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UBER (Technological Environment)

Uber is an American company that offers vehicles for hire, food delivery, and package delivery. It began in 2009 as UberCab and launched its ridesharing service in 2011. Uber uses an app to connect riders to drivers, and has grown significantly since its founding to offer other services and become one of the largest transportation networks in the world, with over 100 million users. Technology is central to Uber's business model and has enabled its rapid growth and success.

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JAMIA HAMDARD School of Management & Business Studies TECHNOLOGICAL ENVIRONMENT
• Uber Technologies, Inc., commonly known as Uber, is an American company that offers vehicles for hire, food delivery (Uber Eats), package delivery,couriers, freight transportation and the company is based in San Francisco. • Uber is estimatedto have over110 million monthly active users worldwideIn the United States, Uber has a 67% market share for ride-sharing • Uber was originally seen as providing a cost-saving platform that matched car owners with empty seats to customers going to the same destination—true ride-sharing. • It determines the terms on which independentdrivers are allocated tocustomers and the prices that will be charged to them INTRODUCTION
• In 2009, Uber was founded as Ubercab by Garrett Camp, a computerprogrammer and the co-founder of StumbleUpon, and Travis Kalanick • The first prototype was built by Camp and his friends Following a beta launch in May 2010, Uber's services and mobile app officially launched in San Francisco in 2011. • In 2011, the company changed its name from UberCab to Uber after complaints from San Francisco taxicab operators • In April 2012, Uber launched a service in Chicago where users were able to request a regular taxi or an Uber drivervia its mobile app • the company introduced UberX and Uber Pool,a cheaper option that allowspeople to drive for Uber using non-luxury vehicles and a shared transport service. • In November 2020, Uber announced that it has lost $5.8 billionthis year due to the Covid- 19 pandemic. HISTORY
The statement in itself is sufficient to exhibit innovation of UBER business model. • On-demand Service Model Uber does not own a single cab for providing the service. It evaluates the demand and provides the service accordingly. • Exciting Features Uber introduces exciting features which keeps on retaining its users - Book Now, Book Now Ride Later, Split Fare, Book for Others, Awaiting Schedules, to list out a few. • The rise of Uber in the last few years has been remarkable. It's gone from being an innovative new concept taking on cab rides to becoming one of the premiere tech companies of the current decade.
1. Promotion Of Electric Cars In Chicago, Uber users who want to support clean driving efforts can now order electric Ubers specifically. With the continued spread of electric vehicles. 2. Mandatory Safe Driving Practices UBER is using wireless sensors for vehicle tracking it's extremely feasible and could help Uber to swiftly improve its safety monitoring. 3. Automated Driving In a sense the idea of automated driving (or driverless cars) seems to work against the idea of Uber as a pseudo-employer of so many drivers around the world. Nevertheless, the CEO of Uber has reportedly reached out to Tesla and offered to buy as many as half a million autonomous cars by 2020, if indeed Tesla can manufacture them by that point. It wouldn't wipe out Uber drivers completely in all likelihood, but it would change the nature of the company to one fully based on technology. Just imagine calling for an Uber and having a driverless car arrive to transport you in a matter of seconds or minutes!
Air services Operated by HeliFlite, Uber Copter offers 8-minute helicopter flights between Manhattan and John F. Kennedy International Airport for approximately $200 per passenger. UberAir, under development, will provide short flights using VTOL aircraft. Demonstration flights are projected to start in 2020 in Dallas and Los Angeles. Uber Freight Uber Freight matches freight shippers with truckers in a similar fashion to the matching of passengers with drivers. Boat transportation In partnership with local operators, Uber offered boat transportation during peak season in several locations including Croatia and Miami.
Uber is an ecommerce platform. Initially,Uber started as an aggregator marketplace to connect service providers to customers.After the success of Uber as an online taxi and cab booking platform, Uber came with the concept of Uber Eats. Uber Eats is also following the same aggregator marketplace model.It allows different restaurants as well as food shops to connect with the platform and offer collaborated services to meet the demand of customers for home delivery of food. Like the typical ecommerce business,Uber also enables its customers and users to make an online payment viadigital payment methods and pay in case. A business (Driver in case Uber driving app, and restaurant owner in case of Uber Eats) can check the onlineand offline profile. Chat and call to connect with the end-user, showcase the real-time navigation,get the work/order history, and are allowedto accept/ reject request/ order. Likewise, a customer-facing app enables users to check for the nearest options, call/chat to connect with the serviceprovider, opt for payment options, refer and earn, can review later. Uber started as an aggregator marketplace to connect service providers to customers. Uber platform enables connecting riders to the drivers to ease the commute.
Uber's net revenue worldwide 2013-2019. Uber Technologies generated around 14 billion U.S. dollars in net revenue in 2019. The mobile transportation network company has more than 100 million monthly users all over the world.
• Uber has a global market value of $72 billion. • Uber generated $12 billion in gross bookings in the most recent quarter. • There are more than 75 million active Uber riders across the world. • Uber is available in more than 80 countries worldwide. • Uber has completed more than 5 billion rides. • Over 3 million people drive for Uber. • In the United States, Uber fulfills 40 million rides per month. • The average Uber driver earns $364 per month.
BENEFITS OF TECHNOLOGY Uber started as a simple app to connect riders with drivers. Users can book ride with a single tap and a lot of trouble that was previously involvedin gettinga taxi is no more there. No need to bargain for price. Riders can make cashless payments through the app. The app has safety features too to inform your loved ones about your location. Thus, technology has proved to be a source of competitive advantage and is at the core of Uber’s fast growth. While, it has popularised the service by the convenience it offers, it has also created new opportunitiesfor millions of drivers around the globe. Its efficiency is the driver of Uber’s profitable business model. The company is also investing in self driving technology and urban air transport.
 Uber has grown fast as a ride sharing company.  Uber is leading the growth of the sharing economy. It has proved profitablefor both the riders and the drivers.  The popularity of Uber and its fast growth is based upon certain factors including technology, rider convenience and marketing.  Technology is at the core of Uber’s business model which has evolved very fast since the company’s foundation.  The core technology is also the reason that Uber is able to pay its drivers better.  Thus, technology has proved to be a source of competitive advantage and is at the core of Uber’s fast growth.
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