity Appendix Copyright © 2021 Accenture. All rights reserved. 16
  • 17. Ever–ready for every opportunity Organization size 3863 executives, global 50% of respondents with IT role 50% of respondents with non-IT role C-level only Our dataset contains a range of organizations from very high-growth (16% +) to those witnessing declining revenue and margins, and many in between. Average margin growth: -0.14% Average employee growth: 1.38% Financial Services Banking (357) Insurance (252) Communications, Media & Technology High Tech (193) Software and Platforms (326) Resources Utilities (295) Energy (Oil and Gas included) (95) Chemicals (188) Metals and Mining (182) Health & Public Service Health (288) Public Services (143) Products Retail (100) Consumer Goods and Services (356) Travel (299) Industrial Equipment (334) Life Sciences (277) Automotive (178) Argentina (67) Australia (100) Brazil (67) Canada (200) Chile (66) China (200) Colombia (25) France (200) Germany (200) India (100) Indonesia (50) Ireland (51) Italy (201) Japan (200) Malaysia (50) Mexico (50) New Zealand (100) Nordics (Denmark, Finland, Norway, Sweden) (100) Saudi Arabia (37) Singapore (50) Spain (201) Thailand (50) United Arab Emirates (38) United Kingdom (200) United States (1260) 17 About the research We employed a multi-method research approach. Specifically, the research program included surveys, interviews, and case study research, and economic and modelling. 25 Countries 16 Industries $15B - $19.9B $20B - $24.9B 22% 17% 24% 15% 4% 11% $500M - $1.9B $5B - $9.9B $2B - $4.9B $10B - $14.9B Organisation size Over $25B 3% 4% Below $500M
  • 18. Ever–ready for every opportunity 18 25 Technologies Cloud • Cloud SaaS • Cloud IaaS • Cloud PaaS • Hybrid Cloud (mixed computing, storage, and services environment made up of on-premises infrastructure, private cloud services, and a public cloud) • Serverless Computing • Cloud Native Applications • Containers • Microservice Architectures • Multi-cloud Real-time Data Capture and Analysis • Data Lakes (data repository) • Streaming/real-time data • Big data analytics AI and Automation • Deep Learning • Physical Robots • Vision Systems • Natural Language Systems • Tiny ML • Federated Learning • RPA (Robotic Process Automation) Security • Cyber Threat Intelligence (CTI)/Active Defense • Endpoint Detection and Response: • SIEM (Security Information and Event Management): • Trust-based Architectures Internet of Things • Internet of Things (IOT) • Edge/Fog Computing Feed-it-forward Agility: Speed time to future markets, again and again Continuous Goals: Alignment is continuous, not episodic Cloud-first Apps: Cloud’s the developers’ default Talent Transformation: Compress transformation continuously IT Experimentation: Unremittingly upgrade experiences Scale Awareness: Predict the power requirements for new generation of Cloud-AI Services Continuum practices - cloud as a permanent commitment to reinvention Six Practices for the Cloud Continuum enabled by the Cloud Continuum A spectrum capabilities and services from public through edge and everything in between
  • 19. Ever–ready for every opportunity accenture.com

Editor's Notes

  1. We employed a multi-method research approach for Future Systems 2.0. Specifically, the research program includes surveys, interviews, and case study research, and economic modelling on survey data. As you can see, we’ve got coverage of 20 industries and 25 countries across the world. And we will have statistically significant sample sizes for all industries and all market units. Concurrently, a deeper analysis of interview transcripts and case examples is also happening; though we have been able to integrate some of that into our narrative already. So today, I will present the narrative and key messages. I will provide some supporting stats and visuals, but our analysis is still a work in progress. So, hoping to improve and build on the analyses after the discussion and feedback.