SlideShare a Scribd company logo
The Emerging Discipline of
Startup Management
Presented to
Nov 23, 2015, Montreal
Startups that grow hire managers
Startup managers are crafting a new
management discipline, viz.:
● Risk
● Innovation
● Growth
● Culture
● Resource Management
Risk
● Startup managers need to seek risk
● Can be hard to get used to!
● Challenging to GO BIG in 2nd tier markets
● Risk = stupid approach to growth
● Startup post mortems sometimes skip the
risk context
Innovation
● Innovation culture is implicit
● State of the art = lean startup + agile
● Build/Measure/Learn
● Move fast and break things
● Double down on winning strategies
● Pivot when necessary
● Balancing metrics and vision
Growth
● Growth is king
● Some growth is more sustainable than
other, premature scaling is a problem
● Investors sometimes push too hard
● Sophisticated growth science emerging
Culture
● Employees are owners
● High value on transparency
● Startup managers make culture
● Unclear org charts are a challenge
● Funding milestones = people turnover =
culture turnover
Resource management
● Lean means lean!
● Costs to execute continue to drop
● Cash management is a challenge
● Most resourceful teams win
Why be a startup manager?
● Equity upside
● Salaries are increasing
● Learning!
○ Navy Seals vs. Main Force
○ Title = leadership opportunity
● Invest in your future
isouweine@gmail.com | @sonofsarah
THANK YOU!

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The Emerging Discipline of Startup Management

  • 1. The Emerging Discipline of Startup Management Presented to Nov 23, 2015, Montreal
  • 2. Startups that grow hire managers
  • 3. Startup managers are crafting a new management discipline, viz.: ● Risk ● Innovation ● Growth ● Culture ● Resource Management
  • 4. Risk ● Startup managers need to seek risk ● Can be hard to get used to! ● Challenging to GO BIG in 2nd tier markets ● Risk = stupid approach to growth ● Startup post mortems sometimes skip the risk context
  • 5. Innovation ● Innovation culture is implicit ● State of the art = lean startup + agile ● Build/Measure/Learn ● Move fast and break things ● Double down on winning strategies ● Pivot when necessary ● Balancing metrics and vision
  • 6. Growth ● Growth is king ● Some growth is more sustainable than other, premature scaling is a problem ● Investors sometimes push too hard ● Sophisticated growth science emerging
  • 7. Culture ● Employees are owners ● High value on transparency ● Startup managers make culture ● Unclear org charts are a challenge ● Funding milestones = people turnover = culture turnover
  • 8. Resource management ● Lean means lean! ● Costs to execute continue to drop ● Cash management is a challenge ● Most resourceful teams win
  • 9. Why be a startup manager? ● Equity upside ● Salaries are increasing ● Learning! ○ Navy Seals vs. Main Force ○ Title = leadership opportunity ● Invest in your future