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The Best Time to
Send Your Marketing
       SMS              Brought to You By:

         Edwin A. Joel of 5star SMS Nigeria

                      www.5starsmsng.com
… Nigeria’s most friendly bulk sms service with automatic ATM recharge!
Why Bother to Know the BEST TIME to
Send Your Bulk SMS Marketing Message?
1. So that you’ll know when your customers or
prospects are most responsive

2. So that you can easily predict the results of
your sms marketing campaigns

3. So that you’ll know the factors responsible
for your business successes and failures
                         www.5starsmsng.com
   … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
www.5starsmsng.com

 “In marketing, nothing
  should be trusted to
chance. Every guesswork
 must be eliminated for
   success to happen.”
                      www.5starsmsng.com
… Nigeria’s most friendly bulk sms service with automatic ATM recharge!
So when is the Best Time to
 Send a Promotional SMS?
 Morning?

 Noon?

 Or Night?
                       www.5starsmsng.com
 … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
Or Even Better, Which Day of
         the Week?
 Sunday?
 Monday?
 Tuesday?
 Wednesday?
 Thursday?
 Friday?
 Or Saturday?
                        www.5starsmsng.com
  … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
Well, Here’s the Million-Dollar
          Answer…
      There’s no clever, clear-cut,
       one-size-fits-all answer!

                       Why?
                       www.5starsmsng.com
 … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
Here’s Why…
Because prospects behaviours are NOT the same
across industries and cultures. They vary. They
are dynamic.

Even in one industry, one category of prospects
might respond differently to an SMS sent on
Wednesday afternoon. Still, another category
within that industry might respond in an entirely
opposite way.

                        www.5starsmsng.com
  … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
In Addition…

 At times, how your prospects and
 customers respond at a particular
time of the day depend on the kind
   of product you’re promoting.


                      www.5starsmsng.com
… Nigeria’s most friendly bulk sms service with automatic ATM recharge!
The Only Way on Earth to Know the Best
 Time to Send Your Marketing SMS is…

                       To Test
                        Test
                      And Test
 Sounds like commonsense, right?
                       www.5starsmsng.com
 … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
What to Do:
 Test sending your SMS in the morning
  and observe how your prospects
  respond.
 Test in the afternoon.
 Test at night.

 Test at dawn.
                        www.5starsmsng.com
  … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
Warning!
Refuse to listen to any “gooroo” who says the
best time to send your marketing sms is on
Monday morning by 9:00 am.

Anyone can say that, but what anyone cannot do
is prove it. Especially for you.

                        www.5starsmsng.com
  … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
So, Bottom Line…
The best time to send a marketing SMS is TEST TO
DISCOVER IT. It’s as simple as that.

Everything all boils down to knowing your
customer at every point in time.

Growing a business is no lazy man’s job; to
succeeding in sms marketing, and by extension,
your business, you’ve gotta make a lotta sacrifice -
and testing is one of ‘em!
                        www.5starsmsng.com
  … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
You Can Find More Quality SMS
 Marketing Articles for FREE at…
 5star SMS - www.5starsmsng.com
  (FREE TRIAL available!)
 5star SMS blog –
  www.5starsmsng.com/blog
 5star SMS Marketing blog –
  www.smsmarketing.5starsmsng.com
 (To be launched January 20th, 2013)
                        www.5starsmsng.com
  … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
The Best Time to Send Your Bulk Marketing SMS

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The Best Time to Send Your Bulk Marketing SMS

  • 1. The Best Time to Send Your Marketing SMS Brought to You By: Edwin A. Joel of 5star SMS Nigeria www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 2. Why Bother to Know the BEST TIME to Send Your Bulk SMS Marketing Message? 1. So that you’ll know when your customers or prospects are most responsive 2. So that you can easily predict the results of your sms marketing campaigns 3. So that you’ll know the factors responsible for your business successes and failures www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 3. www.5starsmsng.com “In marketing, nothing should be trusted to chance. Every guesswork must be eliminated for success to happen.” www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 4. So when is the Best Time to Send a Promotional SMS?  Morning?  Noon?  Or Night? www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 5. Or Even Better, Which Day of the Week?  Sunday?  Monday?  Tuesday?  Wednesday?  Thursday?  Friday?  Or Saturday? www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 6. Well, Here’s the Million-Dollar Answer… There’s no clever, clear-cut, one-size-fits-all answer! Why? www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 7. Here’s Why… Because prospects behaviours are NOT the same across industries and cultures. They vary. They are dynamic. Even in one industry, one category of prospects might respond differently to an SMS sent on Wednesday afternoon. Still, another category within that industry might respond in an entirely opposite way. www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 8. In Addition… At times, how your prospects and customers respond at a particular time of the day depend on the kind of product you’re promoting. www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 9. The Only Way on Earth to Know the Best Time to Send Your Marketing SMS is… To Test Test And Test Sounds like commonsense, right? www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 10. What to Do:  Test sending your SMS in the morning and observe how your prospects respond.  Test in the afternoon.  Test at night.  Test at dawn. www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 11. Warning! Refuse to listen to any “gooroo” who says the best time to send your marketing sms is on Monday morning by 9:00 am. Anyone can say that, but what anyone cannot do is prove it. Especially for you. www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 12. So, Bottom Line… The best time to send a marketing SMS is TEST TO DISCOVER IT. It’s as simple as that. Everything all boils down to knowing your customer at every point in time. Growing a business is no lazy man’s job; to succeeding in sms marketing, and by extension, your business, you’ve gotta make a lotta sacrifice - and testing is one of ‘em! www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!
  • 13. You Can Find More Quality SMS Marketing Articles for FREE at…  5star SMS - www.5starsmsng.com (FREE TRIAL available!)  5star SMS blog – www.5starsmsng.com/blog  5star SMS Marketing blog – www.smsmarketing.5starsmsng.com (To be launched January 20th, 2013) www.5starsmsng.com … Nigeria’s most friendly bulk sms service with automatic ATM recharge!